Heiser Toyota
Heiser is committed to our customers by making the car buying process quick and hassle free! Ready to set up a test drive?
As a premier Wisconsin Toyota dealer, we have a huge selection of new and used vehicles to choose from. Heiser Toyota online and offline customers enjoy vehicle specials every day. We offer Toyota service & parts, an online inventory, and outstanding financing options, making Heiser Toyota a preferred dealer serving Milwaukee, Brookfield, Waukesha, Germantown and Menomonee Falls area buyers. Visit our Toyota dealership near the Brookfield area in Milwaukee, WI today!
Step 1: check out our DealerRater reviews. Like this one “Everything was made very effortlessly I would definitely highly recommend! If I could give more than 5 ⭐️s I would ” Step 2: give us a call!
Everything was made very effortlessly I would definitely Everything was made very effortlessly I would definitely highly recommend! If I could give more than 5 ⭐️s I would
We love to hear it! “Very clean, very organized. Nice people. The dealership makes it comfortable for clients to relax while car repairs are done.” You can find all our reviews on DealerRater
Very clean, very organized. Very clean, very organized. Nice people. The dealership makes it comfortable for clients to relax while car repairs are done.
Our guests say it best: “Service was also amazing , overall everyone was pleasant and easy to work with . Thanks again . ” Check out our reviews on DealerRater
Service was also amazing , overall everyone was pleasant Service was also amazing , overall everyone was pleasant and easy to work with . Thanks again .

April Showers Brings New Inventory at Heiser Toyota! Like a trusted umbrella on a rainy day, Heiser Toyota’s team has you covered through every step of your car buying experience. Visit our sales team at Heiser Toyota in Milwaukee today!
💧 ➡️ https://www.heisertoyota.com/new-vehicles/
See dealer for complete details. Tax, title, license, and $399 service fees extra. Ends 4/30/25.
We just got a 5 star review on DealerRater: “I found Christine M. helpful, friendly and NOT overbearing or pushy from a sales perspective. I did not seek out a female salesperson but I was glad that is who I ended up working with. She is approachable.” See what people are saying about us
I found Christine M. I found Christine M. helpful, friendly and NOT overbearing or pushy from a sales perspective. I did not seek out a female salesperson but I was glad that is who I ended up working with. She is approac...
To quote another satisfied customer of ours: “It's a good dealership. The employee was very helpful. The only issue was the car. ”
It's a good dealership. It's a good dealership. The employee was very helpful. The only issue was the car.
Our customer just left this 5 star review on DealerRater: “I was helped very good and everyone was so professional, and I want to give a big thank you to Jose or James I think he drove my stick shift card in . And he very nice . ” See what else people are saying about us
I was helped very good and everyone was so professional, I was helped very good and everyone was so professional, and I want to give a big thank you to Jose or James I think he drove my stick shift card in . And he very nice .
Our latest 5 star review on DealerRater is how we want your experience to be: “Very efficient, helpful and understanding. He got the problems resolved and the car returned quickly.”
Very efficient, helpful and understanding. Very efficient, helpful and understanding. He got the problems resolved and the car returned quickly.
Step 1: check out our DealerRater reviews. Like this one “Always return to Al to lease our vehicles
Feels like working with family
Very knowledgeable, kind, considerate, pleasant, and very easy to work with him” Step 2: give us a call!
Always return to Al to lease our vehicles Feels like Always return to Al to lease our vehicles Feels like working with family Very knowledgeable, kind, considerate, pleasant, and very easy to work with him
We love to hear it! “Kevin was amazing! His customer service was top notch. Very personable and knowledgeable. My appointment took longer than expected but he made it all worth my while. ” You can find all our reviews on DealerRater
Kevin was amazing! Kevin was amazing! His customer service was top notch. Very personable and knowledgeable. My appointment took longer than expected but he made it all worth my while.
Our guests say it best: “Our first impressions were negative. We arrived to look at a car we called about the day before. The salesman we talked to told us he was busy with another customer and asked us to wait. I told him we were in a bit if a time crunch. Could he find another salesman. He tried, but everyone else was unavailable. I pointed out a person sitting at a computer and asked, What about him? He then asked Roger and he then helped us. Bottom line is, I didn't think I should have to wait a half hour to buy a car. Roger was very accommodating and brought out several cars for us to look at. Ultimately we settled on the 3rd car that was presented to us. I have an old saying that I like to repeat to companies that I deal with. " we can buy your products at many different places, what you're really selling is service" the company that provides the best service is the one that gets my business. ” Check out our reviews on DealerRater
Our first impressions were negative. Our first impressions were negative. We arrived to look at a car we called about the day before. The salesman we talked to told us he was busy with another customer and asked us to wait. I told him ...

