IFTIIMO
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🌿Organic🌿holistic🌿 thoughtful hand crafted all natural hair and skin care brand. Western Australian made & cruelty-free.
Black Friday starts NOW 🖤✨
Enjoy 30% OFF sitewide — your favorites, your staples, your must-haves.
Hurry… sale ends November 23! ⏳
Use code: BLACKFRIDAYSALE
SHOP NOW! 🛍️
16/12/2024
“We have a deep connection with our hair because we choose to cover it” Founder of IFTIIMO.
For those of you who have been following us for a while, you know that I started this brand with our best-selling Growth Primer back in 2021 😊.
After rebranding in 2022, we expanded into skin and wellness products. I launched this brand due to my frustration with the beauty industry’s failure to cater to Muslim women, providing products that align with our faith values ☪️.
One of the biggest issues has been that hijabi women have consistently been an afterthought in the hair industry. Our unique stories and experiences have been overlooked, perpetuating negative perceptions of hijabis.
Every woman’s hair care journey is personal and lifelong, and this holds true for hijabi women as well. There’s a common misconception that hijabis don’t care about their hair simply because we don’t show it, but the reality is quite the opposite. We have a deep connection with our hair because choosing to cover it is an act of WORSHIP as well as one of EMPOWERMENT!
READ this post for hijab friendly hair care tips + product recommendations for hijabi concerns. Don’t Forget to SAVE and SHARE with your Hijabi besties.
15/10/2024
Pop-Up season has begun!
Thank you to all of the beautiful faces who came , We love you! - IFTIIMO
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