Content & Context

As eco-friendly mass timber slowly grows in popularity for office construction, it will be interesting to see if it can also gain a foothold in the multifamily market. Seems like a "natural" fit. Sorry. Couldn't resist.

Is Wood the Future of Sustainable Multifamily? Mass timber is the latest in sustainable construction materials for the apartment industry.

Great piece from ARCHITECT magazine on the slickly dystopian architecture of Westworld's Los Angeles, including a rundown on the real-world locations of some of its most dramatic buildings.

“Westworld” and the Architecture of Dystopia Bjarke Ingels consulted on the set design for the third season of HBO's sci-fi series, which tells us more about the present than the future.

A pretty impressive crowdsourced collection of temporary COVID-19 signage from around the world.

Due to COVID-19: Documenting the signs of the pandemic An archive of signs on storefronts, parks, and public spaces from cities around the world during the coronavirus pandemic

Take a look at this sharp new website for Domain Tower 2 at Domain South End. Working with Asterisk Design (who created the graphic identity and designed the website and brochure) we developed all of the messaging for the district and the building.

Domain Tower 2 | Domain South End Domain Tower 2 at Domain South End delivers the Domain's most sophisticated office space. In its most business-friendly surroundings.

Worthwhile long read from The New Food Economy on how Shook Kelley, Inc. is helping grocers compete in a radically transformed market by emphasizing experiences. https://newfoodeconomy.org/how-grocers-survive-the-amazon-era/

The name and messaging we created for The Copeland look great on their new website. Nice identity by Asterisk Group Design and video by Skylark Creative too.

North Burnet Austin, TX Apartments for Rent | The Copeland The Copeland offers luxury apartments in North Burnet Austin, TX with the finest amenities. Visit our website for more information.

This Pinterest board has the most comprehensive collection of construction hoarding examples we've seen anywhere. Some great inspiration here.

圍牆 Discover recipes, home ideas, style inspiration and other ideas to try.

This "Black Friday" campaign is another great example of the cool, innovative things that the New York Public Library has been doing lately to stay relevant in the digital age.

‘We’ve become more creative’: NY Public Library’s marketing chief on that Black Friday spoof New York Public Library (NYPL) arguably won Black Friday when it printed a spoof ad promoting its ‘holiday savings,’ complete with a ‘100% off’ book token. Garnering respect from consumers and the industry alike, the campaign is the pinnacle of the institution’s new approach to creative, a...

Nike’s new flagship store is taking the integration of mobile devices, online shopping, and the physical environment to a new level.

Nike’s huge new flagship looks like the future of retail The sneaker giant has an ambitious new goal: Woo people who hate shopping IRL.

Here’s a good one for you fanatics. It’s the untold story of New York’s ubiquitous Choc.

The Mystery Font That Took Over New York How did Choc, a quirky calligraphic typeface drawn by a French graphic designer in the 1950s, end up on storefronts everywhere?

We've been working for several months with our friends at Asterisk Group Design to help EDGE Realty Partners launch the Grid mixed-use project in Houston. The Grid website is now live – using the messaging we created for the project – and Asterisk Group also has a great case study of the project on their own website. Check it out at the link below.

The Grid | Asterisk Group Asterisk Group created an identity, messaging, website, and environmental graphics that are helping to reimagine a storied tech campus in southwest Houston.

Love this analysis of how the copy on the Slack homepage has evolved over its last five iterations. Interesting thoughts about features vs. benefits vs. description.

Slack Copywriting: What They Say to 9.6 Million Pageviews Every Month An investigation into five iterations of Slack’s homepage reveals: