Nikki Dean - Nail Tech Lessons

Raise your hand if you had a corporate job before becoming a nail tech 🙋🏻‍♀️

There are so many jobs out there that can support your dream life. I actually have a theory that you can make any career highly paid if you do it with love and ambition.
Take for example a cleaner. You can get paid low or you can be miraculous, get hired by millionaires, build a team and become a millionaire yourself.
Learning life skills, common sense, logic, strategy, business, marketing etc will take you further in life than learning to be a doctor if you don't want to be one, just because someone told you they make lots of money.

So if you want to become a nail tech stop listening to people who only respect the corporate ladder and follow your dreams.

What to post as a nail tech if you want to get more clients ✨
I've helped nail techs with this for the past 6 years. I recently started this profile and have had millions of views every month. If you want this for yourself follow me for more 💖

Here are 4 questions to ask yourself if your client has lifting. Unfortunately it is not as easy as only one possible reason why, but asking the right questions will help you narrow it down.

When you see lifting, ask:

Did this recently happen to a few of my clients or only this one?
One client = lifestyle/health/nail type.
Many clients = lamp/products/technique.

All nails or just a few?
All nails = systemic cause
1–2 nails = trauma or isolated error.

When did lifting appear?
1st few days → mistake in prep/application.
3–4 weeks → normal wear.

Where exactly is it?
Cuticle? Free edge? Sidewall? Center? This all matters

the funny thing is there are great tutorials on these platforms and in terms of doing a better manicure you can learn a lot for free. Yet there are tons of nail techs who are not amazing. One reason is because we don't value things we get for free. When we pay for a course we pay more attention. So we make up the excuse that we are not great because we don't have money for a course. But it is all out there for free too.

What is harder to find is how to act in different client scenarios. So in my program I'm not going to just teach you the practical stuff but also everything around it too. How to actually build confidence and greater a sustainable business.

Do these 2 things and your clients will never want to leave you, not if you move, not if you raise your prices.

Many people will tell you they prefer to not talk to their nail tech, and these are the same people who jump from salon to salon or are ready to drop you at any time. They are not personally connected to you and only care about their manicure lasting a few weeks. But almost any nail tech can make their nails last so you are easily replaceable.

However the person that is not replaceable is the one who they feel comfortable with. The one who has shown they care. The one who welcomed them through the door and struck a conversation from something you said last time, such as "how was your trip to Mexico?"

If you look like someone who is too professional to be talked to like a human, then don't be surprised that you struggle to charge high.

To everyone who has a degree but switched careers ❤️ I love when people underestimate the nail techs and think we chose this because we are not well educated, when in fact many of use have been to university but then just didn't enjoy that career as much as we wanted to. And instead of being locked in an unhappy life, we decided to chase a dream.
It is scary at first and lots of people will wonder why you are doing it but keep going.

Lets do some maths before you feel bad 🥺 In order to be more confident about raising your prices and losing people, calculate how many you can lose before you start earning less than before the increase.
If you lose more than that, don't immediately panic, but try to use the newly gained time wisely. If the reason they left is because your work doesn't deserve the new price - enroll in a course and improve. If you are just moving to another type of clientele, focus your efforts on making sure people in your town know that you exist.

Comment below how many people did you calculate that you can afford to lose in your next price increase? 💕

Nail product lifting by location and what usually causes it: lifting at the cuticle area, free edge, side walls or in the centre

this is your sign that your path doesn’t have to make sense while you’re living it.
sometimes you’re not lost. sometimes that failed relationship leads you somewhere else or makes you the person you need to be in order to meet the right one.
sometimes you’re collecting skills for a future version of you that hasn’t been introduced yet.

curious what’s one “random” thing from your past that somehow makes sense now?