American Pet Professionals

American Pet Professionals

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As we pivot, become more creative, and offer new ways to provide services for pet parents and for B2B (Business to Business) - many of us are jumping on live streaming or video meetings - which we know can be very scary for many people.

We’ve been imploring our members of American Pet Professionals for YEARS to go on video, long before COVID, for their pet businesses and animal rescues, - so much so, we are sure many are sick of hearing that from us.

Who would have thought that when marketers said 4 or 5 years ago that 2020 would be 80% video, (of what we would be seeing on social media), would be so true? We knew video was slowly taking over, many of us have embraced video for years, but no one knew how true the use of video, live streaming or not. -
There are so many inspirational ways that video and live streaming have taken over our phones, from Instagram Lives (and interviews), Facebook group chats, meetings done on various live streaming platforms, to TikToks launching new pet influencers into profitable careers.

Are you using video to market your pet business? If so, which video platform is your favorite?
Did you see all the pet events happening this week?
Check them out here, which one will you be attending?
conta.cc/3wlBPSX
And this beautiful kitty named Cleopatra for adoption from our rescue member org Pets Alive!
From time to time at networking events outside of the pet industry, we get asked if blogging is dead. Fortunately, the opposite is true. Not only is blogging not dead, but it is now more important than ever.

Pet businesses, in particular, can benefit in many ways from adding a blog to their existing marketing efforts. Here are 5 benefits of blogging for your pet business:

🐾Improving your SEO
🐾Establishing your industry expertise
🐾Building relationships with your customers
🐾Creating content that can be recycled and reused
🐾Keeping current customers returning to your website

Does your pet business have a blog? Tell us what types of topics you write about below!
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,
,
,
,
We are so excited to be bringing you our 8th episode of Digging Into the Pet Industry with our next guest, VIP APP Member Liz Murdoch of with the dogs!®

with the dogs!® is a brand dedicated to helping dog people better connect and communicate with their dogs and each other at home and throughout their communities. with the dogs!® grew out of Founder Liz Murdoch's work as an educator, animal communicator and her conversations with thousands of dogs, from all walks fo life and from all over the world!

Tune in and ask questions live!
Pet store owners, what is the most unique pet that you’ve ever had in your store? 🐰🐹🐠🦜🐴🦎🐶🐱
Happy National Dog Mom’s Day! Are you a dog mom? How many fur babies do you have? 🐾🐶💕
We are so excited to be bringing you our 8th episode of Digging Into the Pet Industry with our next guest, VIP APP Member Liz Murdoch of with the dogs!®

with the dogs!® is a brand dedicated to helping dog people better connect and communicate with their dogs and each other at home and throughout their communities. with the dogs!® grew out of Founder Liz Murdoch's work as an educator, animal communicator and her conversations with thousands of dogs, from all walks fo life and from all over the world!

Tune in and ask questions live!
Did you know that American Pet Professionals members stay members for years and years and years? We have OG members with us since we started almost 13 years ago! And brand new members that joined this year that have said things like, "Being a member has changed my life!"
We are so excited to be bringing you our 7th episode of Digging Into the Pet Industry with our next guest, APP Member Dr. Nelva Bryant, DVM, MPH, of When Pets Fly!

When Pets Fly is a company created by Dr. Nelva Bryant, renowned veterinarian for Delta Air Lines that teaches pet parents, pet professionals and pet related and non-pet related companies dealing with pet travel best practices and safety management for animals traveling via flight.

We can't wait for you to learn from Dr. Bryant! Tune in and ask questions!
Happy Mother’s Day! 🌸🌞😍 How will you be showing your appreciation to the mothers in your life today?
❤️
Pet photographers, 📷🐶🐾 Where was your favorite pet photoshoot last year, and why?
We are so excited to be bringing you our 7th episode of Digging Into the Pet Industry with our next guest, APP Member Dr. Nelva Bryant, DVM, MPH, of When Pets Fly!

When Pets Fly is a company created by Dr. Nelva Bryant, renowned veterinarian for Delta Air Lines that teaches pet parents, pet professionals and pet related and non-pet related companies dealing with pet travel best practices and safety management for animals traveling via flight.

We can't wait for you to learn from Dr. Bryant! Tune in and ask questions!

Award Winning Business Networking Group for the Pet Industry - Uniting Pet Professionals across the country since 2009!

