Studio Casti

Outdoor advertising photography by Ferdinando Scianna for Clear Channel Outdoor

Designed for the city of Venice in 1998: LAGUNA is a shaped signage system with interchangeable formats, turned marble base, mahogany pole, and aluminium panels.

Designed for highway network in 1995, Ipsilon embodies an idea of infrastructure as design: essential, adaptable, and enduring.

A single steel column rises to support a fork-shaped trellis, a gesture that translates technical necessity into form. Its geometry allows infinite variations, anticipating the evolving language of outdoor communication.

Decades later, its clarity and versatility remain strikingly contemporary, a reminder that true design resists obsolescence.

BBX99 is a high-end audio system where Italian design meets artisanal precision.
Carved from a single 6-meter aluminum extrusion, its body embodies strength, balance, and refined simplicity. Every detail, from anodized finishes to custom cushions, tells a story of craftsmanship, identity, and intent.

Designed in 1996 for , the Pensilina Roma bus shelter combines three essential structural elements into a clean, functional profile. Its distinctive identity emerges from the graphic precision of its junctions — a synthesis of utility and design clarity.

In 2005, TVision redefined urban communication with a bold design statement: a 70” Full-HD vertical LCD multimedia display, seamlessly blending technology and aesthetics in public space.

A monolithic form, minimal yet powerful, housing integrated industrial PCs, proximity sensors, and wireless connectivity—an All-In-One system for the future of Digital Signage.

More than a screen, TVision was a new way to experience information. A visual landmark. A digital presence. A piece of urban furniture designed to engage.
Designed for cities. Built for interaction.

Tower 33: where design meets functionality! This iconic structure combines user-friendly services like a digital clock and thermometer with bold advertising on a sleek 33-meter canvas. A perfect blend of technology, elegance, and innovation that still inspires today.

Autostrade per l'Italia

Every airport has its own unique personality, shaped by the energy and people around it.

Inspired by the serene yet ambitious character of Apulia, FLYmessenger was created as a dynamic structure that interacts with nature, designed to reflect the spirit of its surroundings.

More than just a static object, it moves with the wind, blending technology and art to deliver messages. With a sleek form and fluid motion, it evokes both the future and the past, creating the illusion of flight while maintaining stability. The result is a perfect fusion of design and nature, capturing innovation at its core.

studiocasti.com/flymessenger

The project for the UPA Academy is a marketing campaign designed to promote PRIZM lenses, targeting Millennials. It features a treasure hunt with gamification elements across Milan and other parts of Italy.

The campaign combines music, adrenaline, and vibrant colors to highlight the technical aspects of the lenses. Prism-shaped installations will be placed in key locations, and influencer-driven social media promotions will amplify the effort.

The Oakley app is central to the campaign, guiding participants through an augmented reality (AR) lens filter that simulates the PRIZM lens effect, allowing users to experience the technology firsthand.

Exciting memories from the "Oggetti Esistibili" exhibition at the in 2005, where Pigreco was originally conceived as a pivotal support for the showcased items.

Originally crafted with tapered laminated wood and connected by a plexiglass rod, Pigreco has since evolved beyond the exhibition. It continues to enhance various museum installations and luxury interiors, blending functionality with elegance.

Over time, variations of Pigreco have also been made using different materials, including metal, further showcasing its versatility and timeless design.

Colonna Meteo, developed for , features a circular bench with a unique weather station. Its semi-spherical dome changes colors based on weather forecasts, transitioning from red for bad weather to blue for good, providing a visually engaging and informative outdoor experience.