Marketing Works

To beanie or not to beanie? That is the question!

We declared today as beanie day in the office, just because.
Happy Thursday!

We love the holiday season around here! 🎄 We celebrated this week with festive attire and a fantastic potluck lunch. Sadly, we were too busy eating to take pictures of the food. 🙈

Happy holidays to you and yours!

Last week, we showered our Account Specialist, Laura Wolfe, ahead of her upcoming New Year’s Eve nuptials! 👰🏼‍♀️ We wish Laura a wonderful wedding and a hopefully low-stress couple of weeks off over the holidays!

Happy Halloween from our team to yours! 🎃

As part of our monthly philanthropic efforts, our team recently attended an educational session with the York County Food Bank. It was truly eye-opening to learn how prevalent food insecurity is in our county.

We've chosen to help the YCFB fight hunger in York by hosting a virtual food drive, now through 7/21. Feel free to contribute if you're able! You can select specific food items, or near the bottom, there's an option for a monetary donation. We appreciate your consideration!

https://yorkfoodbank.org/virtual-food-drive/?ref=RB4O2G

Virtual Food Drive - York County Food Bank

Is your medical group ready to take a deeper dive into digital marketing? MW Healthcare President Tina Rudisill outlines digital strategies that can help you meet—and exceed—your business goals: https://loom.ly/DP12YmE

Ready for full immersion? Contact us to learn more: https://loom.ly/QiVZJ_o

Are your managers helping or hurting your company culture and employee retention? These 6 questions can provide some answers: https://loom.ly/LBQEW6A

Thanks to everyone who contributed to an engaging conversation during MW Healthcare's session at last week's Maryland MGMA Annual Conference. Ashley Cherry (MW Healthcare's VP of Agency Services) and Mike Forthman (MW Healthcare's Senior Healthcare Consultant) provided some innovative ways to improve employee recruitment and retention.

Could your team use help? Get in touch with us: https://loom.ly/QiVZJ_o

We recently marked the end of an era at Marketing Works. Our CEO, Tom Vranich, retired last Friday after 17 years!

Throughout his long tenure at Marketing Works, Tom served as a leader, mentor, and friend to many on our team. We are grateful for his many contributions that have set us up for future success.

Please join us in congratulating Tom on his retirement!

Congratulations to Saniya Setia, DDS, of client Progressive Dental Concepts, LLC, for earning national recognition by the American Dental Association for her leadership, research, and dedication to caring for underserved communities.

PennLive.com recently featured Dr. Setia: https://loom.ly/5HCDDOE

Central Pa. dentist receives national award The central Pennsylvania dentist was one of 10 dentists in the United States to receive an American Dental Association 10 Under 10 Award. The award honors 10 dentists who graduated from a dental school accredited by the Commission on Dental Accreditation less than 10 years ago who demonstrate excell...

Are your physician liaisons just “dropping off donuts” or do they have a strategically guided plan to build relationships and grow referrals for your practice? Our latest blog post outlines how to turn your physician liaisons from Donut Droppers into Revenue Risers.

https://loom.ly/MHVRJw0

In our latest article, we highlight 3 key components that ensure your call center is creating a stellar first (and lasting) impression on your patients.

https://loom.ly/2vJ7Uwc

Enhancing your BrandCulture can help simultaneously address two of the biggest challenges facing healthcare practices today: attracting top employees and building patient loyalty. Here is a playbook for building a powerful BrandCulture: https://loom.ly/wXFBnsE

Great turnout for our breakout session at . MW Healthcare’s Tina Rudisill (President) and Mike Forthman (Senior Healthcare Consultant) provided actionable, strategic insights for your physician liaisons to grow your practice’s referral base.

Thanks to Radiology Business Management Association for hosting this informative conference.

Cheers to a year of evolving to serve your customers!

Helping businesses transform has been a hallmark of Marketing Works for three decades, and we look forward to our own metamorphosis in 2023. More to come!

We are equally excited for the partnership, ShareSource!

