Michell Direct Wool
Marketing Australian wool for over 140 years. Fifth generation South Australian wool processors! Michell buy approximately 25% of all cardings.
We are Australia's leading wool processor and wool marketing company. Sell direct through us and cut out the middleman AND support a family owned company that cares about the grower on the ground and future of the wool industry. Marketing Solutions:
• Whole clip
• Direct to Mill
• Auction
• Private Buying
• Depots sales and shed clean up
• Forward Contracts
• Wooltrade
05/08/2026
Every fleece has the potential for a new purpose.
One of those pathways is bedding, where Australian wool provides comfort, resilience and year-round performance.
Helping connect growers to markets like these is part of what we do every day.
📞 Get in touch with Michell Direct Wool – 1300 470 655
03/08/2026
03/08/2026
Check out our latest wool report here 👉 http://michellwool.com/tools-insights/
📞 08 8209 4400
Michell – We Market Wool
29/07/2026
The Northern SA Merino Expo is just around the corner! 🐑
Michell Direct Wool is proud to be a Major Sponsor of this year's Expo, supporting an event that brings together producers, breeders, students and industry professionals to celebrate the strength of the Australian Merino industry.
With leading studs, school competitions, trade displays and plenty of opportunities to connect, it's set to be another fantastic day in Jamestown.
If you're attending, be sure to stop by and say hello to the MDW team. We'd love to catch up and chat all things wool!
📅 Thursday, 30 July 2026
🕙 10:00am – 4:00pm
📍 Victoria Park, Jamestown
🎟 Free Entry
We look forward to seeing you there tomorow! 👋
28/07/2026
As we come to the close of July here is our July Calendar Feature 📅
"Knowledgeable Hands" 🐑
Behind every quality fleece is a lifetime of experience. From generations of knowledge passed down through the shed to the skilled hands that guide each step of the process, it's the people behind the wool that make all the difference.
This month's calendar feature celebrates the expertise, dedication and craftsmanship that continue to shape the Australian wool industry, one fleece at a time. 🤍
25/07/2026
Here is the latest market intel from Chris Pearson!
If you want to market your wool - give Chris a call and he will visit your property and step you through your wool marketing options with Michell Direct Wool - Auction, Direct to Mill, Forward Pricing or Private Purchase.
Chris Pearson 0419869277
📞 08 8209 4400
🖱 http://michelldirectwool.com.au/
Michell – We Market Wool
25/07/2026
What a fantastic few days we had at the 2026 Bendigo Sheep & Wool Show! 🐑
A huge thank you to everyone who stopped by the Michell Direct Wool stand to say hello. It was great to catch up with growers, breeders, clients and industry friends, and to share conversations about the season and the many opportunities for Australian wool.
We were also proud to sponsor the Australian Poll Dorset Association Junior Ram classes.
👏 Congratulations to Hillden Stud (NSW) on being awarded Junior Champion Ram.
👏 Congratulations to Brurob Stud (VIC) on being awarded Reserve Junior Ram.
Thank you to the organisers, exhibitors and everyone who helped make this year's show another outstanding event. We’re already looking forward to next year!
📸 Pictured (L–R): Michelle Dalzell, Andrew Luxton, Sophy Parry, Jacqui Challis and Dave Keogh
21/07/2026
The Michell Direct Wool team is looking forward to attending the 2026 South East Stud Merino Field Day at Keith! 🐑
At Michell Direct Wool, we’re passionate about supporting wool growers and the communities that underpin our industry. Events like the South East Stud Merino Field Day provide a valuable opportunity to connect with producers, discuss the season, share industry insights and celebrate the strength of the Australian Merino industry.
With decades of experience, strong industry relationships and a commitment to delivering value for growers, we’re proud to work alongside wool producers every step of the way.
If you're attending the field day, make sure you stop by and say hello to the team. We'd love to catch up and hear how things are tracking in your part of the world.
📍 Keith Showgrounds
📅 Wednesday, 22 July 2026
We look forward to seeing you there! 👋
Click here to claim your Sponsored Listing.
Telephone
Website
Address
1506 Main North Road
Adelaide, SA
5106
Opening Hours
| Monday | 8am - 4:30pm |
| Tuesday | 8am - 4:30pm |
| Wednesday | 8am - 4:30pm |
| Thursday | 8am - 4:30pm |
| Friday | 8am - 4:30pm |