05/20/2022

As we pivot, become more creative, and offer new ways to provide services for pet parents and for B2B (Business to Business) - many of us are jumping on live streaming or video meetings - which we know can be very scary for many people.

We’ve been imploring our members of American Pet Professionals for YEARS to go on video, long before COVID, for their pet businesses and animal rescues, - so much so, we are sure many are sick of hearing that from us.

Who would have thought that when marketers said 4 or 5 years ago that 2020 would be 80% video, (of what we would be seeing on social media), would be so true? We knew video was slowly taking over, many of us have embraced video for years, but no one knew how true the use of video, live streaming or not. -
There are so many inspirational ways that video and live streaming have taken over our phones, from Instagram Lives (and interviews), Facebook group chats, meetings done on various live streaming platforms, to TikToks launching new pet influencers into profitable careers.

Are you using video to market your pet business? If so, which video platform is your favorite?

05/20/2022

Did you see all the pet events happening this week?
Check them out here, which one will you be attending?
conta.cc/3wlBPSX
And this beautiful kitty named Cleopatra for adoption from our rescue member org Pets Alive!

05/18/2022

From time to time at networking events outside of the pet industry, we get asked if blogging is dead. Fortunately, the opposite is true. Not only is blogging not dead, but it is now more important than ever.

Pet businesses, in particular, can benefit in many ways from adding a blog to their existing marketing efforts. Here are 5 benefits of blogging for your pet business:

🐾Improving your SEO
🐾Establishing your industry expertise
🐾Building relationships with your customers
🐾Creating content that can be recycled and reused
🐾Keeping current customers returning to your website

Does your pet business have a blog? Tell us what types of topics you write about below!
,
,
,
,
,

05/17/2022

Digging Into the Pet Industry - Episode #8!

We are so excited to be bringing you our 8th episode of Digging Into the Pet Industry with our next guest, VIP APP Member Liz Murdoch of with the dogs!®

with the dogs!® is a brand dedicated to helping dog people better connect and communicate with their dogs and each other at home and throughout their communities. with the dogs!® grew out of Founder Liz Murdoch's work as an educator, animal communicator and her conversations with thousands of dogs, from all walks fo life and from all over the world!

Tune in and ask questions live!

05/16/2022

Pet store owners, what is the most unique pet that you’ve ever had in your store? 🐰🐹🐠🦜🐴🦎🐶🐱

Photos from American Pet Professionals's post 05/14/2022

Happy National Dog Mom’s Day! Are you a dog mom? How many fur babies do you have? 🐾🐶💕

05/11/2022

Did you know that American Pet Professionals members stay members for years and years and years? We have OG members with us since we started almost 13 years ago! And brand new members that joined this year that have said things like, "Being a member has changed my life!"

05/10/2022

Digging Into the Pet Industry - Episode # 7

We are so excited to be bringing you our 7th episode of Digging Into the Pet Industry with our next guest, APP Member Dr. Nelva Bryant, DVM, MPH, of When Pets Fly!

When Pets Fly is a company created by Dr. Nelva Bryant, renowned veterinarian for Delta Air Lines that teaches pet parents, pet professionals and pet related and non-pet related companies dealing with pet travel best practices and safety management for animals traveling via flight.

We can't wait for you to learn from Dr. Bryant! Tune in and ask questions!

05/08/2022

Happy Mother’s Day! 🌸🌞😍 How will you be showing your appreciation to the mothers in your life today?
❤️

05/06/2022

Pet photographers, 📷🐶🐾 Where was your favorite pet photoshoot last year, and why?

05/06/2022

This week's Pet Events Newsletter is loaded with all kinds of fun events, coast to coast!

Check it out here: conta.cc/37qkHC4

05/04/2022

Have you heard about our brand new LIVE show, "Digging Into The Pet Industry?" 🐾

⭐️ Featuring new pet professional guests every Tuesday at 2 pm EST!⭐️ tune in on our --> American Pet Professionals page to watch! Our show is multi-streamed on LinkedIn, Facebook, and our Youtube channels! Links in our bio!

Super Excited that this show has featured and will feature pet professionals from all areas of our industry and dig a little deeper into what our guests do and, you know, have a lot of fun on each show too!

