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ExclusivePublic We are now in the age of the “musicpreneur,” where you are your own boss and you run your music career like you would run your own start-up company. If you’re willing to put in the work, this is an amazing opportunity. After all, who else should be in charge of your music career but you?

Also, you must plan way ahead. Your marketing plan must consist of a pre-release plan (leading up to your music release).

We live in a visual world. Artists need to use it to their advantage. Music videos, behind the scenes footage, graphics etc

ExclusivePublic.com Helping artists build successful careers one day at a time. | http://exclusivepublic.com

Promote something that shows you at your highest potential. Otherwise you're selling yourself short.

All of this needs to happen BEFORE you reach out to press (see previous tweets), in order to have a successful campaign.

First impressions count a lot in the music industry. Not many artists get the chance to make a second impression. Remember that.

You must utilize your mailing list. You must get your fans interacting with you via social media, your mailing list, contests, shows etc.

Last but not least, you MUST have your own website that you control. It is the "hub" of everything regarding YOU

Your presence on each of the major social media sites (Facebook, Twitter, YouTube) must be clean and professional.