Beauty By Olivia

Beauty By Olivia


Read the captions โค๏ธ
Take a look!! Sale starts 11/26!!
Wait, does this mean you are back in Webster?
Hey Girlly!! Where are you working. I need a my hair trimmed!!
Nice job, Olivia. Chan's hair and makeup looked gorgeous yesterday!
I'm impressed! Your website looks great! Congrats and good luck!

Thanks for checking out my page! The new address is 197 South Goodman Street. My entrance is the one

I excel in, but not limited to, hair styling [cutting, coloring, styling], body/facial waxing, manicures/pedicures, and make up artistry. I am available by notice for special occasions and photography work for models and photographers


I'd like to make an advocacy pamphlet

For all different types of things and needs.

This would be a pamphlet that would be used year round and easily accessible at my salon.

Things that could help new moms, things that would help the LGBTQIA+ community, recovery, loss, su***de prevention, of course pregnancy loss and child loss and so on.

So I'm trying my best to collect as much information and then put it all together so I can use this pamphlet or binder and have it at a moment's notice.

You have any information for services or places that you sponsor or advocate for, please message me or leave it in the comments!

I would like that the year 2023 brings people together, have unity, and resources.


I still have some availability during the day time 12/21-12/23.

12/10 and 12/17 are ALL BOOKED.

Anyone interested in 12/28, if I open it up?



๐Ÿ’“12/10 has a couple of time slots left.
๐Ÿ’“12/17 is booked.

I have day time availability not listed on my website. So text 585730159 if you have a question


I have some last minute Saturday spots for 12/10 and 12/17, as I won't be working 12/24.


I love a fun game, the first person to complete both lists by 5pm, tags me in the all of the "just do it" list, I'll throw in a $30 Beauty By Olivia gift card.

If multiple people complete this by 6pm, I'll have some other prizes ! 25/20/15/10/5 gift card increments.

Put all your findings in the comments below.

Tag me in Instagram Beauty By Olivia for the "just do it" list


I love when kiddos visit ๐Ÿ˜
I try my best to make my environment kid friendly. Knowing what it can be like to take a little to an appointment and be praying that they don't jack up the business ๐Ÿ˜‚
The hope is, they get used to me and then in turn get to be comfortable in my salon chair later!
All I ever ask, is to try and bring an extra adult for any child under the age of 6/7, if the booked appointment is for the adult (especially for color appointments) and not the child. All hands on deck type of life when you have a kid!
Also, I always try my best to make sure that kid appointments or appointments that require a parent to bring a kid and extra adult, don't intersect with a regular adult appointment that doesn't have kids. I know how important it is that some people need that quiet time at their appointments. Some may be parents themselves and just need a moment for themselves. So I will always ask to make sure it's ok if the appointments cross paths.
Here is the newest little I met this week! She held her mama and Oma's hands as emotional support, while they had their eyebrows waxed ๐Ÿ˜‚

Photos from Beauty By Olivia's post 11/16/2022

TW: child loss... Giving back is fundamental...
October is the month of awareness of pregnancy, infant and child loss. Though in reality, the awareness never ends. Especially for the parents and loved ones that have experienced this kind of loss.
A friend of mine posted a picture on her social media, saying that those people are not alone. THEY ARE NOT. Sadly, I can say I know a mom and dad that has lost a child at all stages in pregnancy and life, my family has also experienced this. It something that I carry with a purpose, to educate, console and help others, when I can.
My dear friends, Sarama and Mike, had a beautiful baby boy, that was born sleeping on 12/28/18. It was unexpected and heartbreaking, but through this experience I have been educated in so much about infant loss. You may hear me talk about Sammy Lamby โค๏ธ and that is our dear Samuel Emerson Rizzo. Not a day goes by that I don't think of his amazingness.
Through we all have our pink and blue bracelets in memory of our dear little boy. We have Sammy Lamby, who is with Sarama and Mike; Sammy Tiger and Sammy Elephant, as well. They have their homes with Ahmias and Roland. We will forever spread the love of Sammy ๐Ÿ’• his name will never be silenced.
This is the SECOND ANNUAL fundraiser at my salon, honoring Sammy, his family and all the other little babies gone too soon. I will soon post the dedication list of babies and children for this year ๐Ÿฅบโค๏ธ
From November 15th to December 31st, 2022 proceeds from every appointment with me, will be collected towards a lump sum donation to the Western NY Perinatal Bereavement Group. and have started the donation at $100. This donation, in total, will be made in Sammy's name โค๏ธ
is so excited to have anyone participate, because the funds will help future loved ones that need guidance during a difficult time.
If you are struggling with a loss or anything, please reach out to me. If I can't help you, I will do my best to get you the necessary resources to help you โค๏ธ remember, YOU ARE NOT ALONE.


