Seapoint Digital

Quick question for any ecommerce brand owner reading this: do you know the average time between a customer's first and second purchase off the top of your head?

If not, you're in good company, but it might be the most overlooked metric on your dashboard right now.

We wrote up why in our latest blog post, along with an audit question most brands find surprisingly hard to answer about their own customer data. Worth a few minutes. Link below.
https://seapoint.digital/profitable-ecommerce-ai-strategy-unified-customer-data/

Quick stat that stopped us in our tracks: credit unions are beating banks in member satisfaction by 74 points, according to J.D. Power's latest survey.

And membership growth is still one of the weakest it's been in years.

So what's actually happening? And what separates the credit unions still growing from the ones losing ground? We dug into it. 👇

https://seapoint.digital/credit-union-marketing-strategies-to-grow-membership/

Happy 3rd anniversary to Christina! 🎉

In her time at Seapoint Digital, she's built a reputation for writing copy that reads like it was easy — which is usually a sign it wasn't. This past year, that same skill carried over even more into video scripting and storyboarding, helping our team turn big, vague ideas into frame-by-frame plans the final video can be built from.

Vivid concepts, careful planning, and nothing lost in between, whether she's writing it or storyboarding it.

We notice the work. We notice the process behind it too. Thank you for both, Christina!

Happy 2-year work anniversary to Kevin! 🎉

Kevin came to us in account management and strategy, but honestly, he could just as easily be sitting on the creative team. He's always thinking a few steps ahead, asking what more we could be doing for a client, and then sketching out what that big idea looks like once it hits the page or the screen.

He's still finding his footing with some of our processes (two years is still new, in agency time), but his instincts, curiosity, and genuine excitement for what's next make it clear he's exactly where he should be.

Cheers to two years, Kevin! Looking forward to what you dream up next.

Your website.
Your content.
Your referrals.
Your social media.
Are they working together or operating as separate marketing efforts?

Our latest blog shows financial advisors how to build a documented marketing plan that brings it all together.

You'll also find a free One-Page Financial Advisor Marketing Plan Template designed to help organize your strategy and put it into action.

Read the guide and download the template. (LINK: https://share.google/sRCUw1ZlnUCLKl3tV)

Vikki just hit her 1-year anniversary with Seapoint Digital!👏🏻👏🏻

Over the past year she's designed and built some really solid websites — good eye for design, clean ex*****on, the kind of work that holds up after launch.

She's also just been great to work with day to day, which counts for a lot. Her kindness and calm demeanor has been a steady support to our team.

Happy anniversary, Vikki — here's to another good year ahead. 🎉

Happy 3 years at Seapoint, Tim Roy! 🎉

This guy will hop on a client call, run a meeting, or brew the coffee — no complaints, no ego, just gets it done. Clients love him, and honestly, so do we.

Drop a 🎉 in the comments for Tim!

The banking maturity ladder gets a lot of attention. But there's one part of the climb that rarely gets discussed.

The challenges institutions face at the beginning of their maturity journey often aren't the same challenges they face later on. In fact, they can be entirely different.

That's the idea behind our latest blog, where we explore a side of digital maturity that doesn't always make it into the conversation.

https://seapoint.digital/the-banking-maturity-ladder-why-technology-is-only-half-the-climb/