Far and Beyond

Unforgettable nights, world-class performances from international and regional artists, and the magic of AlUla. ✨
Looking back at this season of set at the beautiful and every moment was pure magic. Huge thanks and congratulations to our incredible team and to for delivering yet another spectacular season! 🎶👏
As we pause for Ramadan and Eid, we’re already looking forward to next season, with more unforgettable moments to come! 🌟

Shows like this are the reason we love what we do 💙

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In the last 6 days, this absolute dream team have produced the biggest EVER touring shows to hit the UAE, changing the landscape of concerts within the region.

These people are game changers, and these shows have been an absolute dream to produce.

Thank you Coldplay, thank you Live Nation Middle East, and thank you you bunch of FAB legends ✨

Shoutout to our fabulous team who brought the energy in delivering Wireless Festival Middle East, returning for its second year to ! We love working alongside to deliver this awesome event, headlined this year by 21 Savage alongside a brilliant lineup of international icons, alongside some incredible rising stars 🌍🔥 
 
 
 
 

Huge congratulations to our for taking home the the award for Event Manager of the Year for her role as Festival Manager of Download Festival, at the Women in Live Music Awards last night. We are so proud of Alex, what an incredible achievement and its so well deserved 🙌 
 
Also a huge shoutout to who was shortlisted for PA of the Year and who was shortlisted for Artist Liaison Manager of the Year. ⭐️ 
 
As a female founded business we’re all about celebrating the amazing women who make up our team, and we couldn’t be prouder of every one of them. ❤️ 
 

Backstreets back! Returning to the Middle East by popular demand, the brought an unforgettable night to the Etihad Arena, filled with iconic hits, electric energy, and their signature dance moves that had us reliving the magic all over again! 🙌🏼 
 
 
 

Kicking off the winter season with legendary Saudi Arabian singer Abdul Majeed Abdullah, who dazzled at the Etihad Arena! ✨ 
We’ve got some exciting shows coming up in the next few weeks… stay tuned.. 🤩  
 
 
 

As we step into autumn, we’re looking back on the amazing summer we’ve had… A huge shoutout to all of the brilliant events we’ve been a part of, to our wonderful clients, and of course to our incredible team, who continue to smash it time and time again! 🙌

Read all about our time at Creamfields this year 👇🏼

How do you manage a £2 million investment in site infrastructure, trespassers, and relocating 400 people from an accessible campsite thanks to Storm Lilian? Far and Beyond’s Jess Shields, Creamfields’ festival director, and APL Event's Philip Ludford reveal all in the latest issue 👀

We’re missing these fields already! This time 3 weeks ago we were closing the summer season in the best way possible at 🔥 The energy is always unmatched in the Fields of Cream, but with the addition of the brand-new Zenless stage this year, it was an absolutely epic few days.  
 
Shout out to the Cream dream team, and everyone who makes this one of the best festivals in the world. We ❤️ you Creamfields. 
 
 
 

The team had an amazing time working on the British Grand Prix Concerts at ! Rocking the main stage with legends like Kings of Leon, Stormzy and Rudimental and witnessing Lewis Hamilton’s iconic win? Absolutely unforgettable! 🏁🏆

, thank you for creating a weekend of joy, music and unforgettable memories!! We’re beyond proud to be a part of the magic✨🎪🌟

, you really are something special! We’ve had the pleasure of curating the traders and concession stalls in Dorset for the last few years now, and every year it just becomes more magical 🌟 We love working with on the event management side of things, as well as working on some of the amazing hospitality experiences that make Camp Bestival so unique. Big shoutout to the incredible Camp Bestival team for having us. Next up… Shropshire! 🌈🌻

The second Summer Sessions stop with our friends took our team to Derby! We rocked to Tom Jones and Becky Hill along with some glorious sunshine and had the best time ☀️

It was such a pleasure to work with our friends to create the ultimate Euro 2024 hotspot, Hotel MUNDIAL…

We had so much fun handling the styling, production and event management of this unique Euros experience. lt featured the best of football culture, epic subs, cold beers and lots and lots of football 🙌