Eland Consulting

Would you rather your consulting team spend more time on your page or their own? We are a small team of Digital Marketing Consultants, Business Consultants, Developers, and etc.

EC started as simply completing freelance work on the side, most times for free, just out of fun. When those results started to be consistently above standard by utilizing psychological principles that are under utilized in marketing and business. It started to turn into more a serious venture. While most marketing, business majors, and MBA's may have some basic psychology coursework they are sti

Operating as usual

SEO pioneer and expert Bill Slawski passes away 05/21/2022

SEO pioneer and expert Bill Slawski passes away

It has been a sad few days for the SEO industry.

I regularly read Bill’s posts for google patent commentary and insights. They were extremely helpful in understanding search algorithms and predicting what might rank. I don’t think we will have someone as dedicated to the SEO community who read through dense US Patent files to extract information and actually write about it.

Condolences to his friends and family.

https://searchengineland.com/bill-slawski-passes-away-385293?fbclid=IwAR21cbUy8ho02tRlKEQXVWKVi_XHgolJcrycJ4zn7iNzIxpvZd1lyH8_rxk

SEO pioneer and expert Bill Slawski passes away Slawski was best known for writing about Google patents. He has helped countless SEOs better understand how search works.

What Is Phone Number Spoofing and How to Stop It 12/01/2021

What Is Phone Number Spoofing and How to Stop It

As business owners we are stuck answering the phone. What do we get more of now? Spam calls. This has some helpful information about how to lower the frequency of spam calls. Or at least better understand them. Disclaimer it is by Avast and they do promote Avast mobile security. (Not an affiliate link or paid in anyway to post this.)

https://www.avast.com/c-stop-phone-spoofing#gref

What Is Phone Number Spoofing and How to Stop It Learn what phone spoofing is, how to tell if your phone number is being spoofed, and how to block and stop caller id spoof calls.

Why You Shouldn’t Use SMS For 2FA 11/26/2021

Why You Shouldn’t Use SMS For 2FA

Here is a great post on 2FA SMS. Don't rely on 2FA via your phone to keep your accounts secure. Your password is your first line of defence. We always recommend randomized passwords stored in a vault program. Avoid easily gleaned personal dates, names, words, etc. Use other 2FA methods when available.

“Your voicemail is protected by only a 4-digit PIN. And on most carriers you can access your voicemail remotely.

Easy to phish. If you know some basic information about the person, you can get the PIN changed.

Easy to spoof. It is very easy to spoof an SMS message. There is no SSL or certificate to verify where it really came from.”

https://blog.sucuri.net/2021/11/why-you-shouldnt-use-sms-for-2fa.html

Why You Shouldn’t Use SMS For 2FA Two factor authentication (2FA) provides an extra layer of security that passwords alone can’t provide. Requiring an extra step for users to verify their identity reduces the chance a bad actor can gain access to

11/22/2021

Document

For all our past, current, future clients, friends, and Strangers. If you have a GoDaddy account please update your information. There has been a large security breach. As good password management goes make sure you use different credentials on other websites.

https://www.sec.gov/Archives/edgar/data/1609711/000160971121000122/gddyblogpostnov222021.htm?fbclid=IwAR1ZTuw_HW_i9RLKZ6f3SLAxu-YF2VDpbhKvssXNBP7J94dZx5QjGc7Y2wo

Document EX-99.1 DocumentNovember 22, 2021GoDaddy Announces Security Incident Affecting Managed WordPress ServiceOn November 17, 2021, we discovered unauthorized third-party access to our Managed WordPress hosting environment. Here is the background on what happened and the steps we took, and are taking, in....

03/17/2021

Jason was interviewed on the Hobby Hustler podcast about SEO. Check it out.

