SparkFire Branding, LLC

We’re often asked, “How often should I make major changes to my website?” The answer...?

> Has the community moved from planning stages to built stages?

> Are there new opportunities for imagery and video that showcase your community's strengths?

> Is it still brand consistent?

> Is it easy and intuitive for users to navigate?

> Does the information on it make sense organizationally?

> Is it answering most people's main questions?

Making sure your website is up-to-date with clear, engaging, and timely content is very important for and overall . If you’ve been thinking your site might need a renovation, give us a call—we can help!

It's always a pleasure to learn from this incredible group of town-building pros!

Errors are no fun. But they can be! We’re talking about the 404 Error pages on websites. Did you know they can be customized to showcase your company’s personality and brand? Have a little fun with it! Swipe to see a few of our more recent ones.

One of the best things about the real estate industry is meeting up in great places. Jaimee just got back from ULI’s Spring Meeting in San Diego, where a highlight was the Community Development Council reception on the flight deck of the USS Midway. Looks like hard work, Jaim. Real hard work!

How do you evolve the largest gated master-planned community in the country from a golf and gates model to a relevant, thriving brand – without abandoning what’s loved? Find out how we did it 👉 https://bit.ly/sfbportfolio 👈

to holiday pictures we never posted! Here’s a fun one from . Visiting for the decorations is a tradition in itself, made that much better by lunch with our clients and friends at Hartland and Hines.

You’ve heard of the Agri-hood, but have you heard of the “Meta-hood,” the future of new home communities? Our newest clients in Northern Virginia are excited to “break ground” later this summer. Visit our online portfolio to learn more about our client's past and present (and fictitious!). https://sparkfirebranding.com/portfolio/

It’s officially spring! One thing not everyone thinks about is spring cleaning for your website – take a look at the size of photos and videos that have been uploaded over the year and see what you can compress or remove to enhance load times.

Last week, we went down to the sunshine state to visit the team at . It was great to see coming to life. New businesses are coming daily, and the fence wrapping and window clings we designed help make the storefronts feel activated while tenants complete their build-outs.

Your company’s website is ever-changing. Your content needs updating, your brand evolves… it’s fluid. That’s why we’re always updating and optimizing to give you a fresh look and the best performance possible.

The 5 best Super Bowl ads of 2022 (and the worst one)

The big brands pulled in all the star power they could find for their ads last night. Amazon's mind-reading Alexa was topping our faves...what were yours?

The 5 best Super Bowl ads of 2022 (and the worst one) The best ads used their celebrity spokespeople to promote their brand, not distract from it.

Sending huge congratulations to our friends at Lakewood Ranch for winning the Gold National Award for Best Lifestyle Program! This team makes it look easy, but we know just how much thought and care have gone into creating the lifestyle program at Waterside at Lakewood Ranch, and we're thrilled to see it recognized at the national level!

Hartland utilizes 3 interactive touchscreens to tell their story to onsite prospects. Whether visitors are perusing the pages themselves or listening to a presentation from a Community Guide, put your best foot forward with a beautiful and intuitive experience. Touchscreens help your prospects get the information they’re interested in—in a fun interactive way. Interested? We can help!

Congratulations to Lakewood Ranch on hitting another record-setting year of sales and earning the title of ‘best-selling community in the country for all ages’ for the fourth year running! 2021 saw 2,574 sales, 5 newly opened villages and 1 lakefront town center, and 2 Nationals awards. We can’t wait to see what 2022 has in store and we’re excited to be part of the journey!

Thinking about upgrading your business website? Whether your prospects are online or onsite, at , we develop beautiful and intuitive interactive experiences that help customers get the information they’re interested in and give incentives to stay connected. And after the work is done, we continue to optimize for the most user-friendly, up-to-date experience we can offer.

SparkFire Branding LLC

We had a big year at . Check out our Year in Review on the blog below and have a happy 2022!

SparkFire Branding LLC The premier source of creative and advertising for the nations best communities

Will we be seeing Very Peri in the advertising, branding, graphic design and both print and online creative this year? We’ll have to wait and see…

Happy New Year!
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Looking to the future, what are your business goals for 2022? Get more visitors to your website, build your interest list, set and stick to an eblast schedule, build digital ad campaigns and work on SEO, or maybe grow your social media presence? We can help!

to that time we visited and came back with copious amounts of chocolate for the office.

Merry Christmas from team !

More words we live by. Plus, it doesn’t hurt to have a stellar design team behind the scenes (or screens!).

We’re big believers in making sure you’re in front of the right people at the right time. From search engine marketing to display ads and specialty sites, we can guide you through what works to reach your best prospects. Our print and digital media team will craft a plan tailored to your target markets and budget, and then continually use engagement data to fine-tune your media strategy.

Congrats to Waterside Place at Lakewood Ranch and Farmers' Market at Lakewood Ranch on opening weekend! This past weekend kicked off Lakewood Ranch’s newest town center with over 9,000 visitors to the Farmers’ Market. We know it’s going to be a huge success.

Hartland | Home

Thanks for the shout-out, NTBA! It's been such fun helping to bring this community to life.

Hartland | Home Stunning, brand-new homes are now available at Hartland in Aldie, VA, in a community created to support your well-being, inside and out.