Trigger warning โš ๏ธ child/infant/pregnancy loss topic..
Last call on adding your precious baby's name to my social media flyer for the 2nd annual Sammy fundraiser โค๏ธ

Fundraising starts tomorrow and goes until 12/31/2022

I will be using the names that were listed last year and adding more for this year's lost little ones ๐Ÿ’” I have some names of little ones that have personally reached out to, so if you would like to be added, comment your little ones name below.

This can be a pregnancy loss, infant loss or childhood loss ๐Ÿฅบโค๏ธ I want to make sure I pay respects to those who have left us too soon.

Proceeds of the fundraiser will be 100% donated to the Western New York Perinatal Bereavement Network (WNYPBN)

Photos from The Anthony Butera Team's post 11/09/2022

Take a look!


Y'all it's been a year!! โค๏ธโค๏ธ

Thank you for the love and support

Update 12:15am, 10/24/2021

Thank you for the love and well wishes!!! Means the world to me ๐Ÿ’—

Please PM me if you wanna book anything or text me. 5857130159

Or check out my booking website for direct booking info.

The rest of October is fully booked out. November abd December will be filling up!

I am a covid conscious shop, child friendly and all inclusive to my local community. I have a huge belief in welcoming all walks of life.


If there is a service I cannot perform, I have an abundant resource of beauty professionals in the local Rochester area that I can refer you too โค๏ธ


The time has finally come...
Where I jump from the nest and see where my wings take me โค๏ธ
As a hair stylist, change can be nerve wrecking. Shoot! Any kind of change in life is nerve wrecking. But if we don't challenge ourselves to change, then how do we learn, grow and succeed?
I am here to formally announce that I have left my long time home of Park Ave Trends. โค๏ธ This is a place where I have had clients tell me their deep dark secrets, where I made memories, consoled clients during tough times, got them ready for huge life events, HUGE belly laughs; last but not least, made a life long friendship with the owner, Hollie Guadalupe .
It's amazing how 10 years just flew by and I was just a small, budding hairstylist. I want to deeply thank Hollie, for opening up her heart, home and business to me. I grew more than I ever thought I would. I also gained a second family through her, that has stuck with me through good and bad times. โค๏ธ Thank you.
It was a hard decision to make, and took some deep personal soul searching of what step I needed to take in my career. I had so many deep moments of being scared it may be the wrong choice. I had to sit and think if it was right. Then I realized over analyzing this decision may rob me of an opportunity to seize the day.
So here I sit today, in my new studio, as a one woman show. I want to thank everyone that has been a loyal client, family and/or friend throughout my whole life and career. (This is starting to sound like an Oscar speech). If it wasn't for all of you, and Hollie, to continue to push and challenge my skills, I would not be here today. โค๏ธ
I would be lying if I didn't say I wasn't nervous, but I'm darn tootin' excited. I can't wait to log and continue this journey with you all. As you know I love to live in transparency, because we all are in this together. If I can advocate for you to have a voice, then I'm doing something right.
I welcome you all to visit me at Beauty By Olivia . DM for more details ๐Ÿ™‚ I can't wait for you to visit. And as always, I'm accepting new clients to enjoy this adventure with me.
โ€œYou donโ€™t have to see the whole staircase, just take the first step.โ€ Martin Luther King, Jr.

Photos from Beauty By Olivia's post 10/18/2022

Work with me.
Trust the process.
Client came in for a separate consultation appointment and we went over hair care history. That includes past cuts, colors (home and salon) and products used at home.
We did a test strand to see how the hair would lift, what state it would be in after decolorizer and how the blue would look.
We spoke about the upkeep and products she would need for home care.
This is all before the actual appointment. And the appointment it's self was a long haul of time.
Creative colors and hair coloring in general need education, understanding and an open mind and schedule.
Interested? DM me or go online and see what's available
Swipe left to see the process and a couple of after pictures


Give or take a few days
Repost image from my friend! Lol so she posted a few days ago, I meant to post on the same day. Oops๐Ÿคฆ๐Ÿพโ€โ™€๏ธ
But, friendly reminder about upcoming dates. Plan accordingly โ˜บ๏ธ
I have dayy times availability but have not posted on the website. I can do appointments from 10am - 1:30 pm Tuesday through Friday! But every day is a little different so text me โค๏ธ


I'm getting ready to make my social media flyers to advertise for the second annual Sammy fundraiser starting November 1st.