Listen on:

iTunes: www.hobbyhustler.com/itunes

Spotify: www.hobbyhustler.com/spotify

Website: www.hobbyhustler.com/60

OVH Data Center Fire Darkens Popular Sites Worldwide 03/10/2021

OVH Data Center Fire Darkens Popular Sites Worldwide

This is why you should regularly backup your website and have multiple backups. We do this for all our clients on maintenance plans.

https://www.searchenginejournal.com/ovh-data-center-fire-darkens-thousands-of-sites-worldwide/398485/

OVH Data Center Fire Darkens Popular Sites Worldwide Fire at an OVH Data Center in Europe takes down thousands of sites, including WP Rocket and Imagify

twitter.com 12/03/2020

Google SearchLiaison on Twitter

Google is rolling out a new update starting today. Ranking fluctuations should be expected over the next few weeks. Maybe they will be nice since it 2020... Remember don't panic and change things right away since they do roll back or tweak updates if they have unexpected consequences. You may end up hurting your site by being overly reactive.

https://twitter.com/searchliaison/status/1334521448074006530?s=20

twitter.com “Later today, we are releasing a broad core algorithm update, as we do several times per year. It is called the December 2020 Core Update. Our guidance about such updates remains as we’ve covered before. Please see this blog post for more about that: https://t.co/e5ZQUAlt0G”

searchenginejournal.com 11/20/2020

Core Web Vitals: Are Your Clients' Sites Ready for Google's New Ranking Signal?

Getting ready for the Core Web Vitals update? You should be testing your website pages for speed and user experience.

Even if this turns out to be a less impactful (we doubt it will not shake up rankings), your site should still focus on these UX metrics. Good UX makes your traffic convert better

https://www.searchenginejournal.com/google-core-web-vitals-preparation/387944/

searchenginejournal.com Learn why it may be beneficial to prioritize Core Web Vitals in your SEO roadmap, what other SEO pros think of this update, and how you can prepare for it.

11/12/2020

Exploding Whale 1970

Even if it seems like a good idea at the time.

Cutting corners can turn an inconvenience into a bigger mess.

https://youtu.be/yPuaSY0cMK8

The infamous exploding whale story from KATU News, circa 1970. What do you do with the carcass of a 45-foot, 8-ton whale on the beach? This story showcases a...

11/11/2020

Happy Veterans Day. Thank you to all who serve and served to keep this country free and safe.

11/06/2020

PSA

If you a running Facebook Ads right now just be aware that there has been regular account bans happening a well as rejected ads due to "Unacceptable Business Practices Policy".

Nearly all cases are not actual Policy Violations but a bug from an algorithm change due to the election or an update.

If your account is disabled request a review from either the email you receive from facebook or from the support notifications in your dashboard.

Don't panic and think you are actually banned (unless you have been running ads that were a little sketchy.) Most cases this has been worked out within a few hours.

At this time try not to do too many changes to ads unless needed.

It is good to also point out that this is why it is good to have more than one marketing channel for your business.

If you have issues you can always reach out to us and we will be happy to assist.

apnews.com 10/29/2020

Finland shocked by therapy center hacking, client blackmail

What is a common theme with hackers?

The good ones wait until they can inflict the most damage. This is particularly alarming since it was the clients who were extorted for money using their contact information.

The hackers waited nearly two years to implement their end game. With more websites being interconnected with internal processes and networks, digital security is something that needs to be taken seriously.

Especially with mental health being prime for client extortion. (I am sure some of you may have received those emails "I saw what you did on your phone's camera or zoom meeting".. "Pay me in bitcoin")

Imagine ", I have your case notes from " They wouldn't even need the notes to make a convincing threat.

Even with HIPAA aside. Safeguard your data! It will protect your credibility and reputation.

https://apnews.com/article/psychotherapy-cabinets-finland-6b27c895df0abd532a4fb000c9d5d517

That incident came right before the FBI released a warning on Wednesday that the US healthcare system is being aggressively targeted (more than what we have seen).

https://abcnews.go.com/Health/wireStory/fbiwarns-ransomware-assault-threatens-us-healthcare-system-73893780

apnews.com HELSINKI (AP) — Finland’s interior minister summoned key Cabinet members into an emergency meeting Sunday after hundreds — and possibly thousands — of patient records at a private Finnish...

10/06/2020

Did you know people don’t like to be sold to – but they love to buy.?

Find out how to use this to your advantage in your next content marketing strategy.

https://app.quuu.co/r/xKzAA

10/06/2020

Growing your pipeline without spending a ton of money is a challenge for even the most experienced marketers. Check out this LeadSift podcast with Alyce's Nina Butler where they go over the data behind their 25:1 Pipeline:Spend ratio! https://app.quuu.co/r/z7zN6

10/06/2020

'You can’t build a business by giving your content away. In other words, the name of the game is content monetization.'

