CVS Beauty

Another month, another chance to set your intentions. It’s summertime, so keep it simple, find balance and
do what’s right for you.

Makeup is a way to be uniquely YOU, and who you are is beautiful!✨

90% of young women report using filters because they feel pressured to look a certain way on social media.

We are not ok with that.

That’s why five years ago, we stopped digitally altering our beauty images for good. But our work isn't done yet.

Join our movement for transparency by using or when you post.
Together, we can create a healthier feed, for a healthier self-image.

Learn more at https://cvs.co/3Ic9N26

📢 Calling all frizzy queens! Monday Haircare has you covered to help curb frizz and add gentle shape to your tresses. Smooth contains shea butter, panthenol, and vitamin E to make your hair feel luxurious and soft until your next wash day. ✨ Try it today and save during our Big Hair Event this week only!

Click here to try today: https://cvs.co/3MmFrec

We shouldn’t have to guess which images are real and which have been altered.

Join in the movement for transparency by using or whenever you post.

Together, we’re creating a healthier feed, for a healthier self-image.

It's World Bee Day 🐝 and we're buzzing about Whole Blends Hair Honey Repairing Serum from Garnier USA 💛. A non-sticky formula that will visibly reduce split ends and fight against breakage.

Click here to shop: https://cvs.co/41PxgNh

Did you know that “mom” is “wow” spelled upside down? Show your love for all Mom does, not just today but all year along. 🥰

Every month is a fresh start to begin anew. What do you need in May to be the best, refreshed version of you?

Unrealistic, edited images online are impacting mental well-being. Through our Beauty Unaltered initiative, we’re committed to passing on a healthier self-image to the next generation as well as providing mental health
resources. Learn more here: https://cvs.co/3AC4XH1

In celebration of Asian American Pacific Islander Heritage Month, we’re proud to spotlight the women founders of brands like KimChi, Anomaly and Hero.

Click here to shop today 🛍️: https://cvs.co/3HrBMu2

Refreshes hair + absorbs oil + safe to use = ⁉️ has the answer to this equation… Freshen Up Invisible Dry Shampoo 💛 Eva NYC adheres to a standard of excellence across their entire business making them B-Corp Certified, Climate Neutral Certified, AND 100% recyclable, forever. So, you can feel good while looking good. ✨

Click here to shop today: https://cvs.co/3oFkxPm

So many products. So many ingredients. Wondering what each one can help do? Get the lowdown with our Beauty Ingredients 101.

Click here to learn more: https://cvs.co/41nmlLk

Earth Month just got a whole lot more beautiful thanks to Garnier! All Garnier products have been given the stamp of approval by Cruelty Free International under the Leaping Bunny Program. 🌍🌸

Check out Garnier products here: https://cvs.co/41AUB5G

Get ready to ✨GLOW✨ this Vitamin C Day with L'Oréal Paris’ 12% PURE Vitamin C Serum! Bright, even skin and minimized pores are just a few drops away.

Try it today: https://cvs.co/3lRSg7c

The right beauty ingredients can take your self-care routine to a whole new level of wow. So go ahead, try a new product now and save with 1,000s of Hot Deals during the Epic Beauty Event, now through April 8!

Click here to learn more: https://cvs.co/3K76Y2o

Reframe how you see each day with positive self-talk. It can be as simple as reciting your affirmations as you wash your face each morning. Rinse. Repeat. Believe.

Want the look of cult-favorite beauty products but don’t want the price? Check out these affordable and oh-so-accessible swaps during the Epic Beauty Event, now through April 8! ✨💋

Click here to learn more: https://cvs.co/3zidjCW

It’s our BIGGEST giveaway in the history of Epic 📳 ‼️
👇 Here’s how to enter:
❤️ Like this post
💄 Follow
👯‍♀‍ Tag two friends below
🙌 That’s it!
This giveaway runs through 11:59 p.m. ET on 03/28/2023. Three winners will be chosen at random and contacted by 03/31/2023. ARV of product package: $496. No purchase necessary. Must be a legal resident of the 50 U.S./DC, 18 or older. This giveaway is not sponsored, endorsed or administered by Instagram. For Official Rules, visit: https://cvs.co/2KPjiaF. Void where prohibited.

Warmer weather and longer days are here. So get spring-time ready with transitional products for hair and skin — think lighter formulas and higher SPFs.

📳 Beauty fans, don’t let this one go to voicemail. Save now with 1,000s of Hot Deals during the Epic Beauty Event, now through April 8.

Click here to learn more: https://www.cvs.com/shop/merch/epic-beauty

The best part of daylight savings time? Longer days. The worst part? Losing that precious hour of sleep. 😴 How do you prepare?

It’s spring break! Time for more fun, more sun, and more reasons to pack and apply your SPF — every day, all day. 😎 ☀️

Master of moisture. Hero of hydration. Boss of bounce. Fighter of frizz. Protector of the realm (aka your hair). Seriously, though, this Leave-in Conditioner from really does it all. It's formulated with lighter ingredients that coat strands without weighing them down or leaving heavy residue. That way, it can be left in your hair - continuing to protect + nourish it - until you're ready for your next wash. 🚿

Click here to learn more: https://cvs.co/3y1dYYM

What do you want to manifest in March? Spring is a time of new beginnings. Little resets in everyday routines give us all the chance to express ourselves, in our own beautiful way. 🌻

Looking for natural plant-based ingredients like argan oil and aloe vera? Check out Breath of Fresh Hair to keep your hair feeling nourished 💜 Click here to learn more: https://cvs.co/3YIwXTq

Self-acceptance is loving the real, unaltered version of you. Through our initiative, we encourage all women to embrace their authentic selves and celebrate their true beauty.

Cold air outside. Dry air inside. ️How’s your skin doing this winter? It’s not too late for some extra TLC to help keep skin healthy, hydrated and feeling good. ✨

It's time to lash out! In celebration of get 30% off online only on mascara from L’Oreal Paris and Maybelline!😉 For more info visit: https://cvs.co/3XJWFpE

Here’s to the friends who have our backs and keep the love going all year long. Happy Galentine’s Day! 🥰

Got your game face on? Add these all-stars to your beauty lineup and watch them “Work, work, work”!

Lindt + essie = a match made in heaven! What can be better than chocolate and manis? 💅❤️✨

Intentions can help shape your mindset for the month ahead. What energy are you expressing for February? In this month of love, a reminder that self-care is love, too. 💖

When BeReal hits and you’re in the middle of your daily wellness routine. Small moments like these make for a healthier, more glowing you.💖

Hyaluronic acid is the skincare GOAT.🏆 Give your skin the love it deserves with a few of our faves. Shop now: https://cvs.co/3QR4KXH

A throwback to simpler times (even with slow dial-up connections) and the OG of social media.✨ Here’s our top 8 right now...tell us yours.

The envelope please … check out this year’s best beauty performances in starring roles voted by you!🏆

✨New Year’s Resolutions are a thing — whether we keep them or not! Remember, it’s not about being perfect. It’s about setting goals that work for you. Share your 2023 goals in the comments!

Winter’s here — time to switch up your beauty routine!❄ Hair and skin need extra hydration, and we’re loving the rich new shades for lips, eyes and nails.