MediaFuse

Design. Print. Events. A multidisciplinary studio based in Kampala, Uganda with expertise in Identity print, digital communication, textiles, fashion apparel, packaging, furniture, product design, videography and events management.

Operating as usual

14/03/2019
14/03/2019

Consider the metamorphosis of self-publishing. For decades it was dismissed as the desperate refuge of authors rejected by publishing houses, wannabes who paid a fee to a musty vanity press that would dutifully typeset their words and transform them into a few boxes of books that the “writers” could hand out to their friends. Today, thanks to ebooks and Amazon, self-publishing is a global phenomenon—an independent route intentionally chosen by more and more authors—that has spawned not only mega-bestsellers like Fifty Shades of Grey, but also hits in other realms, such as the movie version of The Martian. Ebook self-publishing has become a $1 billion industry.

A burgeoning ecosystem of supporting services has sprung up to serve independent authors. There are companies that handle one step—or all of them—along the way: editing, marketing, design, distribution, and publicity. Increasingly, an array of digital operations has popped up to execute the oxymoronic process of publishing a self-published book. There are now digital publishers, “hybrid” publishers, “assisted self-publishers,” and even literary agencies acting as publishers. Call it the Kindle effect. Amazon opened the floodgates in 2007, the same year it released its first e-reader, when it launched Kindle Direct Publishing, allowing anyone to upload, publish, and sell his own ebook for free. | The Kindle Effect

Is 'Biochipping' A Good Idea? 28/02/2019

Is 'Biochipping' A Good Idea?

The device could be lifesaving: If you were rushed unconscious to a hospital with no identification, doctors would instantly be able to scan your blood type, medical history, and organ-donor status.

Is 'Biochipping' A Good Idea? Biohackers say inserting small microchips, called biochips, into their bodies removes friction and increases security.

06/02/2019

LG Signature OLED Rollable TV

10/05/2018

Kindle vs Paper books
The Kindle Oasis is a great Kindle. But there’s something to be said about paper books, especially in the age of digital distraction. Lauren Goode debates in the Verge’s episode of “Versus”

10/05/2018

If you’re going to make a phone, you’ve to get a lot of things right. You need an all-day battery life, a big crisp screen, thoughtful software, lots of apps, a great camera, and so much more. And here’s the best part: Even if you do all that, you’re still just like every other phone. Making a phone that does everything well just lumps you into the middle of the pack.

10/05/2018

The Mill Blackbird:
The rig that transforms into any car.
Special effects company The Mill has come up with a technology so intriguing, we just had to give it a go. Meet the ‘Blackbird’, which is all about taking movie magic to the next level. It allows filmmakers to render any car they require over the top of a special rig, in ultra-HD stream, without the car itself having to go anywhere near the set. | Topgear

10/05/2018

South Korea is home to the fastest internet on the planet. And it’s gotten even quicker. The country’s internet provider, SK Broadband, has rolled out internet running at 2.5 gigabits per second in the country, ZDNet reported Thursday. The company will also make internet running at 5 and 10 Gbps available in the later half of this year, it added. The feat was accomplished using gigabit passive optical network (or GPON) technology which allows the internet to run as fast as 52.5 Gbps with one cable (or core) and host 128 subscribers.

Photos from MediaFuse's post 15/12/2017

iMac Pro

15/12/2017

China’s success is fueling a virtuous cycle of innovative activity. The country’s two largest Internet companies, Alibaba Group and Tencent Holdings, lead the world in e-commerce, mobile payments, social media, and online gaming. They and other Chinese tech giants are investing aggressively in new businesses, helping to transform China into a massive market for venture capital investments. Those ventures in turn, are nourished by China’s huge and growing market and its unique ecosystem of suppliers, logistics specialists, and manufacturers. The result: China has spawned a new generation of homegrown entrepreneurs who are creating world class products, developing their own technologies, and rolling out new business models on a scale and with a speed the global economy has never seen. [Excerpt]

04/12/2017

Need more storage for your phone? Try SanDisk’s 400GB MicroSD card. At $250, it’s the largest microSD card to date from the company, and was launched to keep up with the ever-growing storage needs for the consumer market.

