Misita PR

📢Imamo lepe vesti 😊
Počeli smo drugu sezonu potkasta o proširenim venama, pod nazivom Korak do rešenja. Tema prve emisije je Covid-19 i proširene vene. Razlog zbog kog smo se odlučili da ovom temom otvorimo ovu sezonu je pandemija, koja i dalje traje, ali i veliki broj nedoumica koje ljudi još uvek imaju o tome kako korona, vakcina ili post-kovid sindrom i poremećaji gustine krvi utiču na proširene vene.
Mnogo bi nam značilo, ako možete da nam pomognete, da što više ljudi čuje ovaj potkast. Evo prve epizode iz druge sezone 👇
Pls click & share 🙂

Korak do rešenja- Potkast o proširenim venama S02E01 Covid-19 i proširene vene: Sve informacije na jednom mestuProširene vene su mnogo češće nego što mislite- čak do 30 odsto ukupne populacije pati od ov...

“The pandemic represents tremendous opportunities for PR companies, because it makes the brands realize the importance of professional external communication, and has created growth opportunities.” - Prince Zhang, Ketchum

Here's What We Learned From COVID-19: China Ad and PR Leaders High-level executives at multinational companies in China’s marketing and public relations industries summarize their lessons learned during the pandemic.

'If I was down to my last dollar, I'd spend it on public relations' - Bil Gates

10 Myths About Public Relations - W7Worldwide There are many who would like to enter the PR and communications industry, but don’t know what it entails. One encounters so many misconceptions and erroneous assumptions about this field of work, which is often perpetrated by PR firms trying to win new clients by showing to them “the power of P...

Da li preispitujete svoje mišljenje i koliko često?
I ako to radite, koliko ste sigurni da gledate na stvari iz pravog ugla?

'Ready to bring together traditional and digital PR tactics for your next marketing strategy?'

8 Steps to Adapt Your PR Strategy in a Digital Era What is the perfect PR strategy? Here's an eight-step example to help you plan, strategize, and measure everything you need for success.

Although the dictionary and textbook definitions of propaganda and public relations may be similar, the difference lies in the intentions and motivation in their usage.

What Is the Difference Between Propaganda and Public Relations? Propaganda is usually implemented with malicious intentions and lacks truth. Public relations involves using truthful information to put a positive spin on an issue, person, or...

Looking in the mirror is the best PR advice there is when dealing with crisis situations.

Council Post: 13 Golden Rules Of PR Crisis Management Whatever you do, don't say "no comment."

"Last year, a study painted a grim reality for the PR industry: Nine in 10 professionals struggle with mental health, 60% have been diagnosed with a mental health condition and 59% said the major cause of stress in their life was due to their workload—which was also the reason most PR professionals noted their inability to take time off of work.

But things are worse now."

5 tips for taking care of yourself as a PR pro during COVID-19 - PR Daily The disruption of the COVID-19 pandemic has made a stressful profession even more tough. Here’s how to protect your sanity. Even without a pandemic, the role of a PR professional is stressful enough. Last year, a study painted a grim reality for the PR industry: Nine in 10 professionals struggle w...

''John Lennon’s song “Nobody Told Me” imagines a world where it’s difficult to understand what’s happening and hard to get anything done.'' Zvuči poznato? :)

5 sensible ways to help clients during the coronavirus crisis - PR Daily Now is a time for everyone to pitch in, and agencies that can go above and beyond for their clients will be positioned to reap the benefits later. John Lennon’s song “Nobody Told Me” imagines a world where it’s difficult to understand what’s happening and hard to get anything done. Sound f...

Da li znate da svakih 30 minuta u svetu neko umre ili ostane trajno onesposobljen od moždanog udara- ne zato što je dobio moždani udar, već zato što je završio u pogrešnoj bolnici? Ovo je nešto što je inspirisalo sada već globalni projekat da krenu u akciju. Njihov cilj je da što više ljudi dobije lečenje u bolnicama odgovarajuće opremljenim za moždani udar, kao i optimizacija kvaliteta lečenja u svim centrima za moždani udar. Naš klijent, organizacija Stroke Alliance for Europe uključio se u ovaj projekat početkom 2018, a naš zadatak bio je da osmislimo kako bi izgledala uloga udruženja pacijenata u okviru Angels Initiative.
Posle dve godine rada na ovom projektu, slobodno možemo reći da je upravo SAFE Angels Initiative (2018-2020) jedan od naših omiljenih projekata, od pokretanja agencije do danas. U pitanju su informacije za pacijente koji su upravo preživeli moždani udar, ali i za njihove porodice, da mogu da se snađu u tim prvim trenucima i shvate šta im se to zapravo desilo.
Projekat je uključivao:
➡️ pronalazak informacija na pet različitih tema, s informacijama koje bi bile najpotrebnije preživelima.
➡️prevođenje na 14 jezika
➡️dizajn knjižica za pacijente koji bi bio u skladu sa potrebama ljudi sa invaliditetom
➡️štampu
➡️distribuciju (izvoz iz Srbije u EU i unutrašnji transport unutar EU)
➡️Koordinisani rad sa 17 udruženja pacijenata iz 15 evropskih zemalja, kako bi ove informacije postale fizički dostupne svima kojima su potrebne
➡️komunikacionu kampanju i sprovođenje onlajn ankete o projektu

Zahvalni smo našem fenomenalnom timu saradnika iz Srbije i inostranstva, kao i predstavnicima udruženja iz zemalja koje su učestvovale u ovom projektu, jer su svi zajedno doprineli da informacije nađu put do onih kojima su preko potrebne.
Iskreno, ovo je po mnogo čemu bio jako izazovan projekat, ali je zato zadovoljstvo zbog uspeha bilo tim veće. 😊
Za više informacija i preuzimanje PDF verzija brošura, pratite ovaj link https://www.safestroke.eu/2020/02/07/safeangels/