Great news- We have a new endorsed partner and we are excited to introduce you to them. Meet Marketing Works, a marketing solutions team that will help make you look great – through innovative ad campaigns, fresh websites, imaginative event booths, and more! They are prepared to partner with you throughout the journey of defining/reinvigorating your brand story and achieve goals. Aligning brand and culture to accomplish desired outcomes, in healthcare in other industries, is what they are all about.

We are excited to partner with them and offer our member organizations savings on their marketing needs through our partnership with them!

To learn more about their full range of services, visit: https://marketingworks.net/

Marketing Works seeks a fearless self-starter to join our team of passionate disruptors as our newest Client Service Specialist. Apply here: https://loom.ly/SRlgRXc

Happy 14th Anniversary to our Director of Strategic Communications and Analytics, Bill! Bill spends his time writing captivating copy, discovering and analyzing data for our clients, and being an SEO expert. Whenever the opportunity arises, Bill can always make us laugh with his "punny" humor!

Thank you for all that you contribute to Marketing Works, Bill!

Today we celebrated the 20th work anniversary of our Business Manager, Jane Warrington. We enjoyed a great anniversary lunch (and some gambling) at Hollywood Casino York. Although Jane left the casino with a pile of $, we are the real winners having Jane on our team!

Happy 20th Anniversary to our Business Manager, Jane! What a great 20 years it has been! Jane helps manage the ins and outs of Marketing Works. Jane is quite the character and makes us laugh everyday. We are beyond grateful to have Jane on the Marketing Works team!

Thank you, Jane, for all that you do! Cheers to 20 years!

Happy Anniversary to our Brand Manager, Kim Betmarik! Kim celebrates her 8th year with Marketing Works. Kim supports the Account Services team while spearheading the Marketing Works process and brand. You can always expect to see Kim around the office with a smile!

Thank you for all your hard work, Kim! We appreciate you!

Marketing Works is coming to you with a triple-header of anniversaries!

Yesterday, our CEO, Tom, celebrated his 16th year with Marketing Works. Tom keeps Marketing Works in tip-top shape and makes the Monday staff meetings a little brighter with his "On this day in History" and "Today's Holidays" renditions.

Today, our Special Projects & Event Coordinator, Jamie, celebrates her 13th year with Marketing Works. Jamie leads our Works Team to deliver outstanding customer service for our clients and greets everyone she meets with a smile and helpful attitude.

Finally, our fearless leader, owner, and President, Tina, celebrates her 32nd year at Marketing Works today. Tina is the true definition of a leader. She takes challenges head-on and creates a place for our team and clients to grow and succeed.

Thank you, Tom, Jamie, and Tina for all that you do! Marketing Works wouldn't be the same without you!

Earlier this week, our July “Culture Club” team brought us together for a fun afternoon featuring MISSION BBQ and Cards Against Humanity! Plus, we were treated with lollipop bouquets to celebrate National Lollipop Day.

Oh, and congrats to our game winners, Tina Gasket Rudisill & Ashley Cherry!

How did you have fun at work this week?

Happy anniversary to our VP of Agency Services, Ashley Cherry! Today, Ashley celebrates 12 years at Marketing Works. Thanks for all you do!

Merry Christmas and Happy Holidays from the Marketing Works team!

Marketing Works updated their business hours.

We are celebrating on this windy Friday. Have a far out weekend!

Here we GROW again! We recently welcomed Jeff Wirick to our team as Project Manager.

Jeff brings 10+ years of experience helping physicians and organizations grow their online presence with his writing, digital marketing, social media, and strategic communications expertise. At Marketing Works, he is working to ensure that all strategic, creative, and tactical moving parts work together seamlessly for our clients!

“We are excited to have Jeff on board and look forward to the value that his wealth of relevant experience will add!” said Marketing Works President Tina Rudisill.

Welcome, Jeff!

Our staff came together this week for a Halloween-themed lunch and pumpkin coloring. It was a scary good time. 😉

Happy Halloween, pumpkins! Be safe + enjoy.

Each year, on this day, it seems like life slows down and we take a collective pause — to honor, to mourn, to remember. We will never forget those we lost on 9/11/2001.