Especially For You Florist & Gift Shop

Especially For You Florist & Gift Shop

We are a third-generation, family owned and operated, full service florist. We have been serving our


Happy Thanksgiving!! If you need any last minute flowers, we will be open today from 10-1 for pickups only. Then tomorrow we resume normal hours. We hope everyone gets to enjoy and give thanks.


Did you forget to order Thanksgiving flowers? We’ve got you covered! Call our shop and we can tell you what bouquets and floral designs are available for same-day pick-up or delivery!


Calling on all Immaculate Conception Christmas elves! This Sunday, November 26, we will be installing the memorial Christmas trees on the front lawn of the church. We can use some helping hands of all ages. We will be starting after 9am mass. See you there!


Cheers to the season of gratitude, friends, and flowers! πŸ™ŒπŸŒΈ 🌼 Spread some love and appreciation this Thanksgiving with our stunning floral centerpieces. Give us a call today for a last-minute Thanksgiving delivery or hostess gift! ☎️


Who are you welcoming home this Thanksgiving? Be sure to have beautiful flowers in your guest room. It will provide a retreat where your guests can calm their spirits and rest their soul.


Discover our magical fall-inspired bouquets, professionally designed to make your heart skip a beat. Our goal is to capture the vibrant essence of the season and let our flowers add a touch of warmth and beauty to your fall moments. πŸ“ΈπŸ "

Photos from Especially For You Florist & Gift Shop's post 11/13/2023

We had the privilege of designing the St. Joe's Green Tie Gala this weekend.


Flowers are precious gifts from nature, providing a blissful connection to the natural world. We love to breathe in their delightful fragrance and embrace the tranquility they bring.


Sometimes, when words aren't enough to express gratitude, flowers can speak volumes. Brighten someone's day with a bouquet that says 'Thank You' in the most charming way. Positano Sunset is a perfect choice! πŸ’πŸŒΌ


πŸŒΊπŸ’ Look on the bright side, flower lovers! Our blossoms are here to remind you that even in the wildest storms, radiant blooms will always find a way to shine through. Let's celebrate the power of positivity and surround ourselves with this lush and luxe design that radiates joy!✨ !


This Halloween, let our flowers cast their magical spell upon you, spreading spooky delight and festive charm. Embrace the spirit of the season with our ghoulishly gorgeous arrangements that will add an enchanting touch to your haunted house! πŸŽƒπŸ¦‡πŸ•ΈοΈ and


This bouquet is the perfect gift for the Baby Boy Mama! Beautiful, blue and white blooms to share in the excitement of the birth of a new little beau! Mom, dad and baby will feel loved and cared for with this sweet, fragrant wrapped bouquet.


Today's Custom Sympathy Tribute is a Ford F150 pickup truck.


Did you know Proteas are one of the oldest flowers on the planet? 🌏 In fact, they date back millions of years. The symbolic meanings of the Protea flower are strength, courage, and resilience because the plant survives in extreme climate conditions. We love using Proteas in our designs and would LOVE to create a Protea arrangement just for you so give us a call!


πŸŒΉπŸ’“ Seeing this arrangement this morning reminded me of the quote, β€œ If roses tried to be sunflowers, they would lose their beauty, and if sunflowers tried to be roses, they would lose their strength.”
- Matshona Dhliwayo


🌸 Flower power for the boss who rocks! πŸŽ‰ It's Boss's Day, and what better way to show appreciation than with a beautiful bouquet that screams 'You're awesome!' 🌼 Brighten up their office with our stunning blooms and let them know they're the best boss in town! and

Photos from Especially For You Florist & Gift Shop's post 10/15/2023

Sympathy pieces this week.


πŸŒΈπŸ’– The sight of a perfectly pink bouquet can instantly lift spirits and bring a sense of happiness and peace. These fragrant blooms will stimulate your senses and bring a smile to your face! Celebrate the simple pleasures of life with this beautiful flower bouquet! and


πŸ‚ 🌻✨ Our flower shop is celebrating the arrival of fall in full bloom! With a stunning variety of seasonal flowers, we're here to help you create breathtaking bouquets that breathe life into any space. Get ready to embrace the cozy vibes and share the joy of fall with our garden treasures.


This week's custom sympathy tribute was from a dog to his best friend.

Photos from Especially For You Florist & Gift Shop's post 10/07/2023

Yesterday's wedding on Long Beach Island beat the storm and was able to have their rooftop ceremony.


The air is crisp and our flower collections are here to make your heart bloom! Step into our little floral wonderland and discover a world of elegance and beauty. πŸ’œπŸŒΉ


Let these flowers be your dose of inspiration. πŸŒΊπŸ’« Our designers' inspo is sparked daily by the enchanting allure of gorgeous flowers. You’ll have to wait and see what beautiful arrangement results from these stunners!

