Sagon-Phior

Growing business with emotional marketing, branding, and technology to better understand patterns of customer emotions and behavior. Two Words: Emotional Connection

Ideas that evoke strong emotions can attract attention, build confidence, inspire loyalty, motivate action and ensure success.

That’s why we’re committed to ideas that not only break through the clutter of today’s crowded media, but ideas that also break through the resistance that media has produced. In a confusing environment, solutions for a brand must come organically out of the brand itself, some fundamental truth about it. A brand’s success comes from rigorously and clearly defining that truth, and delivering it in

Operating as usual

Augury helps Frito-Lay ensure reliable production 09/17/2021

Augury helps Frito-Lay ensure reliable production

PepsiCo partnered with Augury to improve performance and reduce machine downtime, allowing for less interruptions and greater productivity. Learn how the successful partnership has proven beneficial in the machine health industry.

#technologyrecord#machinehealth #predictivemaintenance #AI #innovativesolutions #production #productivity #performance #partnership

https://bit.ly/2XGtYAJ

Augury helps Frito-Lay ensure reliable production PepsiCo products are consumed more than one billion times a day by people in more than 200 countries and territories, making it one of the world’s largest food and beverage companies. Meeting such a huge level of demand, all day every day, requires constant innovation. Its commitment to improvemen...

Pioneering Machine Health - Sagon-Phior 09/16/2021

Pioneering Machine Health - Sagon-Phior

Recently, @augury was featured in The Record’s Summer Edition – the latest news and thought leadership on Microsoft and partner technology in automotive, financial services, communication, media, manufacturing, public sector, retail and hospitality.

They appeared in two print ads (Pg. 40 and 117) designed by Sagon-Phior. Also comments on the cover story from the CEO and Co-Founder of Augury, Saar Yoskovitz (Pg. 47), noted that Augury is using IoT to deliver machine health that digitally transforms how maintenance and reliability teams work in manufacturing and ultimately build more agile production operations.

Click the link for access to The Records digital magazine below to view Augury’s latest advertisements. #machinehealth #predictivemaintenance #AI #innovativesolutions #production #productivity #augury #technologyrecord

https://sagon-phior.com/insights/augury-machine-health/

Pioneering Machine Health - Sagon-Phior Pioneering the machine health industry, Augury has completely revolutionized the world of predictive maintenance.

Hello. We Are Augury. 09/15/2021

Hello. We Are Augury.

What’s New at Sagon-Phior?

Pioneering the machine health industry, Augury has completely revolutionized the world of predictive maintenance. When Augury worked with Sagon-Phior, they tasked us with showcasing their leadership in the machine health industry. AI makes machine health practical, while Augury makes it possible.

#machinehealth #predictivemaintenance #industryleaders #innovativesolutions #technology#AI #branding #brandingagency #marketing #marketingagency

https://bit.ly/2VV08rL

Hello. We Are Augury.

Emotion and the art of video marketing 09/14/2021

Emotion and the art of video marketing

Video drives 70% more qualified leads. Know why?

Read our latest blog to find out why video has the unique ability to change the course of the decision-making and consideration process.

#disruptivemarketing #emotionalmarketing #videomarketing

https://sagon-phior.com/insights/emotion-video-marketing/

Emotion and the art of video marketing Video gives a brand a powerful voice. Video marketing is the most emotionally engaging and persuasive way to put an idea into someone’s head.

Timeline Photos 09/10/2021

The importance of branding is essential to growing awareness around your business. By establishing an identity, a brand can set itself apart from the competition, build stronger relationships with their target audience, and increase loyalty.

#branding #marketing #benefits #outcomes #brandstory #brandidenity #brandstrategy #marketingstrategy #digitalmarketing #contentmarketing #socialmediamarketing #brandawareness #brandservices #brandedproducts #creativeagency #brandingagency #marketinagency #industrybenefits

The importance of branding is essential to growing awareness around your business. By establishing an identity, a brand can set itself apart from the competition, build stronger relationships with their target audience, and increase loyalty.

#branding #marketing #benefits #outcomes #brandstory #brandidenity #brandstrategy #marketingstrategy #digitalmarketing #contentmarketing #socialmediamarketing #brandawareness #brandservices #brandedproducts #creativeagency #brandingagency #marketinagency #industrybenefits

Photos from Sagon-Phior's post 09/08/2021

Peripheral Artery Disease (PAD) is a silent, life-threatening disease that affects 8-12 million Americans. PAD affects the arteries carrying blood away from the heart. It occurs when these arteries narrow due to atherosclerosis (plaque buildup on arterial walls) which decreases blood flow to legs, feet, and toes. Left untreated, PAD complications include critical limb ischemia, gangrene, and amputation. Many have never heard about PAD, although the prevalence of the disease is significant.

