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Inform Your World As a result, advertisers and publishers will be able to better reach and monetize audiences at scale. GET INFORMED!
We Have Fundamentally Changed the Digital Advertising and Publishing Model
Inform help publishers and advertisers serve all kinds of third-party content – including video, photos and text – alongside existing content in order to grow audiences and drive engagement.
04/19/2018
Publishers, make sure your ads.txt file is accurate and up-to-date. Inform publishers with questions about ads.txt or our file, email us at [email protected] for more information.
Ads.txt Errors Plague 16% of Publishers - eMarketer The widespread adoption of ads.txt can be a double-edged sword for publishers.
04/06/2018
Inform® publishers, don't get blacklisted. Email [email protected] for Inform's ads.txt file.
As ads.txt adoption grows, so too does enforcement - Digiday DSPs are giving ad buyers more options to buy inventory only from compliant publishers.
Earn video ad revenue and recirculate your content with Promo Player, the lightest product from Inform®. Interested? Let us know! http://inform.com/company/contact-us/
03/13/2018
Looking for Video Ad CPMs without slowing down your page? Email [email protected] to learn about Promo Player, the lightest product ever built by the Inform® Development team.
Google's emphasis on mobile page speed will hit CNN, WSJ and other top sites - Digiday With Google about to start ranking mobile sites by speed, we looked at which top publishers are ready and which could use improvement.
02/21/2018
It's no shock to publishers most of their digital revenue comes from their own site. Inform® is here to help you earn the 95% of your revenue that Facebook and Google don't help with. Reach out now at [email protected] for more information.
Google and Facebook make up less than 5 percent of publishers' digital revenue - Digiday Revenue from third-party platforms represented 16 percent of publishers' total digital revenue in the first half of 2017 -- nearly unchanged from a year earlier.
02/14/2018
Inform® Publishers: Join the 90,000+ sites benefiting from ads.txt. Email us at [email protected] for more information.
The state of ads.txt - Digiday Here’s what you need to know about the state of ads.txt.
02/05/2018
Join the fight against ad fraud and domain spoofing. Adopt ads.txt now! Inform® publishers email [email protected] for more information. http://bit.ly/2nJ8MUY
Ads.txt Reaches Critical Mass, Passes 50% Of Top Publishers Seven months after the Interactive Advertising Bureau's Tech Lab released final specs for ads.txt, the new standard for sanctifying the reselling of publishers' inventory has reached critical mass. More than half of comScore 1,000 publishers have now integrated the code, which certifies third partie...
12/21/2017
Publishers: Leave no page behind. Reach out to Inform® to find out how you can add contextually relevant video to every story!
Premium Video Lets Publishers Fight Back Against Google And Facebook Premium video is a massive opportunity for publishers to begin winning against Facebook and Google.
12/11/2017
Ads.txt is a source of truth in a digital world full of counterfeit inventory. Implementation is easy! Inform® Partners reach out to your account manager or Inform contact for Inform's ads.txt file.
Online Ad Prices Rise as Industry Combats Counterfeit Inventory, Google Says Attempts to combat counterfeit, or “spoofed,” online advertising space are showing signs of success, according to online ad giant Google.
12/09/2017
Congrats to Inform partner Hearst on 15 billion video views in 2017!
How Hearst Went From Legacy Brand to Digital Media Powerhouse The company garnered 15 billion video views in 2017.
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