Conversation, LLC.

Conversation embodies the best components of traditional, new and emerging agencies. It is defined by its ability to view and evolve campaigns holistically, everything from strategy and creative to development and ex*****on.

How does your messaging strategy translate to mobile? How can Facebook positively impact your bottom line? Are Print, TV, and Radio still relevant? These are the questions facing brands and marketers today, and Conversation is the full-service agency answering those questions. Our operations aren’t fragmented. We drive results from strategy to ex*****on, utilizing an extensive mix of in-house reso

Operating as usual 01/15/2016

Periscope on Twitter for iOS - It's a match made in #marketing heaven! Read more here: 01/13/2016

We love DJ Khaled's Snapchat stories! Here are some awesome marketing tips we learned from them: #wethebest 01/07/2016

CHART: How Involved Should Sales Reps Be?

Sales and marketing alignment is marketing’s newest catchphrase, although the concept itself is nothing new, especially in the B2B realm. So how involved should sales reps be? Take a look at this chart. Sales and marketing alignment is marketing’s newest catchphrase, although the concept itself is nothing new, especially in the B-to-B realm. 12/30/2015

According to this study, #spending was going to take nosedive this #holiday season. Was it right? 12/28/2015

How to Free Your Innate Creativity

We all have creativity inside us, just waiting to be set free! Here's how to unlock yours and apply it to your business. You need the right state of mind. 12/28/2015

Happy Holidays from Conversation! Hope everyone is enjoying the week! 12/08/2015

These 4 Celebrity Influencers Can Charge $230,000 for a Single Brand Post Kendall Jenner, Selena Gomez, Taylor Swift and Cara Delevigne are all worth $230,000 per social media post when the message appears across Facebook, Instagram and Twitter, D'Marie told Adweek. 11/13/2015

Why Running Ads on Both Facebook and Instagram Is Likely to Be the New Normal Advertisers have their best chance yet to double flank consumers on social media as Instagram continues to expand its advertising capabilities by building on what Facebook started long ago. Instagram has said it plans to work with 100 companies around the world to better improve the quality of its s… 11/06/2015

Why Hallmark Is Ditching TV, and Sentimental Ads, for a Bit of Biting Humor This Holiday Hallmark might be trying to break your heart before the holidays because watching Grandpa being forced to forego ham in favor of a tofu brick is enough to make even a vegan say bah humbug. The scene is one of six new digital-only spots promoting Hallmark's latest line of Keepsake ornaments. 11/04/2015

How Celebrities With the Best Instagram Engagement Are Helping Brands While Instagram is becoming a bigger advertising platform, marketers can still sign content deals with celebrities to work around paying the app for promos. So Zefr dug through celebrities' Instagram engagement data to see which brands are getting the best bang for their buck. 10/23/2015

Marketing tech funding picks up: $3.8B in deals for Q3 (research) We've tracked nearly $3.8 billion in funding, acquisitions, and IPOs for over 80 tech startups and over 250 VCs in Q3 of 2015 and want to share the findings. It's the most comprehensive data and insights available on the aggregated marketing technology list at VB Profiles. The growing list includes… 10/22/2015

This New Instagram App Lets Creators Make Endlessly Looping GIFs Even Instagram has gone crazy for GIFs. Today, the Facebook-owned company launched Boomerang, an iPhone and Android app that lets users make mini-social videos that endlessly loop. 10/16/2015

Beer business serves up clever marketing campaign

Happy Friday! Here's some beer related marketing news to kick off the weekend! Cheers! Ubrew invited journalists to make their own customised beer, and targeted bloggers and trade press to maintain momentum 10/15/2015

Study: Can Branding and Direct Response Metrics Be Equally Measurable? Direct response marketers should consider themselves lucky. When it comes to measurement, their main metrics—cost per lead, conversion rate, etc.—paint a pretty clear picture of campaign effectiveness. 10/08/2015

Dominate Facebook With This $5 Marketing Strategy If you have ever been frustrated with your lack of organic reach on Facebook, just investing $5 wisely into selected posts can make a huge difference. 10/07/2015

