Prada

Dal 1913 Prada è sinonimo di stile all’avanguardia.

Il suo universo intellettuale unisce concetto, struttura e immagine, attraverso codici che oltrepassano le tendenze. La sua moda trascende il prodotto: è la traduzione del concettuale in un universo che diventa punto di riferimento per chi ama sperimentare, sfidando le convenzioni.

11/10/2024

For the opening performance of ENHYPEN’s third world tour starting at Goyang Stadium on October 5 and 6, 2024, the Prada Ambassadors wore custom Prada looks, each designed with the individual and the group in mind.

Enhypen

Photos from Prada's post 10/10/2024

Prada Ambassadors ENHYPEN wore custom Prada looks for the first date of their Walk the Line tour, starting in Goyang, South Korea on October 5 and 6, 2024.

Enhypen

09/10/2024

In between words.
Discover the Prada Fall/Winter 2024 campaign at: https://shorturl.at/iGdbH

Creative direction by Ferdinando Verderi

09/10/2024

An everyday performance.
Discover the Prada Fall/Winter 2024 campaign at: https://shorturl.at/iGdbH

Creative direction by Ferdinando Verderi

08/10/2024

Listening, mid action.
Discover the Prada Fall/Winter 2024 campaign at: https://shorturl.at/iGdbH

Creative direction by Ferdinando Verderi

08/10/2024

Prada Ambassadors Hunter Schafer, Harris Dickinson and Damson Idris drift into the unscripted, responding to questions by Miranda July.
Discover the Prada Fall/Winter 2024 campaign at: https://shorturl.at/iGdbH

Creative direction by Ferdinando Verderi
Words by Miranda July

Photos from Prada's post 07/10/2024

Behind the scene, behind the dialogues. Prada Ambassadors Letita Wright, Hunter Schafer and Yili Ma co-star in the Prada Fall/Winter 2024 campaign.
Discover more: https://shorturl.at/iGdbH

Creative direction by Ferdinando Verderi
Words by Miranda July

07/10/2024

The Miranda July Hotline. Prada Ambassador Harris Dickinson is on the line with Miranda July during the Prada Fall/Winter 2024 campaign: https://shorturl.at/iGdbH

Filmed by Garrett Bradley
Creative direction by Ferdinando Verderi
Words by Miranda July

06/10/2024

Handcrafted stories. The Prada Galleria.
Discover more: https://shorturl.at/CaZYx

Creative direction Ferdinando Verderi

05/10/2024

A season of cinematic narratives. The Prada Galleria affixed with handcrafted leather rosettes.
Discover more: https://shorturl.at/CaZYx

Creative direction Ferdinando Verderi

04/10/2024

The memory of flowers, newly handcrafted: the Prada Galleria.
Discover more: https://shorturl.at/CaZYx

Creative direction Ferdinando Verderi

Photos from Prada's post 03/10/2024

The October is here. Starting today, October 3rd, the limited-edition shirt and accompanying gifted are available on Prada.com for 24 hours only, while supplies last.

Discover more: https://shorturl.at/boLR0

03/10/2024

The idea of cinema, a Prada Galleria moment.
Discover more: https://shorturl.at/CaZYx

Creative direction Ferdinando Verderi

02/10/2024

The aura of a classic. The Prada Galleria, embellished with handcrafted leather roses,
Discover more: https://shorturl.at/CaZYx

Creative direction Ferdinando Verderi

Photos from Prada's post 02/10/2024

A classic reinterpreted. The Prada Galleria, reinvented once again.
Discover more: https://shorturl.at/CaZYx

Creative direction Ferdinando Verderi

01/10/2024

Combine the Prada Reveal Foundation and Prada Refine Primer for an instantly smooth and matte beauty look.

30/09/2024

Discover Prada Reset: the instantly mattifying setting powder that redefines balance with a seamless, smooth finish.

Photos from Prada's post 29/09/2024

Prada’s original boutique, at the Galleria Vittorio Emanuele II in Milan, introduced the Miranda July Hotline in person, with a landline telephone in an open vitrine that allowed for passersby to interact with the multidisciplinary artist’s voice. This Prada hotline extends Fall/Winter 2024 campaign, scripted by Miranda July and starring several Prada Ambassadors, to include the public, inspiring ambiguous, abstract, and possibly revelatory exchanges, each of them unique.

29/09/2024

Prada Fall/Winter 2024 extends all over the world - and to individual phones, through the Miranda July Hotline.
Callers could “dial in” to speak with Miranda July, or rather, with July’s voice, which interprets conversation with the caller according to a pre-programmed script written by July herself.

28/09/2024

Cultural intimacy.
Discover the Prada Fall/Winter 2024 at: https://shorturl.at/iGdbH

Creative direction by Ferdinando Verderi

28/09/2024

Exchange of ideas.
Discover the Prada Fall/Winter 2024 campaign at: https://shorturl.at/iGdbH

Creative direction by Ferdinando Verderi

28/09/2024

Having a word.
Discover the Prada Fall/Winter 2024 campaign at: https://shorturl.at/iGdbH

Creative direction by Ferdinando Verderi

27/09/2024

Mid sentence. Prada Ambassadors Harris Dickinson and Damson Idris, during the Prada Fall/Winter 2024 campaign.
Discover more: https://shorturl.at/iGdbH

Photography by W***y Vanderperre
Creative direction by Ferdinando Verderi
Words by Miranda July

27/09/2024

The Miranda July Hotline. Prada Ambassador Hunter Schafer on the phone to Miranda July
in the Fall/Winter 2024 campaign.
https://shorturl.at/iGdbH

Photography by W***y Vanderperre
Creative direction by Ferdinando Verderi
Words by Miranda July

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2F Main Bldg. , 1-7-1, Shinsaibashisuji, 2F Main Bldg. , Chuo-ku
Osaka, Osaka
542-8501

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月曜日 10:00 - 20:00
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