PubNative

PubNative is now Verve Group! 🚀 We’re delighted to announce our new brand identity which is a reflection of who we are today: global, omnichannel, transparent, and innovative. Follow us over on Verve Group's page and make sure to check out our new website verve.com✨

It’s been such an eventful journey so far for PubNative and we’re thrilled to continue making an impact on the industry now under Verve Group, achieving greatness together by challenging the status quo and driving change through innovation and collaboration 💪

We invite everyone to explore our new identity. We truly believe it reflects the way we see ourselves and our business today — and how we see the future as our industry and the world around us continue to evolve. https://verve.com/blog/introducing-our-new-brand-identity/

We'd like to wish all of our colleagues, friends, and partners a happy holiday season! 🎄✨

It has been a whirlwind of a year and we're looking forward to great things to come in 2021! Enjoy this time with your loved ones from all of us at PubNative and the Verve Group team.

Meet us online at DMEXCO @ Home! Reach out to us and the rest of Verve Group virtually via the networking platform now and secure a meeting slot with our team.

Senior Advertiser Solutions Manager Akaena will join App Annie's Ad Monetization Masterclass on September 24th to share her vast insights and learnings on app monetization.

Sign up for the lesson and the others in the series starting next week here: https://bit.ly/3k1XKpe

PubNative CEO & Verve Group CPO Ionut Ciobotaru talks about how PubNative was founded, the impact of COVID-19 on the industry, and the newly formed Verve Group in an interview with Startup.info.

"Digital advertising is a hugely dynamic and fast-changing industry and the people and technologies within it have been continuously evolving to adapt to the changes. It’s challenging and exciting, but we work with some of the smartest people we know making every day feel like a day well spent/invested."

Read the full interview below.

PubNative was established to improve mobile monetization for app publishers reveals company founder Ionut Ciobotaru Ionut Ciobotaru: It has been a strange few months for sure, but all things considered, I’m doing quite well. It’s been interesting to see how quickly

Verve Group CPO Ionut Ciobotaru will be taking part in an Ask Me Anything panel at MGS Deep Dives IDFA event next week alongside other industry leaders from WeatherBug, Pixelberry Studios, Gamejam, and Epics Digital Collectibles.

Get your ticket here to come along here: https://www.mobilegrowthassociation.com/deep-dives/idfa

iOS 14 Impact: Prepare for the Hit With Our Assessment Calculator

Apple’s iOS 14 update brings with it much uncertainty within the mobile advertising ecosystem. We've created an iOS 14 Impact Assessment Calculator for publishers and advertisers with their own apps to insert KPIs and control values in order to estimate how much ad revenues will be affected by the iOS 14 update.

Try it out here: https://pubnative.net/blog/ios-14-impact-calculator/

iOS 14 Impact: Manage the Hit With Our Assessment Calculator iOS 14 Impact Assessment Calculator will help advertisers and publishers determine how much ad revenues will be affected by the iOS 14 update.

We're hiring for a Senior Product Manager to join our team! Find out more about the role and apply here today: https://buff.ly/2Glw9Rz

Verve Group announced today that it has received the IAB Tech Lab’s Open Measurement (OM) SDK certification for display and native video ad formats.

This certification provides Verve Group partners with stronger ad viewability measurement and verification for in-app advertising.

With growing adoption rates of other quality-related initiatives like app-ads.txt, sellers.json, and SupplyChain Object, Verve Group is committed to creating greater transparency for both buyers and sellers.

Read more in ExchangeWire here: https://www.exchangewire.com/blog/2020/09/01/verve-group-receives-iab-tech-labs-open-measurement-sdk-certification/

Media and Games Invest (MGI) acquires freenet digital as part of a strategic partnership with freenet AG, which strengthens its mobile games offering & expansion into the fastest-growing segment of the gaming industry.

Read more here: https://press.mgi.group/media-and-games-invest-mgi-acquires-freenet-digital-gmbh-as-part-of-a-strategic-partnership-with-freenet-ag

Media and Games Invest (MGI) acquires freenet digital GmbH as part of a strategic partnership with freenet AG Deutsche ÜbersetzungPublication of inside information pursuant to Article 17 of Regulation (EU) No. 596/2014

We are hiring!
Verve Group and PubNative are looking for a Freelance Software Engineer (m/f/d) to support our remote team in Armenia. Check out the job description and apply here today:
https://buff.ly/3jiBs2d