Last year I had a list of names of babies that it was dedicated to. I will keep that list of names and add more.

If you are interested in dedicating your baby's name on this flyer and throughout the fundraiser please leave a comment or personally message me and I will add them.

This doesn't have to be for a current loss, this could be the past loss of the baby or pregnancy โค๏ธ๐Ÿ˜”

As you know this fundraiser hits home for me so it's the biggest one that I have for the salon and I want to make it happen every year.

Photos from Beauty By Olivia's post 10/01/2022

Here's what your gift did โค๏ธ
Made this little girl's day
She kept flipping it from side to side and just felt great. Left with a beaming smile ๐Ÿ˜
Scroll to see the process
Thank you for kick starting her journey โ˜บ๏ธ she can't wait to go to school on Monday !!!

Photos from Beauty By Olivia's post 10/01/2022

What's your WHY?
Mine, is to make people feel empowered, encouraged and informed.
In a VERY short amount of time, my community of friends, family and clients rallied for a young child they don't even know. They raised $325, that's 8 salon visits. To help encourage and empower this young girl.
What is life without love but not just love for the ones close to you, but the ones around you. I saw this in action yesterday and today and it's so humbling to know I am surrounded by amazing people.
This young child has already experienced more in their personal life than most adults. So to let her know that my salon can now be a safe place to be herself and enjoy some time away from the craziness of life, is well worth it!!!
Scroll to see the story unfold โค๏ธ


So here we are! Half way mark is this week ๐Ÿ˜ƒโ€ผ๏ธ
With that said, I'm planning as best as possible to meet your needs as dedicated clients you all are.
My plan is to take my maternity leave, starting Monday, January 30, 2023. So my last working day is 1/28/23 (Saturday).
As many of you know, babies have timelines up their own so this is just a projected date. My due date is Valentine's Day but I would like a couple weeks to prepare for the arrival of this new little boy.
Please plan accordingly and book all your appointments ahead of time, as I don't know how long I want to take maternity leave yet. I will be transitioning from one child to children so the leave may be a little longer than the last time after I had Ahmias.
I will continuously post updates on my Instagram and social media accounts along with the emails I send out.
Thank you so much from the bottom of my heart for being a dedicated and loyal client. Thank you for trusting me with all your hair needs โค๏ธ๐Ÿฅฐ
Olivia and baby brother ๐Ÿ’–


My Schedule is opening up next week for my DAY TIME appointments ๐Ÿ’ฏโค๏ธ

Availability will start at 10am until 1:30pm. As I need to pick up my little guy at 3pm.

I'm still figuring out what days I want to solidify as permanent days. Though Sundays and Mondays are still always closed โค๏ธ

So for now until I figure out what days I want as permanent, please text or call for a daytime appointment. 5857130159

You may also still book evening appointments on the website. If you have an evening appointment already scheduled and want to change it to a day time, text me ASAP.

Day time availability is brought to you by my PRESCHOOLER Ahmias and his new school schedule ๐Ÿ˜

Photos from Beauty By Olivia's post 08/27/2022

๐ŸŽ ๐ŸŽ๐ŸŽ
Swipe left to see the transformation process
1) Taking out the green and yellow
2) bleach roots
3) tone
4) deposit ๐Ÿ’ by
With the beautiful .d โค๏ธโค๏ธโค๏ธโ€๐Ÿ”ฅโค๏ธโ€๐Ÿ”ฅ


Just a friendly reminder that if you have an appointment today or the last few weeks of August, check your food pantry to see if there's any non-perishable foods sitting there that you haven't used yet.

Bring them into your appointment and then you will receive a scratch off for your next appointment.



to anyone that has an appointment tomorrow, anytime after 1130am, be aware the parking may be tight around the area.

Shown in the picture below, a local restaurant is having a music fest. So it may make the area a bit busier than normal.

Also, I cannot promise that the upstairs neighbor or landlord will use my parking spot in the back for their own use. So give yourself the according time to find parking.

Photos from Beauty By Olivia's post 08/04/2022

August fundraiser reminder โ˜บ๏ธ
Food donations for two local food cabinets.
The one by Alexander and South Ave.
The one on Arnett Blvd by the library.
Bring a non perishable food item to any appointment in August 2022, and receive a scratch off for your next appointment (may not combine savings with birthday deal certificates or any other savings)
Money from the June/July pride parade fundraiser/cookie sale, is being set up for donation. Will show that being given on live, so stay tuned โค๏ธ
As always, thank you for your generosity in making all my fundraisers come true. This is one of the best part of the building a business, giving back to the community that has helped me, friends and family.