02/12/2017

In the 23 years since he founded Amazon, Jeff Bezos has become the whirling dervish of corporate titans, a maestro of a voracious conglomerate with enough side hustles to impress the most ambitious entrepreneur. His widely admired but tough-to-imitate approach is now a mantra for both MBAs and would-be disrupters: Build scale by lowering prices, and defer profits until later. Meanwhile, the rise of online computing provider Amazon Web Services which is both a market leader and highly profitable has given Bezos an unexpected win. Next up is international expansion, where ferocious competition lies in wait.

Fortune Magazine

29/11/2017

At $999, the X is the most expensive iPhone yet. “As you would expect,” Jonathan Ive says, “there’s a financial consequence to integrating the sheer amount of processing power into such a small device.”

Photos from MediaFuse's post 20/10/2017

Acer Predator 21 X
The world’s most powerful gaming laptop

20/10/2017

Samsung and Apple will fight on three fronts.
One is to design a better overall software ecosystem and keep consumers within it. Samsung runs on the Android operating system, whose design it does not fully control, whereas Apple has the advantage of complete oversight of its iOS operating system.

A second front will be fought over virtual assistants. Apple was the first mobile phone maker to offer a voice-controlled assistant, called Siri, which it introduced in 2011. Samsung offers one named Bixby. Both have been underwhelming in their capabilities. But Samsung is investing huge sums to change this, while Apple is criticized for underinvesting in Siri.

A third battleground in software will be augmented reality (AR), or the projection of digital information onto the physical world. Both Apple and Samsung offer dual-lens cameras, which make it easier to integrate AR functions into apps.

There is unlikely to be one winner. Samsung is well hedged; its strong chip and smartphone-components business will insulate the firm if mobile-phone sales slow. Apple lacks this diversity, but its mobile devices project luxury, and its customers are less likely to defect because iOS runs across all their devices. Tim Cook may be right that Apple’s phones will set technology’s direction, but his firm will feel Samsung’s breath on its neck all the way. | Excerpt

20/10/2017

5 Best DSLR Cameras 2017

Nikon D850
High resolution meets high speed
Sensor: Full-frame CMOS | Megapixels: 45.4MP | Autofocus: 153-point AF, 99 cross-type | Screen type: 3.2-inch tilt-angle touchscreen. Maximum continuous shooting speed: 7fps | Movies: 4K | User level: Expery

Canon EOS 5D Mark IV
One of the most complete DSLRs we’ve seen
Sensor: Full frame CMOS | Megapixels: 30.4MP | Autofocus: 61-point AF, 41 cross-type | Screen type: 3.2-inch touch screen | Maximum continuous shooting speed: 7fps | Movies: 4K | User level: Expert

Nikon D500
Nikon’s baby D5 is perfect for the action photographer
Sensor: APS-C CMOS | Megapixels: 20.9MP | Autofocus: 153-point AF, 99 cross-type | Screen type: 3.2-inch tilt-angle touchscreen | Maximum continuous shooting speed: 10fps | Movies 4K | User level: Expert

Nikon D7500
Nikon’s enthusiast DSLR is a brilliant all-rounder
Sensor: APS-C CMOS | Megapixels: 20.9MP | Autofocus: 51-point AF, 15 cross type | Screen type: 3.2-inch tilt-angle touchscreen | Maximum shooting speed: 8fps | Movies: 4K | User level: Intermediate

Canon EOS 7D Mark II
As fast as pro DSLRs but priced for amateurs, the 7D Mark II ticks all boxes.
Sensor: APS-C CMOS | Megapixels: 20.2MP | Autofocus: 65-point AF, 65 cross-type | Screen: 3.0-inch | Maximum continuous shooting speed: 10fps | Movies: 1080p | User level: Expert

Photos from MediaFuse's post 18/10/2017

Photos from MediaFuse's post

18/10/2017

Shenzhen has the geographical footprint of Los Angeles, but a population three times its size at 12 million people. It’s part of the Pearl River Delta, which includes Hong Kong, the global financial capital and port city; Macau, the world’s largest gambling city; Guangzhou, home to one of China’s major ports, trading centers, and factories; and Dongguan, a manufacturing hub. It’s as if the tech talents of Silicon Valley, the big banks of New York, the manufacturing plants of Detroit and Pittsburgh, the casinos of Las Vegas and shipping ports of Long Beach were all in one small part of the US, and a two hour drive from one another.