Photos from Especially For You Florist & Gift Shop's post 10/02/2023

This weekend's wedding had to come indoors, so we brought the sun in too! Congratulations to Colleen and Anthony!


We had the honor of donating and decorating the Monmouth County Sherriff's Special Operations Unit for today's procession to honor Forgotten Veterans. If you see them on the road, they are on their way to honorably inter the remains of identified veterans who previously had no resting place.

This morning the and Vietnam Veterans NJ Shore Area Chapter 12 are gearing up for our Military Honors For Forgotten Veterans event as continues to ensure that veterans will never be forgotten.
Please join the MCSO and VVA Chapter 12 to pay tribute to 21 forgotten veterans and six family members from WWl, WWll, Korea and Vietnam War Eras.

Media and members of the public are invited as the cremains of veterans will be transported from the Monmouth County Sheriff's Office in a procession leading to an interment with military honors.

See below map which details the route, locations and times.


πŸ‚ Fall is in full bloom, and our flower shop is bursting with vibrant colors and cozy autumn vibes! 🌻🍁 Come and see our stunning selection of seasonal blooms, or give us a call to hear about our freshest flowers. Tag someone who needs some floral therapy in their life!

Photos from Especially For You Florist & Gift Shop's post 09/23/2023

This week's custom sympathy tributes.

Photos from Especially For You Florist & Gift Shop's post 09/23/2023

Fun wedding today!


Flowers: the language of love, gratitude, and joy. πŸŒΈπŸ’« Sharing the universal affection flowers convey and the emotions they stir within us.

Photos from Especially For You Florist & Gift Shop's post 09/19/2023

It was a busy weekend for weddings, and the weather was beautiful!

Photos from Especially For You Florist & Gift Shop's post 09/19/2023

Today's custom sympathy tributes were for a grandma who loved her NJ Devils and NY Mets.


When your therapist is booked for the day, buy yourself flowers instead 🌸✨ They have this incredible superpower of brightening our days and filling our hearts with happiness. Flowers help you embrace a positive mindset!


Our flower shop is celebrating the arrival of fall flowers! πŸŒ»πŸ‚πŸŒΌ With a stunning variety of seasonal flowers, like sunflowers, we're here to help you create breathtaking bouquets that breathe life into any space. Get ready to embrace the cozy vibes and share the joy of fall.


🌸🌷🌺 Elevate your day with our exquisite pink bouquet! You won't find fresher blossoms anywhere else! Why settle for boring when you can bloom with us?

Photos from Especially For You Florist & Gift Shop's post 09/09/2023

This week's custom sympathy tributes. He was a favorite uncle, a Yankee fan, and a business owner. The last photo is the logo on his company.


Delight in the captivating beauty of our Sunny Blooms arrangement, featuring vibrant sunflowers, exquisite purple roses, and lush hydrangea. This stunning combination brings the warmth of the sun and the allure of purple hues to brighten up any space. Embrace the joy and positivity these flowers exude, adding a touch of sunshine to your day. πŸŒžπŸ’

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Our Story

Especially For You Florist & Gift Shop, located in Downtown Freehold and serving Western Monmouth and Lower Middlesex County New Jersey, wants to be there when your moments are captured, relationships are cherished, and family and friends are celebrated. Expressing your love and kindness is our specialty. Our designs will enhance any special event or occasion making a permanent impression in the minds of your friends and family.

We have been privileged to celebrate hundreds of weddings throughout New Jersey and honored to be trusted at sympathy tributes for loved ones as well. We understand that these special moments will never happen twice and have to be perfect the first time. Our experience and love for what we do ensures you can expect the very best.

Especially For You is a third generation, family owned florist and we have been serving Central New Jersey for 40 years! Visit with owner Marlene Rogala, her son, Steve or daughter Laura.
We love getting to know our clients and establishing relationships that will last a lifetime.

Videos (show all)

We were able to get this video of our wedding decorations while the organist was warming up.  Turn up the volume!
Freehold Homecoming parade! Go Colonials!#FreeholdBoro#HomecomingParade2021
The procession stopped in front of the Monmouth County Hall of Records for a Sherrif's salute, and a bagpipes send off. ...
July 4th



39 West Main Street
Freehold, NJ

Opening Hours

Monday 9am - 5pm
Tuesday 9am - 5pm
Wednesday 8am - 5pm
Thursday 9am - 5pm
Friday 9am - 5pm
Saturday 8am - 5pm

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