Little Black Logo

Well... I did it.

I took my own branding course. 😂

One of the biggest things I teach is that your brand should evolve as your business grows. So while working through the new branding course myself, I realized my mission statement no longer reflected the full heart behind Little Black Logo.

The old one wasn't wrong…it just wasn't fitting anymore!

Over the years, Little Black Logo has become about so much more than logos. It's about helping small business owners show up confidently, communicate clearly, and build brands that truly connect with the people they're meant to serve.

So I went back to the drawing board and gave my own mission statement a refresh.

Because branding isn't something you do once and never touch again. The strongest brands continue to grow, refine, and get clearer over time.

If your mission statement, messaging, or brand feels a little outdated, consider this your reminder that it's okay to revisit it. In fact, you probably should.

🖤Even branding designers need a branding refresh every now and then.

Today is and I couldn't let the chance to show this adorable logo off!

One of my favorite parts of branding is helping small businesses tell their story through thoughtful design. From the soft colors and playful details to the hanger incorporated into the font, every element of this design was created to reflect the care and handmade touch behind the brand!

How are we almost HALF WAY to JULY?!?!
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Anywho… only a FEW openings left for all of July and socials are BOOKED!

Shoot me a message or head to my website to book your spot!

💻 littleblacklogo.com

Little Black Logo is a small business branding and design studio dedicated to helping entrepreneurs build brands that feel authentic, intentional and memorable.

Specializing in logo design, brand strategy, website design and marketing, Little Black Logo goes beyond just creating something that looks good, she focuses on telling a story that connects with the right audience.

With thoughtful design and a deep understanding of small business needs and budgets, Little Black Logo works closely with clients to bring clarity and confidence to their brand, whether you are just starting out or are ready to grow.

Behind Little Black Logo is Jordan, a single mom with a passion for both creativity, community and agriculture. When she is not designing, she is often working with livestock, spending time outdoors and raising her son with strong roots in hard work and community. Her love for animals, farm life, and small-town values naturally shape her approach to business: Grounded, Genuine and Built on real connections and community.

Happy National Best Friends Day to the friends who have cheered from the sidelines, shared posts when it felt like no one was watching, referred my business to their friends, liked every launch, tested every crazy idea and reminded me to keep going when I felt like giving up.

Small businesses aren't built alone. They are built on coffee dates, long voice notes, "take a look and let me know what you think" texts with honest feedback, and friends who believe in your dream even before it became a reality.

So thankful for my besties, no matter when and where they have joined in in the journey.

🖤Tag a friend who has been your biggest cheerleader!

A fun little to my FIRST ever posted graphic...
andddddd a more recent graphic of my availability! Can we just talk about the GROWTH?!

It is so easy to compare your fresh start to someone else's middle, but growth doesn't happen overnight. It happens one design, one project, one lesson and one client at a time. Every logo, website, brand and business I have had the privilege of working with has helped shape the design and business owner that I am today.

🖤I would LOVE to know...what is something that you have gotten better at in your business just by trying and learning and growing?!

Seven years ago, I started a business with a logo, a laptop, and a whole lot of determination.

If I could go back and tell that version of myself three things, it would be this:

✨ It’s okay to change.
Your business will evolve because YOU will evolve. What worked in year one might not work in year seven, and that’s not failure—it’s growth.

✨ Consistency matters.
Not perfection. Not going viral. Just showing up, over and over again. The businesses people remember are the ones they continue to see.

✨ Pay yourself.
Treat your business like a business from day one. Separate your finances, create systems, and remember that building a business should support your life, not consume it.

The truth is, there is no perfect roadmap to entrepreneurship. You’ll learn, pivot, make mistakes, celebrate wins, and figure things out along the way…and if you’re in a season of uncertainty right now, keep going. The version of you seven years from now will be so thankful you did!

🖤What is one thing you wish you knew before starting your business?

💻 Happy Web Designer Day to ME!
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Being able to offer an affordable solution to the anxiety that comes with creating your website is honestly one of my favorite things I offer through Little Black Logo.

I know firsthand that building your own website can feel daunting, time-consuming, and way more overwhelming than you ever expected when you started your business. It’s not just “pick a template and go”… it’s decisions, details, trial and error and a whole lot of staring at a screen! 🤣

🖤That’s where I come in. If your website has been sitting on your to-do list, stressing you out more than serving you… you don’t have to do it alone!