17/10/2017

Apple’s fastest growing product category.
The absurdity of the situation is neatly captured by the following fact: None of Apple’s newest laptops can connect to its own flagship smartphones without using a dongle or purchasing a separate cable that doesn’t otherwise ship with any of Apple’s hardware.

26/09/2017

I've been reviewing smartphones for seven years now, but in all that time, I and other reviewers like me have failed to address one of the most important factors in deciding the suitability of a phone: habit. It's impossible to do, frankly, since everyone has a different set of baseline presumptions and expectations from phones, so all we can provide are abstract analyses and comparisons. We can pinpoint the best camera, in general terms, identify the best ergonomics, for most people, and pass judgement on the best user interface, for the majority of users. But when we write these things. I urge you to adapt those generalities to your specific case: how does the new thing relate to the old, and how will you adapt to it?

The final judgment for any smartphone or gadget's usefulness has to be informed by the user's particular and specific desires. Bassheads love Beats headphones, phablet doodlers love the Galaxy Note, and a whole bunch of people have developed a fondness for Amazon's Alexa. I might not be among their number, but I appreciate that different circumstances, habits, and needs command different conclusions about each product.

In competitive markets, every single device has its tradeoffs. If there were ever one that lacked any downsides, the market would quickly stop being competitive. And so it is with smartphones, where we'll never be able to legitimately and objectively crown a single best device. As phones mature and hard differences between models and manufacturers start to melt away, the deterring factors will increasingly be the personal ones. Do you want a double tap of your home button to launch multitasking or the camera? Do you prefer your finger print sensor on the back, front, or side? And how many Lightning or USB-C accessories do you already have?

Vlad Savov

Photos from MediaFuse's post 22/09/2017

Photos from MediaFuse's post

13/09/2017

"If you ask Apple, the company will probably tell you that the iPhone X is its no-compromise vision of what a phone should be. I look at things differently. The sensor-laden notch at the top of the iPhone X's screen is an apt metaphor for the compromises Apple had to make: it spoils the perfect all-screen front just a little bit, representing the eternal struggle to balance aesthetic and technical requirements in a thoughtful way." How well the iPhone X strikes that balance is an open question right now."

14/08/2017

"First we thought the PC was a calculator. Then we found out how to turn numbers into letters with ASCII—and we thought it was a typewriter. Then we discovered graphics, and we thought it was television. With the World Wide Web, we have realized it's a brochure." – Douglas Adams

Photos from MediaFuse's post 03/07/2017

Photos from MediaFuse's post

24/05/2017

The enthusiasm to connect everything to the internet shows no sign of letting up: there is a kettle that messages instead of whistling, a rice cooker controlled by smartphone and shoe insoles connected to a map app that vibrate to push you toward your destination.

17/04/2017

If you're interested in getting more out of your music, invest in a good pair of headphones and keep your eyes on the pending music streaming wars, as better-quality audio is likely to be one way different services will distinguish themselves.

04/01/2017

2017 gadgets

02/01/2017

THE YEAR IN HACKS

BUSINESS
Hacks cost the global economy $400 billion annually. In 2016, several of the biggest data thefts came to light. Here's how many accounts or records were stolen from each firm:
•Yahoo: 500,000,000
•Myspace: 427,000,000
•FriendFinder: 412,000,000
•Weebly: 43,000,000
•MailRu: 25,000,000
•Telegram: 15,000,000
•Mossack Fonseca: 11,500,000
•Clixsense: 6,600,000

GOVERNMENT
•Democrats: The party was hacked by Russian spies to "influence" the election, the U.S. government concluded.

•Justice Department: Pro-Palestinian hackers leaked some 30,000 stolen employee files to make a point.

•IRS: The agency said a 2015 breach was larger than initially believed, growing to include 700,000 taxpayer records.

INFRASTRUCTURE
•East Coast outage: Hackers used infected gadgets like surveillance cameras to disrupt Internet access for a day.

•San Francisco Municipal: Hackers locked up transit-system computers, forcing the city to give free rides fit two days.

•Bitfinex: Some $65 million in digital currency wa stolen from one of the world's largest Bitcoin exchanges.

OTHERS
•World Antidoping Agency: Russian hackers released the medical records of 41 athletes from 13 countries.

•Technology CEOs: A collective cracked into the social-media accounts of CEOs and celebrities, seemingly just to show it could.

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