Not A Before Coaching

Not A Before Coaching

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Hi, I’m Ash Rotonto & I'm an Intuitive Eating & Body Image Coach at Not A Before LLC. We can work towards change without letting hate be our motivator.

I offer my coaching services virtually across the U.S., or virtually/in-person in Milwaukee, WI. Intuitive eating practices, examining societal structures, and non-clinical art therapy are just some of the tools we might use. Let’s move in the direction of loving change together. Check out my website notabefore.com and reach out for a complimentary call!

Photos from Not A Before Coaching's post 09/25/2024

Diet culture tells us that our worth is tied to the number on the scale or the food we eat—but that’s so far from the truth! You  are more than a body AND your body is worthy just as it is, without restriction or shame.

If you’ve been curious about booking a session with me, but haven’t found the right time, checkout my current Body Neutral Brides giveaway with where you can enter to win a free coaching session with me PLUS a photo session with Sam.

09/19/2024

We deserve to dream of more than shrinking our bodies and living for a future that might never happen. We’re here to live fully, to stretch into our joy, to be present with the people we love 💕 Life is too full of beauty to not dream bigger than the pursuit of thinness. 💭 What do you dream of? 💭

Also, to celebrate dreaming of more  and I are doing a Milwaukee-based Body Neutral Bridal giveaway. Details are on my page, but prizes include a free photography session and a free coaching session!

Photos from Not A Before Coaching's post 09/18/2024

Why Body Neutral Brides? 🕊️

I love love but I hate the body shaming and perfectionism that so often comes with planning a wedding 💖

I am so excited to be creating a space where people can be in community to process these stressors without feeling obligated to participate in the crossover of diet-culture & wedding culture.

And as a bonus, to kick off Body Neutral Brides, I am doing an amazing giveaway with (who was my wedding photographer 🥹). You can find all of the details on my giveaway post on my page!

Photos from Not A Before Coaching's post 09/16/2024

🎉 GIVEAWAY TIME! 🎉 (head to Instagram to enter!)

Calling all engaged brides in the greater Milwaukee area to enter our Body Neutral Bridal Giveaway ❤

We LOVE celebrating joy and love, and we also know that the wedding industry oftentimes encourages us, especially as brides, to nitpick everything about our appearances in preparation for our big days. But it doesn’t have to be like that! We believe it’s possible to honor the body we live in without pressuring it to change for the exciting milestones in our lives.

As a photographer, Sam’s drive is to capture genuine stories about real people. I always remind my clients to focus on what feels true and authentic to who they are: wear your favorite sneakers or that shirt that you brought back from a vacation as a keepsake. Photo sessions and weddings are time capsules, and your galleries should take you back in time to moments of celebration and joy, in a way that honors your genuine self.

As a coach, Ash strives to support brides through their wedding journeys, holding space for exploring topics like body image, boundaries, and managing stress. Ash believes we are more than just our bodies and works to help clients keep in view their whole selves during this journey.

Winners Will Receive:
📸 45-minute photoshoot with Sam (couples, individual, or bo***ir) ($300 value)
💬 75-minute coaching session with Ash on bridal body image, intuitive eating, or body freedom ($200 value)
🎟️ 2 entries to Ash’s Body Neutral Bride group ($50 value)

How to Enter:
1️⃣ Follow both &
2️⃣ Like & save this post ❤
3️⃣ Tag 1+ friends in the comments
For an *extra* entry:
4️⃣ Share this post to your story

Who Can Enter:
Must be 18+ and located in the U.S.
Currently engaged with a wedding date by 2026
Willing to sign a model release for social media and website use

🗓️ Important Dates 🗓️
Giveaway starts: Sunday, September 15th
Entries close: Friday, September 27th at 11:59 PM
Winner announced: Saturday, September 28th
Winner has 48 hours to claim their prize

Terms & Conditions:
📸 Photoshoot to be redeemed between October 2024 - March 2025
🗓️ Coaching session with Ash & virtual tickets must be scheduled within 3 months
💵Prizes are non-transferable and cannot be exchanged for cash or credit.
✨This giveaway is in no way sponsored, endorsed or administered by, or associated with, Instagram or Facebook

Photos from Not A Before Coaching's post 09/04/2024

🍁 HAPPY SEPTEMBER 🍁

Here are my new fall offerings 🤍 I am so lucky to be able to focus my energies this season on group offerings, as I think so much beauty, healing, and wisdom comes from them.

All groups currently will be virtual & they are open to participants 18+ across the U.S.

(As a reminder, I do see clients one-on-one as well & I do have an in-person office in Milwaukee, WI where I host things such as Body Neutral Book Club!)

I hope to see you soon ☺️

09/01/2024

Welcome September with a 72 degree day in Milwaukee 😍 Check back Wednesday to see my fall offerings announcement— I am soo excited for what I’ve been planning. (Ps. sign up for my newsletter to hear about offerings first!)

Also, my partner and I have been discussing what month it *feels* like fall starts— what do you think? (I’m team September is Fall because tonight the low is 54 degrees and that *crisp* air is 👩‍🍳💋!!! and is enough to feel fall like!)

08/09/2024

FAT TALK: PARENTING IN THE AGE OF DIET CULTURE

Join us September 8th to talk about how best to support kids in this age of diet culture! All folks welcome regardless of body size, or if you have kids yourself— this book can help give language and offer understanding to anyone who wants to better uplift the kids in your life.

