Kim DeMado

Hi, I’m Kim 👋

The creative behind DeMado Designs.

I’ve spent the past two decades blending design, wellness, family life, and creativity—helping people bring more intention into their homes, events, and brands in ways that actually work in real life.

From styling spaces to planning celebrations to building brands, I love creating things that feel both beautiful and livable.

DeMado Designs is simply the natural blend of all those pieces coming together.

Thanks for being here as it continues to grow and evolve ✨

A brand is not just a logo ✨

It’s the feeling people have when they see your work, step into your space, or connect with your message.

DeMado Designs has always lived in that space—where styling, celebrations, and branding meet to create something intentional and aligned.

Re-branding isn’t about starting over. It’s about refining what’s already there so it feels clear, cohesive, and true to you again.

Rebranding isn’t about starting over. It’s about refining what’s already there so it feels clear, cohesive, and true to you again.

If your brand has outgrown where it started, I can help you bring it back into alignment—visually and strategically.

Because when your brand feels right, everything else starts to flow a little easier. ✨

One of my favorite projects from last summer was transforming our backyard deck into a space that feels calm, welcoming, and truly usable for everyday life. From the pergola to the styling details, this space has become my favorite spot for quiet morning coffee, family dinners, and slowing down after busy days. ☀️

Beautiful design isn’t always about major renovations—sometimes a few intentional upgrades can completely change how a space feels and functions.

I shared 5 simple ways to elevate your own outdoor space in my latest blog below. ✨

Thinking about refreshing your own outdoor space this season? I’d love to help you create a space that feels beautiful, functional, and uniquely yours.

If I’m not setting up for a party or staging a home, you can find me in my home office helping small businesses build brands that feel clear, confident, and intentional.

This week’s feature is JB Buildworks—a custom brand identity designed to reflect craftsmanship, reliability, and quality work from the ground up. From the logo to the website presence to social media branding, every detail was created to build trust at first glance.

Because your brand or business is more than just a logo—it’s the feeling people get when they experience your work for the first time.

A strong brand doesn’t just look good—it communicates who you are before you ever say a word.

You can explore more of my custom branding work and recent projects here:
https://www.kimdemado.com/featured-work

Bloom & Celebrate🌿✨

One of my favorite times of year to plan a party is when everything can spill out onto the porch or patio, surrounded by fresh air, sunshine, and blooming details.

There’s something so special about creating a garden party theme—layering florals, soft textures, and intentional little touches that make an outdoor gathering feel magical, relaxed, and full of life. It’s the kind of setting where guests slow down, linger a little longer, and everything just feels a bit more meaningful.

I recently shared one of my favorite “Bloom & Celebrate” garden baby shower designs on my blog, along with my must-haves for bringing this theme to life—from florals to styling details that make all the difference.

If you love this aesthetic as much as I do, you can read the full post here:
👉 https://www.kimdemado.com/post/bloom-celebrate-garden-baby-shower-decor-must-haves

Whether it’s a baby shower, birthday, or just a beautiful reason to gather, a garden party will always be one of my favorite ways to celebrate 🌸💛

After planning and hosting hundreds of parties and events over the years, from kids' birthday parties, baby showers, graduations, and holiday events, I’ve learned that the most memorable celebrations aren’t necessarily the most over-the-top.

They’re the ones that feel thoughtful, welcoming, and well-organized from beginning to end.

When the details feel cohesive, the guest experience is considered, and everything is planned with intention, it allows everyone—including the host—to actually enjoy the moment.

If you’re planning a celebration and want support bringing your vision together with less stress and more ease, I’d love to connect. ✨

In gratitude and remembrance 🇺🇸

Feeling especially grateful this Memorial Day weekend for time with family, the freedoms we enjoy every day, and the brave men and women whose service and sacrifice make so much of it possible. Remembering and honoring those who gave so much for our country today and always. 🇺🇸

In honor of the brave men and women who served and sacrificed for our freedom. Today, we remember with gratitude, reflection, and deep respect. 🇺🇸

So excited to share the refreshed branding for Little Sleep Wonders✨

When Tara first reached out, she already had a strong heart behind her business and a passion for helping families—but like many small business owners, the overall brand experience didn’t fully reflect the calm, supportive, and professional experience she provides her clients.

Together, we focused on creating more clarity, consistency, and connection across every touchpoint of her brand—from colors and fonts to social media, print materials, and website direction.

The goal wasn’t just to “make things look pretty.” It was to create a cohesive and welcoming brand experience that truly reflects who Tara is and how she helps families feel more rested, supported, and confident through healthy sleep routines for babies and young children.

One of my favorite parts of creative direction is helping small business owners step back, see the bigger picture, and bring all the moving pieces of their brand together in a way that feels intentional and aligned.

Because strong branding isn’t just visual—it helps people quickly understand who you are, what you do, and why it matters.

Could a potential customer explain what you do in one sentence?

Each week, I’ll be sharing simple marketing tips to help you create clearer messaging and stronger connections with your audience.

If people can’t quickly understand what you do, they won’t take the next step—even if your service is great.

This week’s shift: write your business in ONE clear sentence.

Drop it below if you want feedback—I’d love to see them.👇