This September we’ve teamed up with industry experts over at Modern Vascular to drive awareness. During PAD Awareness Month, Modern Vascular will share tools and insights to educate patients about PAD, its risk factors, and treatment option. With an increase in awareness, patients and doctors can identify the early signs of PAD and ensure early intervention through an easy screening process, comprehensive evaluation, and treatment option that is best for you.

To learn more, visit https://bit.ly/3gEjys5 and take the PAD quiz to see if you or a loved one are at risk.

#PAD2021 #PAD #PADawarenessmonth #peripheralarterydisease #medicalindustry #healthcareindustry #pharmaceutical #woundcare #treatment #prevention #specialists #restorebloodflow #atherosclerosis #outpatient #clinics #vascularrsurgeons #radiologists #doctors #patients

Conversion Rate Optimization: A 10 Step-by-Step Guide to Boosting Conversions 08/17/2021

Conversion Rate Optimization: A 10 Step-by-Step Guide to Boosting Conversions

Learn how to increase your conversions rates and reap the benefits of attracting more customers to your website and landing page through a well-defined CRO strategy.

#CRO #CROstrategy #digitalmarketing #landingpage #branding #marketing #websiteoptimization #consumerbehavior #websiteanalytics #salesfunnel #conversionfunnel
#boostconversions #marketingtactics

https://bit.ly/3AR9vaw

Conversion Rate Optimization: A 10 Step-by-Step Guide to Boosting Conversions If you are in the business of online marketing, then conversion rates are a term you should know well. Conversion rate optimization (CRO)…

Best Graphic Design Firms | List of the Top 100 Creative Design Agencies 08/05/2021

Best Graphic Design Firms | List of the Top 100 Creative Design Agencies

Sagon-Phior ranked 39 out of 100 for best graphic design firms featured in Agency Spotter's July 2021 report.

Visit www.sagon-phior.com/portfolio to view our latest work!

#graphicdesign #creativedesign #designagencies #marketing #branding

https://bit.ly/3Buz2aC

Best Graphic Design Firms | List of the Top 100 Creative Design Agencies The top design agencies report evaluates more than 3,000 design agencies based on their credentials, focus and expertise in design, client feedback, and project work.

Brand Strategy Essentials 07/30/2021

Brand Strategy Essentials

The foundation of your brand relies on creating a strategy that motivates action and drives purchase decision. Understand the approach to developing the arch of a successful brand.

#buildingbrands #brandstrategy #brandidenity #brandstory #brandvalues #marketing #marketingstrategies #emotionalmarketing #storytelling

https://bit.ly/3waMs7S

Brand Strategy Essentials A brand strategy can be defined as a plan of action to influence and anticipate certain events in order to achieve a set goal.

Social Media Management Is a Must for Every Small Business 07/28/2021

Social Media Management Is a Must for Every Small Business

Learn how social media management can impact the awareness around your small business.



#businessgrowth #smallbusinesses #socialmediamarketing #socialmediamanagement #influencemarketing #digitalmarketing #contentmarketing #emotionalmarketing #brandedcontent

https://bit.ly/3jxup9p

Social Media Management Is a Must for Every Small Business Do you own a small business? If our headline piqued your interest, you most likely do or maybe you are planning to build one in the near future. Did you know that social media management and website…

Going beyond the talking head 07/22/2021

Going beyond the talking head

Learn how you can tell your brand story through different types of videos on your social platforms. Find fresh and innovative ways to help your brand stand out in this article.

#brandedcontent #contentmarketing #videomarketing #emotionalmarketing #digitalmarketing #socialmediamarketing #brandstory #storytelling

https://bit.ly/3hryZ6n

Going beyond the talking head Branded videos are a way to showcase your company, its works and its values to your audience, but who says they have to revolve around…

Flipping the script; why brands are choosing storytelling over press releases 07/20/2021

Flipping the script; why brands are choosing storytelling over press releases

How people connect to your brand is essential to understanding your audience emotion. Read the article to understand why storytelling should plays an important role in the way brands connect with their customers.

#marketingnews#neuromarketing #emotionalmarketing #disruptivemarketing #storytelling #brandcommunications #brandstory #brandedcontent #marketingandsales #socialmediamarketing


https://bit.ly/3hjHoZm

Flipping the script; why brands are choosing storytelling over press releases Press releases have been the most common way brands communicate with the public. As far as public relations go, press releases typically…

E.B. Bradley - Sagon-Phior 07/15/2021

E.B. Bradley - Sagon-Phior

What’s New at Sagon-Phior?

