Opt4digital

Another great campaign from adidas

SID LEE | adidas Climacool - Ready to Run How do we go about re-launching Climacools - pure running shoes - in France to 14-19-year olds, despite the fact that studies show that French teens hate running? By giving them a good reason to run with the Operation “Ready to run.” The concept: each…

For all you Olympic Fans, Facebook Launches New Olympic Hub to Highlight Athlete, Team Pages http://owl.li/bE61v

How the Arab World Uses Facebook and Twitter [INFOGRAPHICS] http://owl.li/buyp6

foursquare launches its new design, but only for iOS at the moment. What are your first thoughts?

http://techcrunch.com/2012/06/06/foursquare-gets-a-new-look-redesign-makes-checking-in-stickier-and-more-social/

TechCrunch | Foursquare Gets A New Look: Redesign Makes Checking In Stickier And More Social Foursquare, the app that lets people virtually "check in" to places that they physically visit, has debuted a new top-to-bottom redesign of its mobile applications. The new look does not come as much of a surprise -- it has been whispered about quite loudly for days, in the tech media and perhaps mo...

Congratulations to Buddy Media!

Done deal: Salesforce.com buys Buddy Media for $689m in cash and shares Salesforce.com has finally confirmed that it has acquired social media marketing company Buddy Media for nearly $700 million in cash and shares ($689 million to be exact). That's almost ...

Will this affect how you post content and the tools you currently use?

pages finally get administrator roles and scheduled posts Facebook is continuing to beef up its offerings to page administrators, adding features that were previously only available in third party apps, with the latest allowing them ...

A very clever way to promote a job...

Clio 12 - Silver Interactive / Self-Promotion - Jung von Matt "Lorem Recruitment" Lorem Recruitment Prize: Silver Medium: Interactive Category: Self-Promotion Title: Lorem Recruitment Product/Service: Jung von Matt Recruitment Creative Cre...

How much easier would this make tagging friends in Facebook photos?

Face.com Is Definitely Being Acquired By Facebook Say Sources The purchase of Face.com by Facebook is happening and is a done deal, say multiple TechCrunch sources. Those familiar with the matter have confirmed the price will be $100m, as per the media speculation in the last few days. So far Face.com itself has declined to comment. CEO Gil Hirsch told us v...

How could this be used to benefit your applications?
Facebook Developers Can Now Use Restrictions on Open Graph Content http://owl.li/baqxN

How helpful would this be to you as a brand?
Facebook Is Testing out Region Switching for Pages http://owl.li/baqt5

Facebook launch thier own camera with filters, just weeks after buying Instagram.
This camera allows you to upload multiple images, what other features do you want to see?

Facebook Camera wants to be your default social camera app for iPhone Earlier today, Facebook released its Facebook Camera app, a standalone job that allows users to shoot, filter and upload photos to the social network. This app comes just weeks after ...

Getting started with pages Manager for iOS http://owl.li/b49bj