Check out these 7 strategies from Amy Harrop to try today!

https://app.quuu.co/r/A6Qkw

elandconsulting.com 09/14/2020

30 Ways to Market a Private Medical Practice - Eland Consulting | SEO & Web Design

Helpful ways to market your practice, while staying HIPAA Compliant.

https://elandconsulting.com/30-ways-to-market-a-private-medical-practice/

elandconsulting.com 30 Ways to Market a Private Medical Practice by Jason Eland | Aug 30, 2020 | Google Ads, Healthcare Web Design, HIPAA, Reputation Management, Search Engine Optimization, Social Media | 0 commentsHow To Market a Private Medical Practice.As a healthcare provider, your mission is to ensure that your pa...

elandconsulting.com 09/01/2020

15 Website Design Trends to Avoid - Eland Consulting | SEO & Web Design

While some of these are like pirate guidelines, some are overused no-nos that can kill your site conversions.

https://elandconsulting.com/15-website-design-trends-to-avoid/

elandconsulting.com 15 Website Design Trends to Avoid by Jason Eland | Aug 28, 2020 | Web Design | 0 commentsTable of Contents Website Design Trends to Avoid1. Stock photos2. External links opening in the same tab3. Minimalism for the sake of minimalism4. Skimping on mobile optimization5. Too many fonts6. Social media....

07/29/2020

WATCH LIVE: Amazon, Apple, Facebook and Alphabet CEOs testify before Congress — 7/29/2020

Watching the Anti-trust hearings.

https://www.youtube.com/watch?v=YM6xYmcnh14&feature=youtu.be

Amazon CEO Jeff Bezos, Apple CEO Tim Cook, Facebook CEO Mark Zuckerberg and Sundar Pichai, CEO of Google parent Alphabet, testify before the House Antitrust ...

wordfence.com 07/16/2020

2 Million Users Affected by Vulnerability in All in One SEO Pack

If you are running All in One SEO make sure you update it.

https://www.wordfence.com/blog/2020/07/2-million-users-affected-by-vulnerability-in-all-in-one-seo-pack

wordfence.com On July 10, 2020, our Threat Intelligence team discovered a vulnerability in All In One SEO Pack, a WordPress plugin installed on over 2 million sites. This flaw allowed authenticated users with contributor level access or above the ability to inject malicious scripts that would be executed if a vic...

elandconsulting.com 07/10/2020

Website Platform Comparison For HIPAA Compliance - Eland Consulting | SEO & Web Design

Under HIPAA and planning on building a website? Here are some key features of multiple platforms and their HIPAA risk.

https://elandconsulting.com/website-platform-comparison-for-hipaa-compliance/

elandconsulting.com When considering HIPAA compliance, choosing a platform to build your website on is daunting. The wrong one can cause a host of issues: rebuilds, fines, and ...

05/06/2020

This is why you should make sure you monitor your robot.txt file and who you hire to do SEO. Good SEO takes work but Bad SEO can undo any progress overnight.

I wonder how long Linkedin will notice that their US site is deindexed from Google?

How much business loss will happen from the site being invisible from search?

https://www.linkedin.com/robots.txt

We would be happy to look at it for you Linkedin and see if they did anything else site wide.. Contact us at https://elandconsulting.com/

05/02/2020

Never experience another problem with your site migration and revamp! Read here to learn how to best optimize your site during its migration and revamp! https://app.quuu.co/r/9RdQj

05/01/2020

Most people who use voice search and assistants experience frustrations with the technology's limitations, a new survey reveals, exposing the areas in which voice technology can improve in 2020.

What frustrations have you had with your voice assistant?

https://app.quuu.co/r/XQdgz

04/30/2020

UX is playing a massive role in your site’s SEO performance. It has for some time. So if you've been seeing poor results over the last period of time, your UX could play a role in that.

ContentKing put together a great article on how to leverage great UX for better rankings!

Check it out here.

https://app.quuu.co/r/agbbyby

04/29/2020

These content marketing examples provide inspiration for your own content marketing campaigns. https://app.quuu.co/r/AB8eG

04/28/2020

In a sea of filler content, effective research is a game-changer.

Learn how to create in-depth, research-driven content that makes a genuine impact on your readers in this article.

https://app.quuu.co/r/0ngPR

04/27/2020

If your agency's generating so many leads, you might need a waiting list. But won't you need to raise prices and increase staff?

