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We design and develop digital products and services.

Since 1995 we’ve been designing and developing websites, web systems, and mobile applications through an end-to-end offering of strategy, design and development. Strategy & Research | Cutting through assumptions and biases with qualitative research to bring insight for better experiences.

/ UX Research & Engagement
/ Digital Strategy & Transformation
/ Proof of Concept
/ Rapid Prototyping
/ User

Photos from zu's post 05/12/2026

Every week, Government of Saskatchewan brings together hundreds of updates from farmers and field reporters into a provincial snapshot of crop conditions: "The Saskatchewan Crop Report".

Farmers rely on it to time their operations, industry to forecast production, insurers to monitor drought risk, and government to validate crop estimates at the national level. (and that's just the surface)

Over time, as most systems do, the process became fragmented. Submissions arrived in both print and digital formats, and administrators were manually consolidating everything before each weekly release. Once published, most of the data lived in static PDFs, with limited ability to compare historical and real-time data.

We reengineered the entire Crop Report Solution around three priorities:

› Structured online surveys to replace manual submissions
› Built-in automation, data weighting, and integration to reduce manual handling
› Interactive dashboards to make the data easier to access, compare and explore

Right out of the gates, admin labour dropped by 70 percent, and more than 200 crop reporters now submit directly from, well, wherever they want.

✏ More on the project here:
zu.com/work/saskatchewan-crop-report

The Studio D Podcast 011 Jen Korney 02/11/2026

Our Operations Director, Jen Korney sat down with long-time friend and partner, Matt Ramage on his Studio D YXE Podcast for a chat that went beautifully beyond the script.

They touched on growing as a leader, building organizational culture, how AI is showing up in our work, and of course their shared love of Formula 1.

If you want an honest look at what makes a workplace worth showing up to every day, give this one a listen.

🎧 Link:

The Studio D Podcast 011 Jen Korney TLDR: A thoughtful conversation on people-first leadership, honest communication, and building teams that actually work well together.In this episode, Matt s...

Photos from zu's post 11/05/2025

“Ifrah viewed email like we view fax machines.” – Aqeel Wahab [19:25]

CBC’s This is Saskatchewan Podcast w/ Leisha Grebinski just released a episode on our Through Their Eyes: The Future User Lab Workshop from XCamp Vol. III – a live exchange between industry and the next generation.

In this session, we invited twenty teens and young adults to share with and show attendees how they communicate, learn, and connect across digital and physical worlds. Offering rare perspective into why they make decisions, what builds trust, and where today’s digital experiences fall short.

🎧 Listen to the podcast. Link in the comments.

📸 Studio D YXE

Photos from zu's post 11/05/2025

“Ifrah viewed email like we view fax machines.” – Aqeel Wahab [20:30]

CBC’s This is Saskatchewan Podcast w/ Leisha Grebinski just released a episode on our Through Their Eyes: The Future User Lab Workshop from XCamp Vol. III – a live exchange between industry and the next generation.

In this session, we invited twenty teens and young adults to share with and show attendees how they communicate, learn, and connect across digital and physical worlds. Offering rare perspective into why they make decisions, what builds trust, and where today’s digital experiences fall short.

🎧 Listen to the podcast on:

CBC: https://www.cbc.ca/listen/cbc-podcasts/1416-this-is-saskatchewan/episode/16179764-sask.-businesses-want-to-tap-into-gen-zs-minds-and-wallets
Spotify: https://open.spotify.com/episode/70nL7wFbwLwfHcW3rXu0QI
Apple Podcasts: https://podcasts.apple.com/ca/podcast/sask-businesses-want-to-tap-into-gen-zs-minds-and-wallets/id1725997603?i=1000735375419

📸 D YXE

Photos from zu's post 11/05/2025

“Ifrah viewed email like we view fax machines.” – Aqeel Wahab [20:30]

CBC’s This is Saskatchewan Podcast w/ Leisha Grebinski just released a episode on our Through Their Eyes: The Future User Lab Workshop from XCamp Vol. III – a live exchange between industry and the next generation.