“E.B. Bradley Co. is excited to launch new corporate brand positioning via an updated website in conjunction with Sagon-Phior. The agency’s team successfully tackled the challenge of creating compelling messaging and a dynamic user interface that emotionally connects with our audience.” - Mike Scallon, Director of Marketing

#whatsnew #marketing #branding #brandpositioning #digitalmarketing #brandmessaging #emotionalmarketing #webdevelopment #userinterface

https://bit.ly/3hFb6K5

E.B. Bradley - Sagon-Phior E.B.Bradley Company is a 90-year-old supplier of specialty surfacing and hardware products for designers, fabricators and architects. The brand was challenged with maintaining awareness and relevance in an industry that demands and expects innovation and creativity. Architects, designers and fabrica...

How to Create a Viral Campaign - Sagon-Phior 07/13/2021

How to Create a Viral Campaign - Sagon-Phior

Why Does Anything “Go Viral”?

Emotional, psychological and behavioral motivation bundles drive why people share content. Discover the basics of viral growth and the social buckets that motivate people.

#virialmarketing #marketingcampaigns #emotionalmarketing #contentmarketing #digitalmarketing #socialmediamarketing #brandedcontent #brandstories #storytelling #marketinginsights #marketing #branding #disurptivemarketing #videomarketing

https://bit.ly/3hYr1C8

How to Create a Viral Campaign - Sagon-Phior Bernie Sanders with mittens and sweater, or the highly contagious ALS ice bucket challenge. Nothing is guaranteed to become viral, until it is.

Why You Need a Content Calendar and How to Create One for Your Business 07/08/2021

Why You Need a Content Calendar and How to Create One for Your Business

Stop chasing content. Learn how a strategic content calendar can help your business receive positive engagement and meaningful outcomes.

#contentmarketing #digitalmarketing #socialmediamarketing #emotionalmarketing #brandedcontent #contentdevelopment #contentcalendar #editorialcalendar #marketingtips #contenttips #contentguide #marketingstrategies #contentstrategies #brandstrategies

https://bit.ly/2UPpRAK

Why You Need a Content Calendar and How to Create One for Your Business Intentional content gives desired results

The Diverging Futures of Social Platforms 07/06/2021

The Diverging Futures of Social Platforms

The future marketing landscape continues to influence consumer behavior. Read the article below to understand what that means for marketers.

#branding #marketing #emotionalmarketing #disruptivemarketing #neuromarketing #contentmarketing #socialmediamarketing #digitalmarketing #marketingindustry #marketingnews

https://bit.ly/3y5DKJA

The Diverging Futures of Social Platforms Charting the development trajectory of major U.S. social media platforms and dissect what they mean for marketers

Sagon-Phior – Medium 07/01/2021

Sagon-Phior – Medium

Check out Sagon-Phior's profile on Medium, an online publishing platform for those who enjoy reading like-minded topics across various industries.

Sagon-Phior provides in-depth blog content on emotional marketing, neuromarketing, and digital marketing.

#emotionalmarketing #neuromarketing #digitalmarketing
#contentmarketing #branding #marketing #neuroscience #blogcontent #publishing #industrynews #helpfularticles

https://lnkd.in/guuRGPR

Sagon-Phior – Medium Read writing from Sagon-Phior on Medium. 30-years-experience driving strategic marketing. Guiding businesses to emotionally and rationally connect their brands their brands to target audiences.

Top Digital Agencies | List of the 100 Best Digital Marketing Companies 06/16/2021

Top Digital Agencies | List of the 100 Best Digital Marketing Companies

Sagon Phior has ranked 12 out of 100 agencies featured in the latest report from Agency Spotter.

Thank you for the recognition! For more on Sagon-Phior and the work we do check us out at www.sagon-phior.com

#advertisingagency#brandingagency #brandedcontent #digitalmarketing #emotionalmarketing #marketingagency #marketing2021

https://bit.ly/3gyFRhL

Top Digital Agencies | List of the 100 Best Digital Marketing Companies The top digital marketing agencies report evaluates more than 4,600 digital agencies based on Agency Spotter's proprietary research methodology.

Top Advertising Agencies | List of the 100 Best Creative Ad Agencies 06/04/2021

Top Advertising Agencies | List of the 100 Best Creative Ad Agencies

Sagon-Phior was ranked 15 out of 100 agencies featured in June's report. Thank you @agencyspotter for the recognition!

#advertising #advertisingagency #branding #brandingagency #marketing #marketingagency #emotionalmarketing #digitalmarketing #socialmediamarketing

Top Advertising Agencies | List of the 100 Best Creative Ad Agencies https://bit.ly/2R1SCsC

Top Advertising Agencies | List of the 100 Best Creative Ad Agencies The top advertising agencies quarterly report evaluates more than 2,500 advertising agencies based on their credentials, their focus and expertise in advertising from creating the big idea...

