Rock River Ford

Rock River Ford


Service manager was really nice and honest.. Assured me multiple times about how honest he is. Mark or Mike came out to my car and so kindly checked my tire thread. He showed me the proper way to check the thread on my tires. He pointed out the wear bar. He said tire thread should be checked on the wear bar. No where else but the spots on the wear bar. I'm so glad he is honest and showed me my tires are at 3/32 of thread instead of the 5/32 the other tire places showed me. I let him show me on both the tires I had in my back. Then I when I called bs. I know the thread bar sits at 2/32 thread depth. He got really irritated with me. Really disrespectful. I put my own tires back into my car that he took out and left. I hope no one treats his wife or daughter as dumb and rude as he treated me today. Hardly customer service when they call you a lier, then lie to you as they are dicieptfully trying to show you good customer service as they lie to your face. Then get mad when you call them out on it.
Merry Christmas to all my friends at the block
I am very upset ... I own a 2017 Ford F150 with 29k miles on it now, I bought it new. In June the check engine light came on and it wasn't running well so I took it in to be fixed. I got it back the next night and when I gt it home smoke was pouring out from under the hood so I took it right back. I got it back again the next night and it seemed fine. The next week the check engine light came on and it wasn't running right again. I dropped my truck off again at the ford dealership. Originally it was supposed to take about a week to fix but it took the entire month of July to get me truck back. The truck ran great when I got it back ... until today 8/29 ... the check engine light is on and its running horrible. By the way I work for a roofing company and own another business so my truck is needed each and every day to do my work Being without a truck makes it nearly impossible, being without a vehicle makes it entirely impossible. When I called the dealership today they said the tech is not in until monday (today is thurs) and they have no loaners ... not just no trucks, no vehicles at all they can let me use .... not only that, but the trucks will be out for while and they have no idea at all when they may have a loaner that I can use .. they said Ford only allots them so many vehicles when they are all be loaned out they can't do anything. They also said Ford will not pay for a rental. This is a 53K truck thats now in the shop for the 4th time in 2 months and has been there for over half that time. I think I deserve more than to be without a way to work to pay for this truck I can't even drive.
Bought our new Escape today. Myschelle was fantastic. It was the best buying experience we have ever had. We had a general idea what we wanted. She walked us through the available vehicles and the options. She was very helpful in helping us decide which car would be best for us. Everyone there was helpful and very informative. If you looking for a new or used car, this is the place to go. Ask for Myschelle if she's available.
Ford dont care as long as they get there money thats what they care about
Had fun with this one purchased at RR Ford now selling it to get another. 2014 Mustang GT.
Brad Felvey got me an awesome deal with everything I wanted! I would definitely recommend him for your next car purchase!! He is very knowledgeable with any and everything!!
Mitch Edler and Nick Benjamin...who wears it better?
Rock River Ford and the whole group from the bottom to the top of the hill are amazing people from the service department to sales.
If you go to the top of the hill talk to Carlos he is very accommodating and focused on YOUR needs.....
Thanks On Rock River Ford for being my gaurdian Angles and blessing me with my 2K17.......
My family desperately needed a new vehicle, my husband's truck died. We needed a newer reliable vehicle and fast! We saw a couple vehicles on the website and set up an appt to come in and that's when we meet Marty Melander. He bent over backwards to help us and when the first vehicle didn't work out he kept searching and found the perfect car for us! With the wonderful people at our credit union (Donna) and Marty, it was the easiest and best car buying experience of our lives! Thanks again Marty! Give Marty a chance to find you the vehicle you need or want!!!
Thanks Paul for going above and beyond my expectations and putting in my New 2K17.... I did not expect this today..

Anderson Rock River Ford is your Rockford, IL source for new Fords, used cars, Ford service, parts and accessories Voted Best New & Used Car Dealer in Rockford - What Rocks 2020!

Photos from Rock River Ford's post 10/06/2022

2022 Ford Edge & Escape - in stock now!!
with 0% x 66 months ๐Ÿ‘๐Ÿ‘๐Ÿ‘
*To qualifying customers through FMCC. 0% APR financing for 66 months = $15.15 per month per each $1,000 borrowed. Flex buy offer. Valid through 10/31/22.