Our office is on the second floor, although there is another office available on the first floor for use if stairs are inaccessible. Please reach out if you will need first floor access. We will also be utilizing a HEPA air purification system, and masks are recommended but not required. Masks will be available for use.

book clubs

Photos from Not A Before Coaching's post 07/31/2024

Click through to learn all about the Slide Scale Model we utilize 💚 Drop any questions you may have below!

Photos from Not A Before Coaching's post 06/29/2024

🌟 Intuitive Eating Groups for Wisconsin Residents 🌟 Both groups led by a Certified Intuitive Eating Counselor will aim to give you the practical skills and tools you need to achieve more peace in your relationship to food, movement, and your body. Pre-registration is in the link in my bio. Feel free to DM or email with questions 💗

Photos from Not A Before Coaching's post 06/27/2024

If you’re in the process of unlearning harmful diet culture thought patterns and rules, here are some loving reminders for you 💗

1️⃣ It’s okay to eat for joy or comfort: Food is not just fuel; it’s a source of pleasure and comfort. Allow yourself to savor meals without guilt or judgment.
2️⃣ Be gentle with yourself: Unlearning old thought patterns and habits is a journey. It’s okay to have good days and challenging ones. Give yourself patience and kindness as you return back to this approach to food.
3️⃣ There’s no such thing as perfect eating: Release the pressure of perfection. Intuitive eating is about listening to your body’s cues and enjoying a variety of foods without rules.
4️⃣ Respect your own pace and portions: Everyone’s appetite and eating pace are different. Honor your body’s needs without comparing yourself to others around you.
5️⃣ No need for justification: Your food choices are personal. You don’t owe anyone an explanation for what or how much you eat. Trust yourself and your choices.

06/20/2024

Continuing to think about what it means to be seen. Thinking about how being hidden or invisible can serve us at times. How it can help us avoid the at times uncomfortable feelings of vulnerability, or to help us protect ourselves when the environment around us does not seem safe.

But at our cores we are social beings. We need to be found, we need to be seen, we need to feel understood, and we need to feel connected. This is at the core of Not A Before Coaching— I wanted a place where people in bigger bodies could feel seen, heard, understood, lovable, connected, and so much more 💗

(A quote from Donald Winnicott that I heard while listening to “Falling Back in Love with Being Human” by Kai Cheng Thom.)

,

Photos from Not A Before Coaching's post 06/19/2024

🔴 hyper(in)visibility 🔴
what does it mean to be seen? what does it mean when others avoid acknowledging our humanity? how do we put into words these experiences that are often times so slight that others might not notice?

Photos from Not A Before Coaching's post 06/14/2024

Intuitive Eating is not another diet made to help people lose weight! Intuitive Eating is looking at & challenging your thoughts and beliefs around food, movement, and your body. Intuitive Eating is becoming more in-tune with your fullness & hunger cues and learning to listen to your body.

Some people might lose weight from this, some people might gain weight, and some people might stay exactly the same, however, the goal is to find more peace and satisfaction in ways that are not weight driven. This also is definitely not to say that people are “bad” for wanting to lose weight, but instead an invitation to question the influences behind wanting to lose weight + considering if there are other options!

Photos from Not A Before Coaching's post 06/11/2024

Our Intuitive Eating (IE) Groups are finally here 🥳

Brie & I will be leading two separate IE Groups with our own spin on them. As a coach, I will be leading one in person with a focus on intuitive eating + fat liberation, and as a therapist, Brie will be leading a virtual intuitive eating and mental health therapy group.

More information in the slides, but feel free to comment any questions you might have!

Photos from Not A Before Coaching's post 06/08/2024

So excited to announce my partnership with Brie at Inner Circle Psychotherapy! Brie and I met at a local plus-size clothing swap, and we hit it off immediately. It’s turns out we both were in the process of finishing up our Intuitive Eating Counselor Certification, and so now that we have both finished we can’t wait to share some of the things we’ve been planning! stay tuned 🎉

Photos from Not A Before Coaching's post 06/04/2024

aubrey gordon is such a treasure!!

this is from the last chapter in her book, “what we don’t talk about when we talk about fat”, and it’s such a fitting ending. it reminds us that it’s so important to be able to dream and maintain hope in the face of things that feel overwhelming. fatphobia is prevalent, and diet culture is everywhere, but that doesn’t mean that it’s the only option for our future 💗

in the same chapter, some broad suggestions that Gordon offers us to work towards are:
- end the legal, widespread practice of weight discrimination
- realize the promise of healthcare for fat people
- increase access to public spaces
- end anti-fat violence
- end the approval of weight-loss drugs with dangerous— even fatal— side effects
- stand up for fat kids

we read this book for our last body neutral book club this past sunday, and likely for next years book club line up, we’ll read her newer release!

Photos from Not A Before Coaching's post 05/31/2024

Exciting things are on the horizon! Stay tuned for more details 👀

Photos from Not A Before Coaching's post 05/29/2024

I’m officially a Certified Intuitive Eating Counselor! I completed my last supervision session yesterday 🎉 I have been utilizing intuitive eating in my practice for years now (and actually started the training years ago), so it feels wonderful to make it official 😁

If you want to know more about my training, check out my earlier post from last year!

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3127 W Wisconsin Avenue
Milwaukee, WI
53208