Transforming Modern Vascular from Start-Up to Nationwide Leader in PAD Treatment - Sagon-Phior 06/02/2021

Transforming Modern Vascular from Start-Up to Nationwide Leader in PAD Treatment - Sagon-Phior

In a little over a year, Modern Vascular has grown from startup to the nation's leader in Peripheral Artery Disease (PAD) treatment. We sat down with Leslie Gibbs, Modern Vascular's Chief Marketing Officer, to reflect on her past year at the company, and how a strong brand strategy has helped Modern Vascular grow even during a global pandemic.

#brandstrategu #branding #buildingbrands #brandawareness #emotionalmarketing #marketing #marketingstrategy #healthcare

https://bit.ly/3p0Dlol

Transforming Modern Vascular from Start-Up to Nationwide Leader in PAD Treatment - Sagon-Phior In a little over a year, Modern Vascular has grown from startup to the nation's leader in Peripheral Artery Disease (PAD) treatment. We sat down with Leslie Gibbs, Modern Vascular's Chief Marketing Officer, to reflect on her past year at the company, and how a strong brand strategy has helped Modern...

Timeline Photos 05/20/2021

50th DESIGN & ADVERTISING AWARDS: Silver Winner: Creativity @IKIN

Congratulations and thanks to Joe Ward, Taylor Scott and everyone at IKIN for the opportunity to work on this remarkable project.

Our task was to help launch on one of the most important technological breakthroughs ever by developing their corporate branding, identity, messaging, integrated marketing, digital campaign, and public relations. The elements we provided enabled the company to raise the necessary capital to sustain their research and development.

#branding #brandstrategies #brandcontent #branddevelopment #brandidentity #digitalmarketing #emotionalmarketing #integratedmarketing #marketing #marketingstrategies #socialmedia #socialmediacontent #websitedevelopment #design #advertising #silverwinner #creativity #innovation #interactive #productlaunch

50th DESIGN & ADVERTISING AWARDS: Silver Winner: Creativity @IKIN

Congratulations and thanks to Joe Ward, Taylor Scott and everyone at IKIN for the opportunity to work on this remarkable project.

Our task was to help launch on one of the most important technological breakthroughs ever by developing their corporate branding, identity, messaging, integrated marketing, digital campaign, and public relations. The elements we provided enabled the company to raise the necessary capital to sustain their research and development.

#branding #brandstrategies #brandcontent #branddevelopment #brandidentity #digitalmarketing #emotionalmarketing #integratedmarketing #marketing #marketingstrategies #socialmedia #socialmediacontent #websitedevelopment #design #advertising #silverwinner #creativity #innovation #interactive #productlaunch

Photos from Sagon-Phior's post 05/18/2021

What's New at Sagon-Phior?

Leading the respiratory care industry, Inogen recognizes the individuality of their customers, knowing the emotions that drive their decisions, and creating marketing campaigns that meet them wherever they are, whether it be television, social media, or print (shown).

Inogen engineered and built extremely lightweight, portable oxygen concentrators (POCs) that redefined the category. Its new Tidal Assist Ventilator (TAV) is set to shake things up even more by putting airflow control in a small, hand-held device. No matter their direction, Inogen will continue to provide innovative solutions that consistently give their customers the freedom to be themselves.

#branding #brandstrategies #brandedcontent #graphicdesigns #emotionalmarketing #marketing #marketingstrategies #marketingconsulting #marketing2021 #marketingb2c #brandcommunications #brandbuilding #brandidentity #brandawareness #emototionalcontent #socialmediacontent #integratedmarketing #marketingandsales #relationshipmarketing #customerexperience #inogen #respiratorcare #healthcare #innovation #freedom

Videos (show all)

IKIN_30_TechAndOpportunity_1080
Unscripted Gallery Show
American Mensa Inviting Intelligence Video
ASB Holiday Spot
American State Bank – Here For You
Okay now this is the funnier Mensa video...
JUST IN>> The MENSA SOCIETY engaged Sagon-Phior for a rebrand with the goal of building membership. It is an organizatio...
Just in. An ABC super sign at Times Square we designed for Stand Up To Cancer featuring Laura Linney. A great cause:  ww...
Miss Ella, the intern, stars in her own commercial she wrote, expounding upon the virtues of the banana. Turn the volume...
Cool panoramic shot by Robert Stadd and video around sunset after a rainy day from the balcony in Laguna.
Marine Bomb Sniffer Dog
See Sagon-Phior's 180° ocean view from our balcony in Laguna Beach. Anyone up for a swim?

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