N.T.Studio

Nothing Personal: Font

The “Nothing Personal” logo typeface draws inspiration from a contemporary reinterpretation of classic stylistic forms. It pairs well with the “Wittgenstein” typeface designed by Jörg Drees.

In this version, the primary focus was on reshaping the typeface to make it versatile across both digital and print applications, while preserving the aesthetic qualities of early serif type families. Thanks to this updated interpretation, the font is reliably recognized by various AI tools, performs well in screen printing, and adapts effectively to a wide range of digital formats.

Nothing Personal: Logotype

The logo is inspired by the image of the ancient Greek deity Janus — the guardian of transitions, a symbol of duality and new beginnings. His two faces, turned both to the past and to the future, embody the idea of time’s continuity and the connection between what has been lived and what is yet to come.

In its modern interpretation, the sign unites masculine and feminine elements, expressing harmony between opposites and an inner sense of balance.

Nothing Personal: Brand Strategy

The brand is created as a next-generation membership club. The focus is placed on a classical approach to elite graphic art, combined with the aesthetics of modern design.

At the core of the strategy is the creation of a comfortable environment for communication — a place where a person can meet with friends and like-minded individuals. Nothing Personal is not just a brand, but a living space for those who value the balance of freedom and respect, success and comfort, the personal and the collective. We see our space as a private club where status is measured not by loud titles or ostentatious achievements, but by inner style, self-confidence, and the ability to be genuine.

We’re stepping out!

Rebranding of the N.T.STUDIO identity system.

A refreshed visual language, refined details, and a stronger connection to the brand’s core.

This project is about clarity, structure, and creating a cohesive identity that speaks consistently across all touchpoints.

KM20: Merch

The merchandise was created exclusively for the KM20 concept store team. Each garment is designed to be personalized for every individual employee. A special field on the red tag allows the wearer to write their name — or preferred form of address — adding a personal and meaningful touch to the piece. In this way, the clothing becomes more than just part of a work uniform; it turns into an element of each team member’s unique, everyday style.

KM20: Logotype

The construction of the logo is based on a modular grid, it combines strict geometry and industrial expressiveness. Clear lines and sharp angles create the effect of an architectural structure of the avant-garde era, while the monochrome ex*****on and bright color accents give the effect of utilitarian symbolism of Soviet emblems.

KM20

The rebranding of KM20’s visual identity became a rethinking of both form and meaning. Its core lies a next-generation logo, around which an entire system of visual symbols has been built. Minimalism merges with industrial textures and expressive colors that reference the aesthetics of the urban environment. It’s a dialogue between architecture and art, between structure and chaos. New format KM20 is a space where visual purity becomes a language of freedom and independence.

Brugger 024

Outdoor lightbox for a brasserie restaurant in Voronezh. Part of the corporate style of the Brugger Company.



www.brugger-rest.ru