A waiting list brings with it a number of questions which Jason Swenk will answer for you.

https://app.quuu.co/r/nro-orl

04/26/2020

How to give good direction to writers for content marketing.

https://app.quuu.co/r/orrpngr

04/25/2020

This article discusses the features and usage of experiential marketing, while also talking about some real-life successful examples. https://app.quuu.co/r/rrgyagb

04/24/2020

38 Small Business Marketing Tips from the Experts - https://app.quuu.co/r/pnylrgl

04/23/2020

Site and page relocation can be a confusing process.

Here's a comprehensive guide to 301 redirects for SEO. Don't leave your page rankings behind!

https://app.quuu.co/r/nrappyl

04/22/2020

These are some of the biggest content marketing mistakes that can cause serious damage to your content marketing efforts. https://app.quuu.co/r/zJ88L

04/21/2020

Expensive SEO contractor not included:

Check for these 10 most common SEO issues that plague small business websites, then use the template to identify how you can resolve any issues you find on your own.

From the team at AuthorityLabs.

https://app.quuu.co/r/wg6dz

04/20/2020

Looking to build a new B2B business website? Here's how Articulate planned their new website launch.

https://app.quuu.co/r/2JwY4

04/19/2020

✨✨✨ The voice search revolution is changing SEO. Here's how you can optimize for voice search! ✨✨✨

https://app.quuu.co/r/YjdmK

Products

Market strategy, Psychological branding/impact, SEO, business process evaluation, and newly added: Website design, and custom application development.

Telephone

Website

elandconsulting.com

Address


1405 North Lilac Dr, Ste 160J
Golden Valley, MN
55422

Opening Hours

Monday 8am - 5pm
Tuesday 8am - 5pm
Wednesday 8am - 5pm
Thursday 8am - 5pm
Friday 8am - 5pm

Other Consulting Agencies in Golden Valley (show all)
Passkey Technology Passkey Technology
1415 Lilac Dr N, # 140
Golden Valley, 55422

Who do you trust with your mission critical data and uptime?

Virteva Virteva
6110 Golden Hills Dr
Golden Valley, 55416

Virteva designs, builds and runs uniquely efficient IT platforms for business customers nationwide.

Optimum Dental Consulting & Coaching Optimum Dental Consulting & Coaching
241 Yosemite Circle N
Golden Valley, 55422

I work with dentists and their teams so patients will reach optimal dental health. I train in your o

Maxfield Research & Consulting LLC Maxfield Research & Consulting LLC
Golden Valley, 55427

Over 30 years of experience. Maxfield Research offers solutions to your Real Estate Challenges.

Absolute Adjusting Absolute Adjusting
Golden Valley, 55427

Independent Insurance Appraisals & Adjusting

Sir Speedy Printing And Marketing Services Sir Speedy Printing And Marketing Services
2525 Nevada Ave N, Ste 207
Golden Valley, 55427

Printing And Marketing Services

Midwest Micro Imaging Midwest Micro Imaging
Golden Valley, 55427

Midwest Micro Imaging is a full service enterprise content management service bureau. Other wise know as document imaging and management.

W.A. Campion Co., P.C. W.A. Campion Co., P.C.
669 Winnetka Ave N Suite 200
Golden Valley, 55427

W.A. Campion Co., P.C. has been providing accounting and consulting services to the greater Minneapolis region for 23+ years.

BGL & Associates, LLC - Professional Organizers BGL & Associates, LLC - Professional Organizers
Golden Valley

Want help getting organized, but want that help tailored exactly to your time and needs? If so, Beth Gibson Lilja is your perfect organizational resource.

Marjem Estdu Consulting, Inc. Marjem Estdu Consulting, Inc.
Golden Valley

Professional Business Consulting; promotional literature; product packaging, ideas and programs.

On Time Talent Solutions On Time Talent Solutions
800 Boone Ave. N.
Golden Valley, 55427

We are a premier provider of healthcare professionals serving employers and candidates across the US in 60 markets.

Packaging Science Center, Inc. Packaging Science Center, Inc.
Golden Valley, 55422

PSC is a full-service consulting firm specializing in packaging research, design, development, engineering, training, and management.