Try before you buy! Rain or shine, Heiser Toyota’s rental fleet is ready for you at rates as low as $42 a day! Let us help you navigate puddles on a weekend getaway, perhaps? See you soon at Heiser Toyota in Milwaukee!
💧 ➡️ https://www.heisertoyota.com/service/rent-a-toyota/
See dealer for complete details.
We just got a 5 star review on DealerRater: “Also take care of our needs. Friendly, helpful. No complaints. We've gone with Heiser for years and will continue to.” See what people are saying about us
Also take care of our needs. Also take care of our needs. Friendly, helpful. No complaints. We've gone with Heiser for years and will continue to.
To quote another satisfied customer of ours: “Extremely great I like the people that work there. And I feel like I can trust them”
Extremely great I like the people that work there. Extremely great I like the people that work there. And I feel like I can trust them
Our customer just left this 5 star review on DealerRater: “Mike kept me in the loop and provided great recommendations on things I should have serviced. He also sent a video of the work being performed on my vehicle. 5 Star Rating! Thanks Mike” See what else people are saying about us
Mike kept me in the loop and provided great Mike kept me in the loop and provided great recommendations on things I should have serviced. He also sent a video of the work being performed on my vehicle. 5 Star Rating! Thanks Mike

Are you set for spring? Make your refund go further by investing in a smooth ride with Heiser’s smooth suspension special for 20% OFF! Schedule online at heisertoyota.com or call 414-247-2063 today!
Our latest 5 star review on DealerRater is how we want your experience to be: “Great service. Each employee is cordial and honest. Cars are getting very expensive but I felt like I received a fair deal on my car and my trade-in. ”
Great service. Great service. Each employee is cordial and honest. Cars are getting very expensive but I felt like I received a fair deal on my car and my trade-in.

Power through April Showers in a brand-new Toyota Tundra from Heiser Toyota in Milwaukee. Hurry in for our April Showers Splash Sale before these offers dry up!
💧 ➡️ https://www.heisertoyota.com/new-vehicles/tundra/
*Available for 2025 Toyota Tundra SR5 Gas Models. Offer includes 1.99% APR for up to 72 months ($21.09 per $1,000 borrowed). Must qualify for financing through Toyota Financial Services. ** $3,000 Customer Bonus Cash Rebate available if not taking special finance rates. All offers tax, title, license, and $399 service fees extra. Ends 4/30/25.
Click here to claim your Sponsored Listing.
Our Story
The Heiser Automotive story begins way back in 1917. You could trade in your horse and buggy for a brand new Ford Model T for only $360 and a handshake. It was in these early days that Heiser earned its reputation of trust and honesty that helped gain generations of loyal customers.
Now in our 100th year, Heiser Automotive continues to be a well-known and trusted name in the automotive sales and support. Apart from the state-of-the-art showroom at our Heiser Toyota dealership in Milwaukee, we operate three additional new car dealerships that sell Chevrolet, Cadillac, Ford and Lincoln vehicles, as well as a pre-owned lot and two body shops. Still family-owned and still proud to call the Milwaukee area our home, come experience the service, selection and value that has helped drive us to a century of success.
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Address
11301 W Metro Auto Mall
Milwaukee, WI
53224
Opening Hours
Monday | 9am - 8pm |
Tuesday | 9am - 8pm |
Wednesday | 9am - 8pm |
Thursday | 9am - 8pm |
Friday | 9am - 6pm |
Saturday | 9am - 5pm |