Paul Stern Design
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I help business owners get more attention and engagement with intentionally designed visual Identities (logos, websites, and more).
14/05/2026
Wishing a huge happy birthday to my son, Gibson. 16!!!! What?!?
I am so proud for the man he is becoming. He's kind, considerate, responsible yet still fun, and good-hearted. Everywhere he goes, people love him.
I love him so much. So, so proud.
Happy 16th, my man!! A GREAT year is ahead!
A break from my normal content....if you didn't notice. Had to give this recipe a go from .
OH MY GOSH. It was sooo good. And it was so easy. Give them a follow if dinners at home feel drab. Well done guys!
...
Should I work posts in more often???
We were never meant to be measured in metrics.
We were never meant to put so much pressure on ourselves.
We forget this too often.
We get caught in the social media hype-cycle that pretty much is all fake.
Myself included....
Here's a simple reminder to look up, put it down, and be inspired by what's around you in the physical world.
Life is happening โ in the routine, in the regular, in the moments that don't get posted.
Life is more than clicks & likes.
Stay human.
๐ท Believe it or not, all visuals here are non-AI....Shot by real photographers with real vision and talent.
Cred ๐๐ผ
Photo 1 by Pawel Czerwinski on Unsplash
Photo 2 by Karsten Winegeart on Unsplash
Photo 3 by Robert Clark on Unsplash
Photo 4 by CHUTTERSNAP on Unsplash
Photo 5 by Susan Wilkinson on Unsplash
Photo 6 by Nik on Unsplash
Photo 7 by Andrei Castanha on Unsplash
Photo 8 by Josip Ivankoviฤ on Unsplash
Photo 9 by Umesh Soni on Unsplash
When I rebranded a few months ago, we didn't just give the brand a facelift. We re-aligned all their connected programs (arms of the main brand) to be more clearly connected to parent brand.
Why is this important? Because they are not just random offers....they are an ecosystem of layers that take the investor to new levels in their entrepreneurship journey.
Runway is the launchpad.
Altitude is the upper level.
Teenage Tycoon is the generational play.
Alumni is the elite status.
It's not so much about making them "look better", but giving them deeper connectivity and "brand recognition" running through all of them.
Now, all arms of the 7FF ecosystem have a symbiotic undertone. Everything feels connected. Everything feels in sync.
This creates less friction, a deeper connection to the overall brand, and more impressive display of everything that brand is connected to and provides for its community.
Do you have a multi-layered brand like this that feels detatched? DM me the word "Audit" if you'd like a free 30min audit.
04/12/2024
I rebranded . The new look (imo) wasn't hitting. Here's what I would do!
I took the Leaper and added some "electricity" lines and angles to the back of the Jaguar...to communicate their new direction of all electric.
Then I mocked it up on the brand new concept to bring the vision home.
What are your thoughts??
Do you like this direction? Let me know in the comments!
08/03/2024
It's international woman's day. Can't let this day go by without acknowledging this woman. She's the most resilient, strong, kind, hopeful, and beautiful person I know (inside and out).
She is a powerhouse. I'm incredibly lucky to be with you, babe. ๐ I love you.