In this session, we invited twenty teens and young adults to share with and show attendees how they communicate, learn, and connect across digital and physical worlds. Offering rare perspective into why they make decisions, what builds trust, and where today’s digital experiences fall short.

🎧 Listen to the podcast on:

CBC: https://www.cbc.ca/listen/cbc-podcasts/1416-this-is-saskatchewan/episode/16179764-sask.-businesses-want-to-tap-into-gen-zs-minds-and-wallets
Spotify: https://open.spotify.com/episode/70nL7wFbwLwfHcW3rXu0QI?si=73410d8336c44339
Apple Music: https://podcasts.apple.com/ca/podcast/this-is-saskatchewan/id1725997603?i=1000735375419

📸 Studio D YXE

Sask. businesses want to tap into Gen Z's minds and wallets | This is Saskatchewan | CBC Podcasts | CBC Listen 11/05/2025

“Ifrah viewed email like we view fax machines.” – Aqeel Wahab [20:25]

CBC’s This is Saskatchewan Podcast w/ Leisha Grebinski just released a episode on our Through Their Eyes: The Future User Lab Workshop from XCamp Vol. III – a live exchange between industry and the next generation.

In this session, we invited twenty teens and young adults to share with and show attendees how they communicate, learn, and connect across digital and physical worlds. Offering rare perspective into why they make decisions, what builds trust, and where today’s digital experiences fall short.

🎧 Listen to the podcast on:

CBC: https://www.cbc.ca/listen/cbc-podcasts/1416-this-is-saskatchewan/episode/16179764-sask.-businesses-want-to-tap-into-gen-zs-minds-and-wallets
Spotify: https://open.spotify.com/episode/70nL7wFbwLwfHcW3rXu0QI
Apple Music: https://podcasts.apple.com/ca/podcast/this-is-saskatchewan/id1725997603?i=1000735375419

📸 Studio D YXE

Sask. businesses want to tap into Gen Z's minds and wallets | This is Saskatchewan | CBC Podcasts | CBC Listen Move over millennials. Gen Z is the next generation of consumers. Businesses want their dollars but it’s a hard generation to reach (they don’t take phone calls or answer emails.) So when people from some of the province’s largest companies such as SGI, Sasktel, and Tourism Saskatchewan got to...

Photos from zu's post 11/04/2025

Two Brians. One unforgettable workshop. ✏️ At Memo Creative Festival, Brian Kachur and Brian Ohlmann showed how drawing can break the ice, unlock ideas, and wow a room. Thank you to everyone who organized and participated, we're looking forward to the next one!

10/17/2025

A week later and we're still buzzing from XCamp Vol. III.

Two days of ideas, energy, and connection all focused on how design and innovation shape the way we serve people.

Thanks to everyone who joined us, and special thanks to Studio D YXE for capturing the magic.

Full recap and photos coming soon 👀

09/25/2025

Fouad Jallouli, MBA is a service design and digital transformation leader with over 15 years of experience driving innovation across fintech, energy, retail, and government.

He thrives on solving complex problems and creating user-centric solutions that enhance customer experiences and drive business growth. His approach is grounded in a deep understanding of market trends and a commitment to continuous improvement.

Currently with the YourAlberta (Government of Alberta), Fouad is focused on embedding service design practices that connect business strategy with human needs. His expertise spans product management, business model innovation, and leading cross-functional teams to achieve strategic goals.

At XCamp, Fouad will co-lead a workshop on Measurement and Metrics in Service Design & UX, helping teams identify what to measure, how to communicate impact, and how to connect design work to business outcomes in ways that secure buy-in and drive meaningful change.

October 8-9, 2025
Saskatoon, Sk
Inquire at x-camp.ca.
(95% sold)

09/22/2025

Prosperity Credit Union's new digital branch unites three, legacy credit union brands into one unified platform. Together, we built a website that delivers big-city banking expertise with a rural Saskatchewan heart — modern, mobile, and made for the communities they serve.

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Saskatoon, SK

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Monday 9am - 4pm
Tuesday 9am - 5pm
Wednesday 9am - 5pm
Thursday 9am - 4pm
Friday 9am - 5pm