Hope you can tune in next Tuesday! 🐶🐱🐾

05/03/2022

Digging into the Pet Industry Episode #6!

We are so excited to be bringing you our 6th episode of Digging Into the Pet Industry with our next guest, VIP APP Member Peggy Rose Hoyt, of Animal Care Trust USA!
Learn about Animal Care Trust USA which is a 501©(3) nonprofit organization dedicated to the two-fold mission of keeping Loved Pets in loving homes and providing Pet Trustee services to Pet Trusts. When a pet parent can no longer provide care to their Loved Pet because of disability or death, our Forever Pet Trust and Forever Placement programs ensure a lifetime of love and care.
Tune in to ask questions LIVE!

05/02/2022

Did you know that May is National Pet Month? Not only that but this week is National Pet Week! Is your pet business doing something fun or exciting in honor of this month or week? Tell us about it in the comments! 🐶🐱🐰🐹🐠🦜🐴🦎🐾🥳

04/29/2022

So, what do we do here at American Pet Professionals? 🐱🐶🐾Our organization has always been about WE - as we love to help you achieve your goals. See below for some of the membership benefits our members get on a daily basis!

🐕Education (Business, Marketing, Social, Branding, Customer Service, Sales and so much more).
🐕Support
🐕Know-how
🐕Connections
🐕Introductions (formal intros to people you may want to meet in the industry!)
🐕Access to all of our webinars we have done for members (no added cost!)
🐕Networking (on Zoom for now - but also in-person when that is safe again)
🐕Camaraderie
🐕Access to our library of content with our Membership Downloadable resources (which we add new content monthly).
🐕Staying on Trend is one of our strong suits - we are always working in the industry, paying attention to what is happening so our members can focus on their businesses and come to APP for guidance, questions and so on.
🐕Helping you with your vision for your pet business, animal rescue or non-profit.
🐕And so much more!
🐕Be sure to sign up for our VIP Waitlist to be one of the first to know when membership doors open again to join us!

Want to know more? Check out the FAQ page on our website. (link in bio)

Our Story

American Pet Professionals, (APP), is a multiple award winning National Business Networking, Educational and Multimedia Organization for the Pet Industry. Educating, Uniting, Referring, Connecting and Helping all Pet Professionals since 2009!

Our organization offers in-person networking events nationwide with expert speakers offering their expertise on many different topics to help individuals and businesses grow, work together and unite the pet industry. Since our inception we have hosted over 115 in-person networking and educational events for pet professionals to network at, learn, meet new peers in the industry and so much more. In addition to our in-person networking events, we also host online courses, regular Live webinars for our members, highlight and promote our wonderful members of APP on a regular basis and refer and recommend them daily!

We also send out a weekly Pet Events Newsletter to 15,000+ pet lovers that covers events for pet parents and the pet industry. We produce the Pet Industry Events Calendar every year to use as a guide on what industry events you will attend. Grab your free copy here:

We work with many animal rescues and have many incredible non-profit rescues and organizations as members. American Pet Professionals has always had members from ALL areas of the industry since 2009.

Founder and President of American Pet Professionals, Nancy E. Hassel, was named 2018 Women of Influence in the Pet Industry, referred to as an ‘industry visionary,’ she also travels across the country attending and speaking at pet business conferences and works with many of the organizers of such conferences to bring more expertise, knowledge, ideas and inspiration to its members. The membership-based organization started in February 2009, for more information or to Join us, go to www.AmericanPetProfessionals.com.

American Pet Professionals has been featured regularly in Pet Age Magazine, Pet Product News International Magazine, Pet Business Magazine, Pets+ Magazine, Dogster Magazine, Modern Dog Magazine and numerous other magazines, newspapers, blogs and TV stations throughout the country. (Many of our members have received press, accolades and awards just from becoming members!)

Connect socially: @AmericanPetPros on Twitter and Instagram

Videos (show all)

Digging Into the Pet Industry - Episode #8!
Digging Into the Pet Industry - Episode # 7
Digging into the Pet Industry Episode #6!
Digging Into the Pet Industry - Episode #5!
Digging into the Pet Industry - Episode #4!
Digging into the Pet Industry - Episode #3!
Digging into the Pet Industry - Episode #2!
Digging into the Pet Industry - Episode #1!
Welcome to Digging Into The Pet Industry!

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Babylon, NY
11702

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