Real Marketing Methods

Marketing is a lesson in confidence.

Agree? Disagree?

1. Start with value
How can you be of service to your market today? Will your advice, tip, strategy or insight benefit your audience today?

2. Be clear
Keep it short and sweet. Avoid writing too much and focus on
posts that encourage discussion.

3. Don’t make assumptions
Step inside your markets mind and allow them to assist with your content. You don’t have to have all the answers, focus on what you know and determine what is useful.

Helpful?

Working with Parmalat to provide social media strategies for hospitality operators.

You can also grab a FREE copy of my book as well!

Thriving alongside COVID-19 with Josh Clifton » Parmalat Professional Australia’s hospitality industry has dealt with many COVID-19 associated challenges from reoccurring lockdowns to profit uncertainty and rapidly changing compliance laws. One figure who has supported businesses throughout these times is Josh Clifton, author of the The Hospitality Survival Guide: H...

What the great resignation means. Phillip Di Bella and I discuss what is means for the cafe industry.

What The Great Resignation Means For Australia's Hospitality Industry - The Coffee Commune Australia’s hospitality industry is not exempt from The Great Resignation. Here's why it's an issue, and what cafe owners can do about it.

What started out as a birthday surprise ending with a bigger surprise. ❤️

Introducing my incredible, beautiful future wife Elizabeth Ann 💍🥰❤️

Sometimes the most obvious answer is the one most overlooked.

What problem does your product/service solve?

What are your customers top 3 problems right now?

How does what your product/service, help address these problems?

Remember no-one woke this morning wanting your product. They had there own set of goals, setbacks, problems and thoughts.

The goal here is to understand these factors and how working with you and your services, can help them in their lives.

Do that and you will be build an unrivalled connection.

So - what problem does your business solve?

SHARE BELOW 👇❤️

A simple but clever marketing idea.

Newstead Brewing Co. - well played 🧐

Photo credit - Christian Bianco

We buy emotionally.

Whether it’s a quick, cheap purchase or an expensive investment, our emotions are involved.

Whenever your communicating with your audience ask yourself -

‘How can I create an emotionally charged response?’

When an emotional connection is made, it begins the road to establishing trust which then leads to a sale.

How are creating an emotional connection in your business?

Thanks to everyone who supported my fundraising efforts for this year.

With your help we hit our goal and raised $2000! ❤️🙏

This was dedicated to my grandad who past away early this year from prostate cancer at the age of 94.

He was a WW2 veteran and was a big advocate to supporting mens mental health, losing mates young and old after the war to su***de.

***depreventionawareness

Has this happened to you?

This is the first year I am rocking a mo for

I’m dedicating this fundraising effort to my incredible grandad Ken who passed away this year from prostate cancer at the age of 94.

He was a veteran in World War 2 and was a big advocate for supporting men’s mental help, losing mates young and old after the war to su***de.

He is also one of the BIGGEST fan you would have ever met.

Any amount at all helps. Link in bio to donate.

Thanks 🙏❤️