Celebrating Casey Dingerโ€˜s 25th with his favorite - Root Beer Floats!๐Ÿบ๐ŸจHappy Birthday Casey!!๐ŸŽˆ


We've got ๐Ÿ”ฅHOT๐Ÿ”ฅ Ford inventory on the lot NOW! F-150 Black Widow, Bronco, Explorer Hybrid, and so much more! Call us 815-229-0510, stop by or shop us online at

Rock River Ford 09/29/2022

Rock River Ford

IN STOCK and ON THE LOT NOW! Bronco Sport, Bronco, Explorer XLT, New & Used! Come check them out today!

Rock River Ford


JB rolls up in an Oooooooold school Ford (with a few *minor* modifications, of course๐Ÿ˜‚) ๐Ÿ›บ๐Ÿ’จ


๐ŸŽ‰ Congratulations James Moore and Wizo๐Ÿพ on your brand new Bronco!!! Cool color! โ€œEruption Greenโ€


Shari Reagan and her brand new 2022 Ford Ranger. Thanks again for your return business and congratulations on a beautiful truck!๐Ÿ˜๐Ÿ›ป


Alexis Harper loves her new F150 โค๏ธ๐Ÿ›ป Congrats! And thank you for choosing Rock River Ford!


Another truckload of Fords has just arrived! Come get yours before its sold! 224 N Alpine Rd!! ๐Ÿš—๐Ÿš™๐Ÿš—๐Ÿš™


Lock in your 0% deal!

2022 Ford Edge, Escape, Explorer
0% for 66 months!! LOCK IN YOUR RATE๐Ÿ”’
Buy today or reserve an incoming model!
*To qualifying customers through FMCC. 0% APR financing for 66 months = $15.15 per month per each $1,000 borrowed. Flex buy offer. Valid through 9/30/22.

Photos from Rock River Ford's post 09/16/2022

Itโ€™s a beautiful day for Broncos and Burgers! โ˜€๏ธ๐Ÿ”๐Ÿ˜Ž


๐ŸšจHEADS UP FORD FANS!๐Ÿšจ 2023 FORD MAVERICK ORDER BANKS OPEN TOMORROW! Give us a call and we'll get your order placed! โ˜Ž 815-229-0510

Photos from Rock River Ford's post 09/12/2022

Weโ€™re out at the Ford Dealer meeting in Vegas at the Las Vegas Motor Speedway! Getting a glimpse of some cool stuff out here!


Let us

Photos from Rock River Ford's post 09/09/2022

Kamots, our dock diving mascot, had a heck of a season! ๐Ÿ˜๐Ÿ†๐Ÿ…๐Ÿ…๐Ÿ… Here he is with his dad, Rex & all of his medals for jumping! Congrats little buddy!!
Also take a look at the action shots from his last competition! He can really get some air!!! ๐Ÿพ

Photos from Rock River Ford's post 09/09/2022

Singing a big Happy Birthday to the leader of our Ford Family here at the Block, GM Jason Brown!! ๐Ÿฅณ๐ŸŽ‰ We hope you have a great weekend celebrating!! ๐ŸŽ‚๐ŸŽˆ

Photos from Rock River Ford's post 09/06/2022

2022 Ford Edge, Explorer, Escape - in stock now!
0% x 66 months!!๐Ÿ™Œ
*To qualifying customers through FMCC. 0% APR financing for 66 months = $15.15 per month per each $1,000 borrowed. Flex buy offer. Valid through 9/30/22.


Wishing everyone a Happy Labor Day Weekend!! Our Sales Departments will be open Monday at each location. Service & Parts Closed. Normal business hours resume Tuesday.

Photos from Rock River Ford's post 09/02/2022

Today is the day Cathy became a Ford Senior Master Technician! ๐Ÿ™Œ๐ŸŽ‰ As far as we know, she is the youngest female in the country to do so!! Congratulations, Cathy!๐ŸŽ‰๐ŸŽ‰ Youโ€™ve worked really hard๐Ÿ’ช We couldnโ€™t be more proud of you!


So awesome! ๐Ÿ‘๐Ÿ‘๐Ÿ‘

Everyone at Dogwood Pet Hospital would like to say Thank You to everyone that was a part of our fundraiser. Even with the rain it was a big success! In total we were able to raise $6400 for Friends of Rockford Police K-9 Unit and the Rockford Illinois Police Department K9 Unit! We'll see you next year!

Photos from Rock River Ford's post 08/30/2022

2021 CHRYSLER PACIFICA with CUSTOM AUTOMATIC WHEELCHAIR-ACCESSIBLE RAMP, rear entertainment and other specially customized features. Only 1,939 miles! More details at or call us to find out more! 815-229-0510


Our furry friend is getting ready for another dock diving competition this weekend!๐Ÿถ GOOD LUCK KAMOTS!!!๐ŸŽ‰ Weโ€™re rooting for you!!!

Also, Happy little buddy!๐Ÿพ


Harveyโ€™s Pre-Owned Picks

Harvey highlights some of his favorite pre-owned inventory on the lot now! Check them out here:


Shouting a Big Happy 30th to Marisol!! ๐Ÿฅณ๐Ÿฅณ๐ŸŽ‰

Photos from Casey Dinger at Rock River Ford's post 08/18/2022

Photos from Casey Dinger at Rock River Ford's post

Photos from Rock River Ford's post 08/15/2022

Happy !
We love our community and the people in it! A special thank you to the organizers of Saturdayโ€™s RPD K9 Fundraiser & to everyone who made it out to support it! Also, a special thanks to the Rockford Police Department for all you do for the 815, and of course, your awesome K9 unit, too! โค๏ธ๐Ÿพ๐Ÿ‘ฎโ€โ™‚๏ธ๐Ÿ‘ฎ

Photos from Rock River Ford's post 08/13/2022

K9 Fundraiser, happening now, 1-3, Rain or shine! Come out and support RPD K9 unit! Dogwood Pet Hospital Rockford Police Department Friends of Rockford Police K-9 Unit Olivo Taco Wehpah Food Truck 15th & Chris


Jalen Cooper with Paul buying his 1st car!!! ๐ŸŽˆ๐Ÿš— Congrats man! ๐ŸŽ‰


KAMOTS!๐Ÿพ Just look at him!๐Ÿ˜ This cutie is our little Dock Diving mascot! A little about him, Kamots (Kuh-MOTZ) is a 5-year-old Lab & Collie mix, born in Louisiana, adopted out in Freeport by Friends Forever. He's always loved the water so his dad, Rex, a technician here at Ford, took him to try Dock Diving! Not only does Kamots enjoy it, but he does pretty well in competitions, too! Stay tuned here to see more of Kamots and his dock diving talent!

Photos from Rock River Ford's post 08/10/2022

Nice selection of pre-owned for any budgetโ€ผ๏ธ
Visit our Top of the Block Used Car Center๐Ÿš—๐Ÿš™๐Ÿš—
Corner of East State and North Alpine Rd!

Recent arrivals include: Acura, Chevy Silverado, Mercedes CL-Class, Ford Edge, Mazda CX-9, Dodge Charger S**t Pack, and more! Price included in captions!


3 Cheers for Lucas๐ŸŽ‰๐ŸŽ‰๐ŸŽ‰ who made his first car purchase with us! Congrats on the 2020 certified pre-owned Kia Sportage! ๐Ÿ˜Ž


Dessie and Dustin Urness are super excited about their new Challenger!!๐Ÿ™Œ Congratulations on the sweet new ride๐Ÿ˜Ž and thank you for choosing Rock River Ford๏ฟผ!


Say hello to Sales Manager Daveโ€™s first grandchild, Ember๐Ÿ˜ Just born on July 24th๐Ÿ’— Congrats Dave & family!๐ŸŽ‰ Sheโ€™s a cutie!๐Ÿฅฐ


The Shelby GT500 Heritage Edition is heading out to its new home in Utah!๐Ÿ™Œ๐Ÿ˜Ž It was a pleasure having her here while we did! Such a beauty๐Ÿ”ฅ

Photos from Rock River Ford's post 07/13/2022

SPECIAL DELIVERY๐ŸŽ This custom-ordered Maverick Lariat Hybrid First Edition looks mighty sweet especially with the extra tonneau cover and bed liner, plus it gets 37mpg๐Ÿ‘ Not too shabby๐Ÿ˜Ž


Kamots Dock Dive 7/10/22

As we mentioned, our Dock Diving Doggie friend, Kamots, won second overall this weekend in Libertyville!๐Ÿ†๐Ÿพ Here he is in action! Go Kamots!๐Ÿฅณ

Photos from Rock River Ford's post 07/11/2022

Kamots did well this weekend! Ended up with (2) 1st place, (1) 2nd place in the jump off events, and 2nd place overall! ๐ŸŽ‰๐ŸŽ‰๐ŸŽ‰๐Ÿ† Great Job buddy!! ๐Ÿพ


Our Dock Diving friend, Kamots, won first place in his second jump today!!๐Ÿ†๐Ÿพ Way to go buddy!


