Origin

Wishing everyone a blessed holy month. Ramadan Kareem! 🌙

We welcome Aubrey Ghose as a partner at Group Origin. His skills and experience will be great assets in serving our clients’ needs across the full spectrum of branding concepts and ex*****on.

Aubrey has a 30-year history in branding and design and is internationally recognised as a leading expert in the discipline,

His experience includes the design and development of fully-integrated branding in sectors as diverse as banks and fashion, from retailing to healthcare, telecoms to government institutions.

Aubrey founded Brandlab in 2003, opening creative studios in, Barcelona and Dubai, and defining a unique and holistic approach to building brands by integrating, corporate identity, architecture, interior design, advertising, communications, and staff training under one unified brand personality and tone of voice.

He has advised many of the Middle East’s largest brands including Emirates NBD, Abdul Latif Jameel, NBAD, Choithrams, Tesco, Aster Healthcare, Thuraya Telecoms, Landmark Group, and Bidaya.

Aubrey graduated from the South Bank University, London, with degrees in architecture and art and design. His early experience was with London-based international consultancies including Conran, Henrion Ludlow and Schmidt, and Fitch. In 1992, he co-founded Allen International, where over 12 years as group creative director he was instrumental in building the company into one of the world’s leading design agencies.

“Design can be art. Design can be simple. That’s why it’s so complicated.” – Paul Rand.

In 1986, Steve Jobs paid renowned graphic designer Paul Rand $100,000 to create a visual identity for his computer company. Rand developed a unique 100-page proposal book for the NeXT logo that walked the reader step-by-step through the conceptual process to the final outcome.
Read more: http://bit.ly/2CTFf2y

ADNOC Distribution (UAE) - Annual Report 2017

ADNOC Distribution’s IPO and listing on the Abu Dhabi Securities Exchange (ADX) in 2017 represented a major milestone for the ADNOC Group, and for Abu Dhabi.

Following a highly competitive international pitch, we were commissioned to design, write, and produce the company’s inaugural annual report, including the printed and interactive digital versions.

ADNOC Distribution ADNOC Group @ Mazaya Business Avenue

Bank of Bahrain & Kuwait (BBK) - Annual Report 2017

BBK is our longest-standing client, a highly valued relationship that began in 1996, just three years after Origin’s formation.

Since then we have designed, written, and produced
17 annual reports for the bank (printed and digital versions), constantly evolving the structure and style in line with BBK’s evolving business strategy.

@ Mazaya Business Avenue