Digitally Loud

It’s calling for a public review of whether Endorsement Guides are working

The FTC is cracking down on influencer marketing on YouTube, Instagram, and TikTok The scrutiny is on companies and advertisers, not small influencers

Here something definitely worth noting, especially for Social Media Managers.

The tab provides brands with valuable campaign info such as demographic profiles, purchase behavior and mobile device usage. The social platform has not revealed whether it will offer any alternative data points.

Twitter Is Removing the Audience Insights Element from Twitter Analytics Twitter is removing the Audience Insights element of Twitter analytics, which provides you with more in-depth data on your audience behaviors.

Areu presides over one of the nation’s largest Latino-owned and operated film studios: a sprawling 60-acre site once owned by Tyler Perry in Atlanta, that he plans to turn into an inclusive media campus that champions Latino, women and other underrepresented groups in entertainment.

Areu Bros. aims to venture across multiple platforms – not just motion pictures and TV, but digital streaming, music and gaming – with storylines that go beyond old Hollywood stereotypes and shallow tokenism.

Meet the creator of one of the nation's first major Latino-owned film studios Ozzie Areu, the son of Cuban immigrants, presides over the nation’s first major Latino-owned-and-operated film studio: a sprawling 60-acre site in Atlanta that he plans to turn into an inclusive media campus that champions Latino, women and other underrepresented groups in entertainment.

How to Use Hashtags on LinkedIn to Grow Your Client Base

How to Use Hashtags on LinkedIn to Grow Your Client Base Have you ever considered using hashtags on LinkedIn? That's right - they're not just for Twitter anymore! This blog will help you understand the advantages of incorporating hashtags into your posts, as well as give you a rundown of what you should be doing.

Five ways AI is revamping entertainment - and what this means for brands

Five ways AI is revamping entertainment - and what this means for brands . From Campaign US

How to Create an Agency Pitch Deck and Win Your Dream Clients

How to Create an Agency Pitch Deck and Win Your Dream Clients Looking to win-over your dream clients when pitching to them? Include these five things in your agency’s pitch deck and you’re halfway there!

11 Essential Business Admin Tools for Running Your (Social Media) Agency

11 Essential Business Admin Tools for Running Your (Social Media) Agency Keeping on top of admin is essential if you want to keep your agency ticking over, but how do you know which tools are best for your business? To make it easier, we've compiled a list of the essential admin tools and services you need to help you run every aspect of your business more efficiently.

7 Tips for Using Instagram for Business

7 Tips for Using Instagram for Business Beginner or pro - these tips will prove useful to you and your social media strategy. Ready to create amazing content on Instagram for your business?

Want to find out how marketers are driving app engagement? And how integrating with other apps can help enhance consumer utility and loyalty for your app? This new report from MMA and Waze will help you discover strategies that will help your app resonate in the cluttered app universe. Download the report here.

Waze - The Power of Custom App Integrations The intensely competitive app explosion is great for consumers, but for marketers it means finding ways to rise above the pack.

Fifty-nine percent of American adults take notice of mobile ads while watching TV at home and 51% report that they're receptive to such ads while in bed, according to Aki Technologies and Lucid. Fifty-four percent of respondents said familiarity with a brand captures their attention, and 52% said interesting creative makes them take notice.

Consumers receptive to mobile ads while watching TV, before bed - Marketing Land Aki Technologies' survey also found a generational shift in how consumers pay attention to ads.

Advertisers are advised to take into account the key differences between search services such as Google and Amazon's ad product, says Merkle's senior director of Amazon and eRetail, Todd Bowman. Bowman explains in an interview that "two of the differences are the intent of the customer and managing the Flywheel effect" of Amazon's unique combination of owned, earned and paid media.

Leveraging Amazon search ads in a time of rapid change - Search Engine Land Amazon's advertising offerings are getting more sophisticated, presenting marketers with new opportunities and complexities.