Pretty Smart Rich

Introducing: Pretty Smart Hustle💋

A new series from Pretty Smart Rich for the women building with drive, vision, and intention.

Not toxic hustle culture.

Not performative “girlboss” energy.

Not glorifying burnout like it’s a personality trait.

Pretty Smart Hustle is about:

— strategic moves over constant motion

— building a life *and* a vision

— discipline without self-destruction

— protecting your peace while still going after more

— understanding that being driven should feel powerful… not punishing

Because success was never supposed to cost you your nervous system.

This series is for the women learning how to build smarter, lead differently, and create impact without losing themselves in the process.

Welcome to Pretty Smart Hustle. 🎙️✨

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If you’ve been looking for a space that believes in drive *without* burnout… welcome to the gang. 💋

Pretty Smart Hustle is officially here — for the women building careers, brands, influence, and vision with intention.

Join the gang!

Product first. Influencers second. 💋

Shannaz from Beauty Architects came on Pretty Smart Rich to break down where beauty founders should *actually* be spending their money — and why “buy it, love it, buy it again” is the only metric that matters.
Catch up before the next episode comes out today— link in bio.

sat down with Shannaz for a conversation beauty founders shouldn’t skip

we talked about what actually makes a product stand out—and why so many brands miss it before they even get to scale

from how AI and social media are shifting where brands spend… to the mistakes that cost the most… to where brands quietly lose margin—this is how beauty brands are actually being built right now.

… listen before your next move

The Beauty Architects: What Most Founders Get Wrong About Product Differentiation ft. Shannaz Schopfer Pretty Smart Rich · Episode

Welcome to Season 4 of Pretty Smart Rich.
Still building. Still learning. Still having the conversations that matter.

If you’re in the process of building a beauty business — this next one is for you.

Excited to share what’s coming.

Pretty Smart Rich.

business. money. influence.
through beauty, fashion, and tech.

rich in life because access > aesthetics.
kindness is still the highest form of currency.

if you get it, you get it.

FashionTech

Three new guests joining Pretty Smart Rich this month…
and I’ve just been sitting with how far this has come.

What started during the pandemic as a podcast
became a magazine
and now a summit.

If you’ve been here since the early days—thank you. Truly.
You’ve watched this grow in real time.

To God be the glory.
It’s about to get really, really good.

Kindness is currency that pays more than hustling ever will.

It opens rooms.

It builds trust.

It compounds quietly.

Hustle burns out.

Kindness builds longevity.

if episode 2 of pretty smart rich is still sitting in your queue — move it up, fr 😭 Influence & Wealth: Owning Your Value
still up. link in bio 🖤 before the new episode today

Follow for more conversations they don’t teach in school but should.

ngl i’ve been sitting on this episode for a while and this week it’s finally out out.

we’re talking influence AND wealth — like how they actually connect, why most people only get one of them, and how you start owning both.

new episode of pretty smart rich drops Friday.
in the meantime go back and catch last week’s episode first — link in bio 🎙️💖✨

💬 “I don’t want to be remembered as the GM who hit targets. I want my team to say—she made me believe I could.” - Jo Wong

If you haven’t listened to our latest episode yet, this is your reminderto tune in before the next one drops 👀💡

This convo is for the leaders building more than metrics—you’re shaping belief systems. Tap the link in bio to catch up 🎧💜