EcomSurgeon
Let's elevate your brand together โ where expertise meets innovation!"
10/16/2024
๐๐ฆ๐๐ณ๐จ๐ง ๐ข๐ฌ ๐ญ๐๐ค๐ข๐ง๐ ๐๐ฏ๐๐ซ๐ฒ๐ญ๐ก๐ข๐ง๐ ๐๐ซ๐จ๐ฆ ๐ฌ๐๐ฅ๐ฅ๐๐ซ๐ฌ.
When we launched our brand in the UK two years ago, we were excited. ๐
We were earning around 60% of our sales, and things looked promising. ๐ก
But six months later, something changed. โ ๏ธ
We hit a sales threshold, and our share dropped from 60% to 50%. ๐
We thought we could adjust, but then Amazon increased its fees. ๐ธ
Now, weโre left with just 40% of our earnings. ๐
Whatโs more shocking?
The bigger Amazon grows, the smaller the share left for sellers.
It feels like weโre no longer working with Amazon.
Weโre working for them, investing our money while they take the lionโs share.
For small businesses, itโs nearly impossible to survive unless you hit massive sales volumes. ๐ฆ
Sellers are fighting for scraps in a system designed for Amazon to win. ๐
The question is: How much longer can sellers sustain this? ๐ค
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09/23/2024
Tiktok and Amazon; 2 wives under one roof ๐
If you can't beat the scroll, join it! ๐ค
At the recent Amazon Accelerate event, Amazon revealed its growing collaboration with outside platforms, aiming to enhance its reach by partnering with giants like TikTok, Google, PayPal, and Shopify.
These partnerships are designed to streamline online shopping, boost traffic, and integrate more services across various ecosystems, making the shopping experience smoother for users across multiple platforms.
PS: Saqib Azher
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09/19/2024
๐ ๐๐ง๐จ๐ญ๐ก๐๐ซ ๐๐ญ๐๐ฉ ๐๐จ๐ฐ๐๐ซ๐ ๐๐๐๐จ๐ฆ๐ข๐ง๐ ๐ ๐๐๐ฌ๐ญ ๐๐๐ฅ๐ฅ๐๐ซ! ๐
Before we claim the top spot in this niche, weโre sticking to what works:
โ
High-Quality Visuals โ Images that grab attention and showcase every detail.
โ
Compelling Copy โ Words that convert visitors into buyers.
โ
Keyword Diversification โ Optimized for maximum visibility across all searches.
โ
Best-in-Class Product Quality โ Reducing returns and increasing satisfaction.
Weโre focused on delivering excellence at every stage.
Stay tuned as we continue our journey to the Best Seller badge! ๐
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09/16/2024
๐จ Massive update to Amazon's Business Reports! ๐จ
You can now search by ASIN directly in Business Reports! ๐
No more need for Ctrl + F or downloading Excel files to find specific ASIN data! ๐
The only downside: It would be amazing to search by ASIN in the By Date > Sales and Traffic report, allowing us to track ASIN performance over time. ๐
But hey, this is definitely a step in the right direction! ๐ช
Happy learning ๐
09/14/2024
Having a strong Quality Assurance Control (QAC) can significantly reduce return rate issues.
Here's an example:
- Total Transactions: ๐ฆ 1,196 transactions were completed during this period.
- Overall Returns Rate: ๐ The returns rate remains impressively low at 0.33%, with just 4returns out of 1,196.
Category Breakdown:
- Home, Furniture & DIY ๐๏ธ: Out of 1,195 transactions, only 4 returns were made, keeping the rate at a minimal 0.33%.
- Other Categories ๐ ๏ธ: Flawless! 0 returns out of 1 transaction, maintaining a perfect 0.00% returns rate.
With such a low returns rate โ
, it's clear that the products are meeting customer expectations, leading to high satisfaction and trust!
09/11/2024
If you're looking to grow your brand organically with low investment, TikTok Shop is the perfect place to start. ๐
We added TikTok to our portfolio a couple of months ago, and the results have been incredible.
Organic sales started coming in through influencer collaborations, simply by sending out samples. ๐ฆ
We began with smaller creators to boost our TikTok Shop's performance, and as it gained traction, we were approached by influencers with millions of followers. ๐
If you're looking to scale your brand beyond Amazon, donโt miss out on leveraging TikTok Shop.
For a truly sustainable brand, having a presence beyond Amazon is key. ๐
Want to get your brand listed on TikTok? Feel free to DM!