2022 Mustang Shelby GT500 Heritage Edition

SUPER RARE ๐Ÿšจ This Special Order Mustang Shelby GT500 Heritage Edition is one of only hundreds produced this year, and is currently available for purchase!๐Ÿ˜ฑ Complete with supercharged 5.2-liter V-8 with 760 hp, 625 pound-feet of torque, and clocked at 60mph in 3.4 seconds... Not to mention the stunning finish - Brittany Blue with Wimbledon White stripes๐Ÿ”ฅ๐Ÿ”ฅ๐Ÿ”ฅ Truly a Mustang enthusiast's dream, and it's here in our showroom๐Ÿคฉ Call for inquiries! 815-229-0510


Everyone, meet Kamots! (pictured with brother, Bailey). Kamots is a competitive dock diver, which basically means his dad (Rex from our service dept) throws a ball into a long pool and he long jumps after it! Weโ€™ll be cheering him on as he travels to competitions this summer, so say it with us, GO KAMOTS!! ๐Ÿ•๐ŸŒŠ๐Ÿพ


Another surprise appearance by one of the greats! Don stopped by just to give us all hugs๐Ÿฅฐ Retirement looks good on you, bud!๐Ÿ˜Ž


Well look who just stopped by at the same time!
Double trouble! ๐Ÿ˜Ž๐Ÿ˜Ž


We are closed today for the holiday, and will resume normal business hours tomorrow, July 5th! We hope everyone has a great 4th!!๐ŸŽ†๐ŸŽ†๐ŸŽ†


Certified Pre-owned Ford Escape

Special CPO warranty coverage, 172-pt inspection, and roadside assistance are included with this Ford gold Certified pre-owned Escape๐Ÿ‘ Giving you peace of mind and a nice ride ๐Ÿ˜Ž Check out our selection of Ford CPOs here:


Carla and Tim with their brand new F350 Tremor!๐ŸŽ‰ Congrats to you both!!


2019 Ford Expedition Max CPO

Heads up - these usually go pretty fast! If you need towing, a ton of space and all the luxury features, this is the one!

Ford in Rockford - 815-229-0510

We make auto easy! Andersonโ€™s Rock River Ford in Rockford, IL is located right on the corner of E. State St. and N. Alpine Rd. and is part of the giant Rock River Block. The Anderson Automotive Group has been serving the Rockford area for over 45 years. Our customers voted us the number one new car dealer and number one used car dealer in the Rock River Valley (What Rocks in the Rock River Valley) - we take customer satisfaction very seriously!

Whether youโ€™re looking for a new Ford, used cars in Rockford, service or parts, weโ€™re here to serve you. We offer the largest selection of used cars in the Rockford area and have something for every budget with prices usually starting around $2,000. Our business managers have terrific relationships with the local banks and credit unions and are able to offer affordable finance options. Leasing has become more and more popular in Illinois, and thatโ€™s also the case at Rock River Ford - leases are available on every new Ford model that we carry.

Our service department is state-of-art and is equipped to handle anything from oil changes, new tires and inspections to major transmission and engine work. We keep things convenient for you with online scheduling and online tire ordering. Parts and accessories are also available. We recently remodeled our service waiting area with the customers in mind for a comfortable and relaxing environment where you can see your car while itโ€™s being worked on.

We look forward to meeting you! You can contact us through our website or give us a call at 815-229-0510 or just stop by - weโ€™d love to visit with you!

Videos (show all)

JB rolls up in an Oooooooold school Ford (with a few *minor* modifications, of course๐Ÿ˜‚) ๐Ÿ›บ๐Ÿ’จ
Lock in your 0% deal!
Harveyโ€™s Pre-Owned Picks
Kamots Dock Dive 7/10/22
2022 Mustang Shelby GT500 Heritage Edition
We are closed today for the holiday, and will resume normal business hours tomorrow, July 5th! We hope everyone has a gr...
Certified Pre-owned Ford Escape
2019 Ford Expedition Max CPO
2022 Ford F-150 Lightning Walk around
Fatherโ€™s Day
Modified GT - Mustang Show 2022
Just in - New Silver Bronco Sport - The SUV you didnโ€™t know you needed โค๏ธ  Available for purchase! Call us! 815-229-0510


New Ford cars, trucks, suv, minivans. Huge selection of used vehicles. Ford service, parts and accessories



224 N Alpine Rd
Rockford, IL

Opening Hours

Monday 7:30am - 7pm
Tuesday 7:30am - 7pm
Wednesday 7:30am - 7pm
Thursday 7:30am - 7pm
Friday 7:30am - 6pm
Saturday 8:30am - 6pm

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