Label RaMa

✨Big news! ✨

Due to popular demand, Label Rama’s exclusive studio/sampling unit is now OPEN to the public! Previously reserved for family and friends, now everyone can experience the magic of our handcrafted collections. Expect nothing ordinary here – we’re all about unique, one-of-a-kind pieces, showcasing lesser-known Indian weaves with pride. Dive into the world of sustainable fashion where every piece tells a story. And remember, no run-of-the-mill stuff allowed!

Visit us today from 11AM to 7PM and discover the essence of Indian handloom like never before. See you at Label Rama! ✨

Only on appointments. Contact 8143697262

✨Big news! ✨

Due to popular demand, Label Rama’s exclusive studio/sampling unit is now OPEN to the public! Previously reserved for family and friends, now everyone can experience the magic of our handcrafted collections. Expect nothing ordinary here – we’re all about unique, one-of-a-kind pieces, showcasing lesser-known Indian weaves with pride. Dive into the world of sustainable fashion where every piece tells a story. And remember, no run-of-the-mill stuff allowed!

Visit us today from 11AM to 7PM and discover the essence of Indian handloom like never before. See you at Label Rama! ✨

A rose by any other name would smell as sweet. A rose on the other side would look neat. Designed as a regular fit top with an elegant v-neck with a side tie-up, Rose is made with single-origin handwoven silk.

Offering an intriguing look, the reversible top comes with silk on one side and award-winning Kalamkari on the other.

A rose by any other name would smell as sweet. A rose on the other side would look neat. Designed as a regular fit top with an elegant v-neck with a side tie-up, Rose is made with single-origin handwoven silk.

Offering an intriguing look, the reversible top comes with silk on one side and award-winning Kalamkari on the other.

Would you love wearing Khadi for the summers?

In the dreams of spring, in the sight of vivid flowers that blossom and shimmer, this dress captures the essence of Wilhelm Müller’s Spring Dream

Crafted from handwoven Kala Cotton from Gujarat, the dress features delicate neck detailing and shell buttons.

The blue and white stripes mirror the clear spring skies, while its boxy fit offers comfort and ease.

Up with me! up with me into the clouds!

For thy song, Lark is strong;

Up with me, up with me into the clouds!

Singing, dancing, dancing, singing.

Like the free-spirited Skylarks, these pleated trousers are designed in pristine white. The pleated design adds a touch of dynamic movement, reminiscent of the Skylarks’ soaring flight.

Crafted from handwoven khadi cotton, they offer a blend of comfort and freedom.

Thank you for choosing .rama

Posted • Wearing some new-new and something old-new.

A fine count, chemically yarn dyed, silk handloom ( from Bengal) crop top and yoked, gathered skirt set gifted by young and new label .rama , teamed with a cotton duster coat thrifted from a second hand store in Kyoto last year.

The versatility and flattering cut of the set ( reversal crop top, with naturally dyed Kalamkari print on the reverse, that can be worn either sides, as a top, or a sari blouse), with the look being diverse to be dressed up or down, also being handlooms, was attractive to me.

The reverse top look( images 4 & 5), is teamed with the same thrifted cotton duster and a silk, home washed countless times, pajama over 10 years young, by . Something I’ve also dressed up, worn out, slept in, almost retired, returned back to and am re-wearing for outings again.

RaMa is for RAjeshwari MAvuri, a young entrepreneur from Hyderabad. Her dream is to promote Indian handlooms and handicrafts as artistic products and as the subtle luxury they are. “I’d always think, what could I do to position an Indian weaver on par with the Italian tailor or a craftsperson?”.

The lable only used the finest of handlooms from across the country in chic, feminine cuts for a global audience.

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