Last minute reminder that this evening is the last time I'll be accepting payments for the birthday special. Don't miss out โค๏ธ

Photos from Beauty By Olivia's post 08/03/2022

Forgot to show this beautiful transformation
Deep wash and condition.
New cut and style with a pop of color.
Told her dad, sorry for making her look older ๐Ÿ˜ญ๐Ÿ˜‚โค๏ธ.
Last day to grab the deal
$60 for $85
$100 for $150
$200 for $290
Venmo, cash app or zelle โค๏ธ


I'm 33 and thriving ๐Ÿ’—
3 more days to take part in the special birthday deal I am running!
$60 for $85
$100 for $150
$200 for $290
Pay by cash app, Venmo, or zelle!
Some people have already took part in this very limited offerโค๏ธ
Can't wait to have you in my chair


Leo ๐Ÿฆโ™Œ season is up on us...
My birthday is next week and I'm feeling the vibe! Celebrate with me and checkout this awesome deal I'm running until 8/3/2022!
If you have any questions, DM me!
Pay the amount immediately and receive the value at your next appointment ๐ŸŽ‰โค๏ธ
Don't forget, bring a non perishable food to any appointment in August, and you will receive a scratch off! (Savings can not be combined with birthday certificate sale)
Come celebrate with this awesome deal!


Going through my books, soon, to see how many accumulated appointments I had from June 1st, 2022 to now, to see how much money was fundraised for our LGBTIA community ๐ŸŒˆ๐Ÿณ๏ธโ€๐ŸŒˆ so if you had an appointment between June and July, you were a part of this awesome operation!

A dollar for every appointment booked โค๏ธ

You have until July 30, 2022 to book an appointment and be part of this fundraiser โค๏ธโค๏ธ

Also, the $70 raised from selling Love, Sally- Cookies & Jams cookies, will be added to the total amount!!!

Money will be given to The MOCHA Center - Rochester
The next fundraiser will be for the month of August! My birthday month! ๐ŸŽ‚๐Ÿฅณ๐Ÿค—

Bring a non perishable food item to your appointment and you will receive a scratch off (future appointment savings) for that item! The food will be be donated to a few local free food stands ! โค๏ธ I myself over the years have used food stands, food cupboards and other local food programs to feed myself. When you have the chance to pay it forward, it feels so good. I will collect the food and do 2 drop offs, one by mid August, one at the end of August. All depends on the amount of donations ๐Ÿ’•

If I have enough donations I'd love to donate to a south wedge location and my local 19th Ward location on Arnett St.


Just want to thank all of my friends, family, and clients alike, for the continued support.

I wanted to say that on my personal Facebook account I posted our of spite, a screenshot. It was of a man trying to sexualize my professional headshots. Probably wasn't the best choice because I also tagged him in the post. So I added unnecessary drama to my personal page.

With that said, the man threatened my business and business account in rebuttal. So please if you see anything that looks false about me or the salon, please let me know.

I have reported the threatening comments l, untagged the man and so on.

It was probably not the best choice to act out of spite but I do not stand for misogynistic behavior on any day.

All of you know my character and who and what I stand for. I will always stand up for what I believe in

Olivia โค๏ธ


A BEAUTIFUL donation is an understatement by Love, Sally- Cookies & Jams !!!

Limited stock! $3 a cookie

100% of the proceeds goes in conjunction with the fundraiser at Beauty By Olivia !!!

Fundraising for The MOCHA Center - Rochester ๐Ÿณ๏ธโ€๐ŸŒˆ๐ŸŒˆ

Photos from Beauty By Olivia's post 07/15/2022

Balloon arch/photo back drop with sign is ready for pictures!!! Stop by tomorrow click a pic!!

Tag Beauty By Olivia on Facebook and
on Instagram when you post your pictures!

The picture posted and tagged will enter you in a raffle for some discounts/prizes on product and/or services!


Cuts look different on kiddos...
And that's ok
I want them to be comfortable and learn to trust me. I want them to be comfortable in the space they are visiting. I want them to graduate into clients that can voice what they like or dislike. Hair cuts should not feel like a painful process for parent, child or stylist.
Today I finally got to meet my childhood friend's son, Connor โค๏ธ and what a handsome boy he is ๐Ÿ˜ญโค๏ธ
He felt the most comfortable with mommy reading to him and sitting on the floor โ˜บ๏ธand that's fine with me.
I can't wait to watch his trust in me grow!