Happy selling! ๐
09/09/2024
๐๐๐ ๐๐ก๐จ๐ฅ๐๐ฌ๐๐ฅ๐ ๐๐๐ฌ๐ ๐๐ญ๐ฎ๐๐ฒ!
The Amazon USA market is a huge win for ambitious sellers.
We launched this account 5 months ago, starting with high-ticket products and an initial investment of $8K. ๐ฐ
Our strategy was to introduce high-ticket items to maximize ROI, and itโs paying off.
Currently, we're sitting at a 15% net margin in hand. ๐
Weโve been steadily increasing our investment to boost account performance, and after giving it enough time, weโre ready to take off. โ๏ธ
Weโve just placed a $25K order from suppliers.
With a 15% return, we expect to generate roughly $6K in profits over the next 3 months. ๐ค
Wholesale is straightforward when you work with authentic brands.
Itโs like putting in as much money as you want and taking your share. ๐ผ
Iโll share more insights in a future post with a new case study.
Feel free to ask any questions!
Happy selling! ๐
09/05/2024
The most powerful muscle you develop is urgency. โก
Shorten your timelines...
โข If you set a goal for next quarter, aim for 60 days. โณ
โข If you plan for next month, strive for 2 weeks. ๐๏ธ
โข If you schedule for next week, target 24 hours. ๐
Not every task will be completed on the accelerated timeline, but you'll build a habit that sets you up for success. ๐ช
Reduce the gap between conception and ex*****on. ๐
Change everything. ๐ฅ
*****on
09/03/2024
๐จ BREAKING NEWS ๐ฃ
Amazon is testing a groundbreaking new ad placement in the "Frequently Bought Together" sectionโ๐ฅ a game changer for brand owners!
Why is this Ad Slot So Important?
1. Boost Your AOV ๐ฐ:
Rising FBA fees and inflation make increasing your Average Order Value (AOV) crucial. ๐
This new ad slot can help push your AOV past $100, the ultimate goal on Amazon. ๐ฏ
No more worrying about securing this spotโthis will be a reliable way to drive higher-value orders. ๐
2. Enhanced Brand Awareness ๐ง :
Getting your other ASINs in front of already engaged customers has always been tough. ๐
Now, you can control what products they see, leading to more cross-selling opportunities. ๐ก
Imagine a customer finds a Yeti cooler ๐ง and then spots the perfect matching tumbler from your brand. ๐ฅค
This ad slot makes those connections happen. ๐ค
How to Access These Ads:
Amazon is currently beta-testing these ads for you. ๐งช
To increase your chances of being included, turn on automatic Sponsored Products for your listings. ๐ ๏ธ
Want to exclude a specific product? Just set that ASIN as a negative target. ๐ซ
Stay tunedโthis could be a game changer for your brand! ๐
08/30/2024
๐ eBay Success in Just 90 Days!
Total Sales: ยฃ13,000 ๐ท
Profit Margin: 40% ๐ฐ
- We just started this shop 3 months ago, and it's performing very well ๐.
- Product Niche: Textile
- Market: UK
- Strategy:
We kick-started with eBay PPC, and the rest is history. It has brought us huge returns ๐.
- Prerequisites:
Stick to the basics:
1. Eye-catching design catalogue ๐จ
2. Top-notch copywriting โ๏ธ
3. Well-optimized product listing ๐ ๏ธ
- Happy selling! ๐
- Don't forget to book a call if you want to get your brand listed on eBay ๐.
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08/20/2024
At eBay, we keep it simple but effective for the UK textile market:
Market UK
Niche: Textile
๐ 1. Eye-catching Design Catalogue: We create visually appealing listings that draw attention to your textile products, making sure your customers stop and take notice.
๐ 2. SEO: We optimize your listings to rank higher on eBay search results, ensuring your products are easy to find.
๐ 3. Compelling Copywriting๐๏ธ๐ก: Our descriptions are clear, engaging, and persuasive, helping convert visitors into buyers.
We're excited to explore new collaborations! Letโs work together and grow your brand. ๐๐ค
08/19/2024
Basic PPC Structure:
For several years, we have adhered to a simplified PPC structure for new accounts:
- One campaign should contain a maximum of 1 match type.
- Each ad group should have no more than 5 relevant keywords.
Overly complex campaigns can dilute your budget.
To maintain efficiency, follow this streamlined approach:
one campaign, one match type, one ad group, and a maximum of five keywords or ASINs.
This strategy enhances control and provides clearer insights into performance.
Click here to claim your Sponsored Listing.
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78731