BRWN Creative

Just started a new business? Looking to invest in marketing materials to get things going? Start with your brand logo:

🎨 This will allow you to begin brand recognition which is want you want for your consumers and clients.

🎨 Will provide as a base for branding designs that your company will need now and in the future of business.

🎨 A start to your brand's aesthetic via social media.

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This year I learned so many new marketing tools that are necessary for my growth as a digital expert in the making! 💕🌸

👩🏽‍💻 Let's talk about email marketing today! Has anyone here ever used MailChimp?

👩🏽‍💻 If so, how did you like it? Were you experiencing email campaigns going to subscribers' spam?

👩🏽‍💻 Did you receive a lot of push back after sending out email campaigns? How do you bounce back from this?

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Happy Monday beautiful people! Let's chat about Instagram today.

I remember making my first Instagram account back in 2011, when I purchased my first iPhone. Since then 💕🌸:

I have found an industry that I have invested my time in.

Met beautiful people from all over the world!

Made some CASH MONEY.

Most importantly, I have found meaning to my professional life.

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To you it may just be social media templates with captions and hashtags. . .

☝🏽 BUT, to ME. . .

I see the design through each creation for Facebook, Instagram, Twitter, and LinkedIn!

I see the dedication in the scheduling, consistency, and engagement.

☝🏽 SO, to ME. . .

I AM AN ARTIST, AND I AM SENSITIVE ABOUT MY 🤫

📸: Natalee Fonyonga for all of my photos

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BRAND ESSENCE? GET INTO IT, OHKAY?!

1. What's at the center of your brand's core, your values, what's important to your brand 💕🌸 ?

2. Who is your audience? How do you think they will view your brand? The answers to these questions can help to create a path towards brand awareness.

3. REMAIN TRUE TO YOU! What works for some brands, may not work for yours. Also, what didn't work for other brands, MAY work for yours!

Check out this Canva design I made for Budget to Success 💚💙🤍

Notice the brand's colors and logo are infused within the post, on top of the brand's CEO who serves as the face of the company!

More tips on organization 💕🌸:

1. Organize by themes, that way you can easily repurpose your content if need be.

2. Due Dates will help you to prioritize your day/week of work!

3. Content types can also aid in times of content creation and repurposing.

4. Brand pillars will help to ensure that your content is aligning with your brand's essence. Ask yourself, does this make sense for the company to post?

Organizing your brand is NEVER an easy task, but once it's done it's like a WEIGHT has been lifted off of your shoulders 💕🌸

AM I THE ONLY ONE THAT FEELS THIS WAY?!

I personally LOVE Trello , because I learn with VISUALS. Trello can be organized HOWEVER you like and you can share with team members or your senior leadership.

LET'S CHAT WEB BUILDERS: What's your favorite platform for hosting your web designs? I personally LOVE Squarespace 💕🌸

BUT there is SO MANY – Wix, WordPress, Shopify, GoDaddy, etc. Some of them cater to different industries as well.

Do some research prior to your consultation with a creative expert. While they are here to help you with branding, it doesn't hurt to have an idea of what you like and don't like!

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