Photos from Beauty By Olivia's post 06/15/2022

This to that..
Swipe left โ—€๏ธ
Existing color was a ๐Ÿ’›/๐Ÿ’œ fade out. Lifted the roots, used color remover to take out the purple, neutralized one half and applied direct dye ๐Ÿคฉ
New color: ๐Ÿ’š ๐Ÿ’› combo
Safely take your curl pattern to colors they have never thought they could go before ๐Ÿ’ฅ


When your inner character is a badass girl!
You emulate her through your hair!
Yesterday I had the pleasure of giving this wonderful, rockstar kid I know, a look! She showed me a picture of Eleven, from and I was like sure!
And while her mama was get her hair done, Z was watching the last episode of season 4, volume one.
I love when I am transforming clients, of any age, into their visions! It's such a perk of this job!
I love this mom, also friend of mine, because she lets her daughter express herself. She is such a wonderful mom and I love looking up to her as a new mom, myselfโค๏ธ

Photos from Beauty By Olivia's post 06/04/2022

Beauty By Olivia is a safe haven for ANYONE that needs a safe place to talk, be themselves or anything in between.
Not only for but every single day.
In the past few years I have educated, lovingly, by clients and friends about the LGBTIA+ community. On ways to be more inclusive and respectful to everyone's needs and wants.
In the month of June and July, I will donate a portion of money from each appointment to a local organization that helps the LGBTIA+ community โค๏ธ (TBA on the organization of choice)
I would love to raise at least $200!!
โ™ฅ๏ธ ๐Ÿงก ๐Ÿ’› ๐Ÿ’š ๐Ÿ’™ ๐Ÿ’œ ๐ŸŒˆ๐Ÿณ๏ธโ€๐ŸŒˆ


Just because May is over ..
Doesn't mean mental health awareness just ends. It's all the time.
The last few weeks have been busy at the salon and lots of major family events.
After the close call car accident on Tuesday, I have chosen to take the rest of this work week off. I chose this, so I can reconnect with my family and calm my nerves. I also have an important date to my heart coming up, so I am dealing with that, Angel baby's supposed due date. The last bullet on this graphic has always been a tough one for me. We live in a society that makes us have guilt for choosing ourselves and family over the business. So I am working hard on breaking that habit and guilt.
I had a lot of mental stuff happening during the month of May and it was one thing after another. So I never got to sit and relax and unpack the feelings. This week I am doing so.
I am working a wedding on June 4th, and will resume salon appointments during the day and evening, starting June 7th. I will open all day availability on my online booking site.
As always, thank you so much for your support and love in me and my business โ™ฅ๏ธ

Photos from Beauty By Olivia's post 06/02/2022

Photo dump of me in my element, pictures taken by my client and her family โค๏ธ

I love getting people ready for such fun events! โค๏ธ


Plan accordingly โ˜บ๏ธโ™ฅ๏ธ
These are the times and dates that I have available for Saturdays this summer. If you do not see a date on here that means the day is booked or taken off or a personal event.
You may notice on my booking website that it's showing only evening availability but I do have daytime availability, just message me to check. When you send me your request for an appointment message me a couple days and times that you have in mind and I will check my schedule and see what would work.
Actual spend a little bit weird lately so thank you for bearing with me. As always, your business is so appreciated and you're flexibility is also appreciated!! โ™ฅ๏ธ

Photos from Beauty By Olivia's post 05/25/2022

Sending all of my love to the families that lost their babies/loved ones yesterday.. what a terrible act of senseless violence.


Photos from Beauty By Olivia's post 05/19/2022

Silk press life got me like.. ๐Ÿ˜ญ๐Ÿคค

Photos from Beauty By Olivia's post 05/12/2022

First time visiting me?
Nerves? Anxious? It's ok. I will listen to what your end goal is and get you there.

I will educate you, make sure all your questions are answered, and ALWAYS make sure you know the reality of your goals. It may take a few visits but your hair integrity is more important than anything.
We will make an action plan and revise it each time to make sure all goals are met โค๏ธ
and her lovely sunkissed look. Had some fun virgin hair action with a high lift formulation ๐Ÿ’ฏ

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Videos (show all)

Millie BB inspo
Spring into shine
IG live coming soon
Waiting!.Waiting to be approved by the site, to be a partner on their site! I will have a sticker to display on my windo...
Just in time for Sammy Day โค๏ธ
Winter vibes
Hair is transformative
Finally did my hair
12 Days of Christmas




197 South Goodman Street
Rochester, NY

Opening Hours

Monday 5pm - 9pm
Tuesday 5pm - 9pm
Wednesday 5pm - 9pm
Thursday 5pm - 9pm
Friday 5pm - 9pm
Saturday 9am - 9pm

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