Fitz Storage Solutions

Software does not fix a struggling self-storage facility. We will say that even though we build some of it.

A pricing engine can flag the same mispriced units every morning for a year. If nobody acts on it, those units stay mispriced for a year. The tool did its job. The facility still lost money.

That is the difference between software and a system. Score, decide, act, report. Someone reads the number, makes the call, changes the price, and answers for the result.

At Fitz Storage Solutions, FITZ OS is not a login we hand owners and walk away from. It is the operating discipline our team runs on the facilities we manage. The software is the smallest part.

What is the most expensive storage tool you bought that changed nothing?

Comment READY and we will send you the link to The Storage Alliance.

Quick valuation math that surprises a lot of owners.

A recurring expense of $300 a month feels like nothing on a monthly P&L. At sale, it reads very differently.

$300 a month is $3,600 a year off your NOI. Buyers price a facility on NOI, so at a 6 percent cap rate that one line is worth roughly $60,000 of sale price.

It runs both ways though. Tighten the expense ledger now and you are building value you collect later.

We manage facilities for independent owners and treat every recurring line as a valuation decision, not just a monthly charge.

Want a second set of eyes on yours? Send us a message and we will set up a discovery call.

When did you last review every recurring expense at your facility?

Rate management is where Fitz Storage Solutions starts every facility review. Occupancy matters, but rate comes first. Most independent owners we work with are sitting at 85 to 93 percent full when we come in, and that number looks stable until you pull the actual data.

The real NOI problem usually hides in the occupied units. The 10x10 that hasn't had a rate change since 2021. The gap between the website rate and what the tenant actually paid to move in. One full COMPASS pricing audit in the first 30 days finds it, and most owners see their first rate correction by week three before a single marketing dollar moves.

The facility doesn't need more tenants. It needs better numbers on the ones already there.

If you've ever audited your occupied unit rates, what surprised you most about what you found?

Most owners ask us about pricing in the first 15 minutes of a call. Pricing is the last decision we make, not the first.

Before we touch the rate, we look at five numbers.

Occupancy by unit size, not total. A facility at 92 percent overall can be 100 percent full on 10x10s and 71 percent on 10x20s. Those are different problems.

The street rate gap. If existing tenants are within 8 percent of what new tenants get quoted, there is no room to push. Over 25 percent, you have a retention risk.

Delinquency in the 30 and 60-day buckets. You cannot raise rates on a base that is not paying.

Move-in velocity by size class, trailing 90 days. This is the earliest signal in the building. It moves before occupancy does.

Revenue per square foot. Two facilities can both hit 95 percent occupancy and be 20 percent apart on this one. RevPSF is the truth.

When these five line up, we move. When they do not, we fix the foundation first.

Schedule your call with us if you need help: https://calendar.app.google/Ye93o9oJi3456NGv7

If you have ever stared at a self-storage deal in Excel and still thought, “I don’t know if this is actually good,” this carousel is for you.

Excel can help with the math.

But deal analysis needs more than formulas.

Swipe through this one.

The Deal Analyzer is designed to help self-storage investors and buyers analyze deals with more structure.

It is not a guarantee of performance, and it does not replace due diligence, legal counsel, or financial advising.

It helps you organize the numbers, evaluate the assumptions, and decide whether a deal deserves the next conversation.

Comment UNDERWRITE if you want the details.