Troy Carter Jr

Troy Carter Jr

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He’s building a groundbreaking game aimed at redefining Hip Hop culture

Republic Records makes gaming push in strategic partnership with Nothing Projects Interactive - Music Business Worldwide 10/21/2025

I've been heads down, 2 years, making a game.
I bet on us to build a platform that redefines the meaning.
50+ artists committed to be playable characters.

Universal Music Group (via Republic Records) is our lead investor in this seed round. We have a real shot to change hip hop & internet culture with this game...

https://www.musicbusinessworldwide.com/republic-records-makes-gaming-push-in-strategic-partnership-with-nothing-projects-interactive/

Republic Records makes gaming push in strategic partnership with Nothing Projects Interactive - Music Business Worldwide The game, scheduled for release in Q4 2025, allows players to control avatars based on Republic Records artists while their tracks play during matches.

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