WeThink Polling UK

Things are heating up… 🔥 It’s General Election week!

Our polls have revealed that over a third of Brits say they’ve definitely made up their mind who they’ll vote for and they’ll not change their mind now. Plus:

- The Conservative voter share has crept up +3 to 23%
- 48% agree that Keir Starmer should be able to ring-fence time after 6pm on Fridays to spend with his family
- 78% think that it’s important for senior leaders to advocate for a healthy work/life balance
- More Brits would vote for another candidate (22%) than Donald Trump (21%)
- 24% of Brits would vote for Joe Biden if they had to vote for someone in the upcoming US election, whilst 21% reported that they’d vote for Donald Trump
- 55% of Reform voters would vote for trump compared to only 25% of Tory voters - showing that British right-wing voters are not unified when it comes to their views of him
- Revealed - what one word would voters use to sum up the last 5 years of this Conservative government?"

Full story here: https://buff.ly/3ROQzEt

It’s been a scorcher this week – both in terms of the weather and in the world of politics! ☀️

More than half of Brits think that the Gambling Commission should release all the names of election candidates implicated in the Tory betting scandal before the 4th July general election. Plus:

- Almost two thirds of Brits think that the cause of Russia’s 2022 invasion of Ukraine is down to the decisions of Putin.
- Reform Leader Nigel Farage said this week that the West had provoked the war in Ukraine - our polling shows that only 17% of Reform voters agreed that the West provoked the invasion.
- Reform UK’s voter share has increased by three points to 16%.
- Sir Keir Starmer’s net approval has risen by +3.
- Over a third of voters believe that Nigel Farage becoming an MP would be detrimental to UK politics

Full story here: https://buff.ly/3ROQzEt

Our secret is out! In colab with , we are proud to reveal our first MRP - and it’s punchy.

🔴 LAB 465
🔵 CON 76
🟠 LD 52
🟡 SNP 29
⚪ RFM 3
⚫ PC 3
🟢 GRN 3

18,865 online interviews 30/5 - 21/6. Our slightly different take on the data is 👉

We Think | WeThink MRP: Historic low for the Tories? WeThink and the Economist publish their first-ever MRP for the General Election 2024.

More than half of British voters think our current “first-past-the-post" system is unfair, our latest polling reveals. What do you reckon? Plus:

🔴 Labour’s lead slips by two to 21 points over the Conservatives
📈 Keir Starmer’s approval jumps by four to +8
☹️ Voters say Tories only have a 27.5% chance of winning the election

Full story here: https://buff.ly/4bd0PNI

An important part of publishing voter intention results is ensuring that those who look at them understand how we get there. Here’s our methodology explainer:

We Think | WeThink Election 2024 methodology WeThink polling General Election 2024 methodology

If Rishi Sunak thought the D-Day ceremony over-running and not having Sky TV were bad, wait until he sees his net approval score as it hits a new record low!

Meanwhile:

📉 Labour lead drops two to 23
📊 Voters say which party has had the best campaign
📺 Only a third of voters know the pain of growing up without Sky TV

Story here: https://buff.ly/3VH6HKC

Does a typical Labour or Conservative voter truly exist? Using 100k pieces of our data, has created a model which goes beyond the headline polling numbers to explore the dynamics of Britain’s electorate. Have a play here: https://buff.ly/49vTb0x

ICYMI: Our latest polling revealed more than two thirds of voters are worried about social media misinformation in the campaign. What do you think?

Also making our headlines:

Tories hit record low vote share
Rishi Sunak record low approval rating
Sir Keir Starmer record high approval

Full story > https://buff.ly/4enXj5U

It’s a week of record highs for Labour and record lows for the Conservatives with less than month to go until the . Our polling shows:

🔵 Tories hit record low vote share
🔵 Rishi Sunak record low approval rating
🔴 Sir Keir Starmer record high approval

For the full story, check us out here: https://buff.ly/4enXj5U

In case you missed our polling last week, here are our headlines:

🔴 Labour still 25 pts ahead
🔵 Rishi Sunak equals record low approval
🤷‍♂️ Nearly half of voters not clear on Cons / Lab policies

All your latest polling news here: https://buff.ly/4bCsF75

With a month until day (but who’s counting) Labour’s lead stands at 25 points. Not a bad place to be. Meanwhile:

🔵 Rishi Sunak net approval hits equal record low
🔴 Keir Starmer 20 points ahead as nation’s preferred PM
🤷‍♂️ Nearly 50% of voters not clear about the main party policies

For all this and loads more, go here: https://buff.ly/4bCsF75

ICYMI: Are we headed for the most "dishonest" of a lifetime? 40% of Brits agree that we are. Get more on this and our latest over here: https://buff.ly/4ayHg1N