Hook Line & Sinker

We are the NEW OWNERS of Santa Barbara's only full service fishing tackle and bait shop! We are making lots of changes, and hope to be your one stop shop for all your Southern California fishing needs!

08/20/2022

These super cool ultra light pack rods are just right for a trip up in the sierras! These fun little 4 piece rods come in 6’ and 7’ models and a nice affordable price tag. Come check them out!
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08/17/2022

Izorline Fishing Products wind on leaders are in stock! With the bluefin doing what they do, this can be a great way to be able to swap leader size and customize your setup while on the boat! Stop by and check them out.
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08/12/2022

This 17-20 inch folding landing net from Promar & Ahi USA is a great option for everything from the lake to ocean kayaks and float tubes! It stores easily and will help you land even the most feisty fish!

08/10/2022

If you’re looking for a top of the line big game reel Accurate Fishing is definitely in the conversation! Come on down and check these out.

08/09/2022

New hoop nets kits are here! These come with everything you need to catch lobster 🦞 when the season opens up! If you’re itching for some shellfish pick one up and get yourself some crabs 🦀!

08/08/2022

Some pretty hard baits from Yo-Zuri America. Inc. on the shelf!
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08/06/2022

New Battlestar Tackle 115’s have arrived! These crankbaits are great for everything from perch to halibut, designed and manufactured by a local fisherman. Come in and check them out!
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08/05/2022

Hookup Baits re-supply is on the shelf!

Come and get it!

Monday-Saturday 8am til 6pm
Sunday 8am til 4pm

Photos from Hook Line & Sinker's post 08/04/2022

Who’s been throwing irons this season?! Tady Lures are on the wall!

08/03/2022

Scampi heads from Lead Masters Inc. are here! Pair on of these with your favorite scampi and catch some fish!
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08/02/2022

Daiwa Corporation - USA came through with some awesome affordable surf fishing set ups! Come check out these 8ft and 10ft combos for under $100!
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Photos from Hook Line & Sinker's post 08/01/2022

We just received our first order of Shelta Hats products! This local California company has created a really well-thought out fishing hat. Come on in and try them out!
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Monday - Saturday 8am-6pm
Sunday 8am-4pm
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Photos from Hook Line & Sinker's post 07/30/2022

How do you organize your jigs??
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This jig wallet from is a great option!
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07/29/2022

Re-Stock arrived today, come and get ‘em!
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07/08/2022

Our local is hosting a new members charter! Click the link below for more info or to sign up!

https://bit.ly/CCANewMembers

06/23/2022

Coastal Conservation Association of California has a few more spots left on their Veteran fishing trip tomorrow. If you, or someone you know, is a Veteran and would like to enjoy a FREE day on the stardust with food included please email David Lopez [email protected]!
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Only a couple spots left, jump on this!
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Photos from Hook Line & Sinker's post 06/19/2022

HUGE re-stock of Lucky Craft USA Flashminnow lures! We’ve got a lot of stock of all the popular colors as well as some new ones, stop by and check them out!
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06/15/2022

Earlier this week we said goodbye to the Marlin mount that has been up on the shop for over 40 years, but not before we had some! After saying goodbye to the “airhead Marlin” we dropped him off at his new home, and know he will be loved.
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We are in the process of remodeling all our product displays so please excuse the moving mess that will be our shop for the next couple weeks. We appreciate everyone who’s been in to support us, and look forward to continuing to grow with you all!!
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06/15/2022

With warmer weather comes warmer water and more fish! If you’re getting geared up to walk to beach looking for your next catch we’ve got any accessories you might need!
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06/13/2022

These float bubbles have been killing the trout up at cachuma lately! We’ve got two sizes and three colors for you to choose from!
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06/11/2022

Our assist hook selection is slowing getting there! Lots of options from Mustad Fishing if you’re looking to rig up some jigs for anything from rockfish to tuna we’ve got something for you! Come on in and check them out, we’re here everyday!
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Monday - Saturday 8am til 6pm
Sunday 8am til 4pm
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06/10/2022

We just received a good supply of Daiwa Corporation - USA rods! These quality, affordable setups are great for surf casting, or just enjoying a day on the lake! Come on in and check them out.

Monday-Saturday 8am til 6pm
Sunday 8am til 4pm

06/08/2022

Had a great time fishing the shore of earlier this week! A few bass were caught and released, and some nice trout supplied dinner that night. Who else is hitting the lake??
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05/31/2022

Looking for a landing net for everything from salmon to sea bass and halibut!? Look no further! This 40”hoop has a 6ft handle and can collapse smaller for storage. Stop by and pick yours up!
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05/29/2022

One thing that all fisherman can relate to is how much it sucks to lose your favorite hard bait to the weeds. These lure retrievers can help you avoid all that and save some money!
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05/28/2022

With some good breaks in the wind coming up, these hand tied bounce ball rigs are flying off the shelf! We’ve got all the components to make your own, or pick one up pre-made!
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4010 Calle Real Ste 5, Santa Barbara, CA 93110-1410, United States
Santa Barbara, CA
93110-1410

Opening Hours

Monday 8am - 6pm
Tuesday 8am - 6pm
Wednesday 8am - 6pm
Thursday 8am - 6pm
Friday 8am - 6pm
Saturday 8am - 6pm
Sunday 8am - 4pm

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