The technology of talk: How we can reclaim conversation The psychologist Sherry Turkle argues that replacing face-to-face communication with smartphones is diminishing people’s capacity for empathy. 10/02/2015

Here Are 6 New Ways to Make Mobile Advertising Work There is a long-held principle in advertising that the time we spend in a channel should correlate closely with media spending. And in an age when our smartphones dominate our lives, becoming our primary access point to the Internet and the real world around us, the need for money to follow is massi… 10/01/2015

A mile wide, an inch deep I was recently quoted as saying, “I don’t give a sh*t” if Instagram has more users than Twitter… 09/30/2015

Will Programmatic Video Kill the TV Ad? Adios to generic and hello to personalized. 09/25/2015

Nike Salutes the Last-Place Marathon Finisher in Ad That's Like a Sequel to 'Jogger' Nike has assembled the same creative partners behind the famous 2012 "Jogger" spot—ad agency Wieden + Kennedy and Park Pictures director Lance Acord—for its latest running ad, which makes a very similar point: that anyone can be a runner if they just start running. 09/10/2015

U.S. Open Goes High Tech for Social Shopping Getting fans to stock up on merchandise while at games has long been a huge aim for marketers of short-lived sports tournaments. And this year, the United States Tennis Association is getting high tech in order to move merchandise and memorabilia for this year's U.S. Open, which began yesterday. 08/31/2015

MTV VMAs Set Record For Most Tweeted U.S. TV Show (Excluding Sports) Awards show draws 21.4 million tweets, only 4 million fewer than than the 2015 Super Bowl. 08/28/2015

Are You Confusing 'Digital' and 'Data'? Apparently Some Are Apparently some people confuse the term "data" with "digital." 08/25/2015

Is 'Millennial' A Dirty Word? Many people, or at least a handful of very loud people, hate the term Millennial. 08/14/2015

In a Digital World, Are Generations Dead? In a world where everyone is a "digital native," does the framework for marketing to generations make sense? Brands need a new way to think about generations. 08/12/2015

G is for Google 08/10/2015

3 Ways Email Is Embracing the Trends That Were Supposed to Make It Obsolete The eulogy for email has been in slow-clap mode for a while. With social app after app after app promising to make communication faster than it already is, it's become a common theory that email is, if not dead, well on its way. Of course, not everyone agrees. 08/05/2015

Oreo Created an Ode to the Pinkie for Its New, Thin Cookie Oreo Thins got a formal introduction earlier this summer, showing the world all the ways a thinner cookie can be just as "wonderfilled" as the classic Oreo. 08/03/2015

Inside the sad, expensive failure of Google+ Create a social network or risk everything. That was the original pitch for Google's Facebook rival, Google+, a refrain hammered over and over by the social network's chief arch... 07/30/2015

Marketing to 'Z': This Mobile Generation Really Gets Around Gen Z is about to make "a big sensation" So marketers, get ready: The rules of engagement are going to be very different. 07/29/2015

Lululemon's new beer makes drunk yoga cooler than ever Lululemon is determined to turn the entire fraternity into yoga converts. 07/27/2015

How Chubbies Is Making Videos About Men's Shorts Go Viral For some men, the mere idea of wearing shorts is cringe worthy. But e-commerce site Chubbies thinks it's found its niche among millennial guys online. The retailer began in 2011 with the mission of "revolutionizing shorts," and it sells swim trunks and shirts in addition to its trademark elastic-wai… 07/24/2015 Buried a Giveaway in the Fine Print of a TV Ad to Reward People Who Paused It has a marketing mission that, as far as client mandates go, is pretty fun: Find surprising ways to use standard ad buys. For example, earlier this summer the booking site put a twist on Facebook's silently autoplaying videos by creating a very different experience when you watch its ads w… 07/17/2015

How To Stay Relevant When Your Email Subscribers Are Always On The Move As more people than ever are traveling or moving to new locales, how do you ensure your emails are relevant, no matter where your subscribers happen to be? Columnist Andrew King has some tips.


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